The SaaS Podcast - AI, Growth & Produ...

Every week, SaaS founders share how they found product-market fit, got their first customers, scaled to $1M+ ARR, and navigated pricing, sales, churn, and AI.

Host Omer Khan has interviewed 500+ founders and coached 150+ through revenue milestones. Whether you're bootstrapping to $10K MRR or scaling past $1M+ ARR, The SaaS Podcast delivers proven growth strategies - not theory.

Join 5,000+ founders at SaaS Club. New episodes weekly.

Business
Entrepreneurship
Technology
201
SaaS Subscription Billing: $20 vs Competitors a...
Michael Kansky (LiveHelpNow) on how underpricing SaaS subscription billing at $20/month stalled growth at $3M ARR for four years
49 min
202
Competitive Differentiation: $2M ARR Against $1...
Michael Cooney (WhatConverts) on finding competitive differentiation as a bootstrapped SaaS when funded rivals spent $100 per click on Google Ads
54 min
203
SaaS Fundraising: Cold Email to $10M ARR and $2...
Vishal Sunak (LinkSquares) on SaaS fundraising from pre-seed to Series A, cold email validation, and building a Rails prototype with no backend
47 min
204
SaaS Content Marketing: 7 People, $5M ARR, No S...
Thibaud Clement (Loomly) on growing a SaaS to $5M ARR with SaaS content marketing, fast feedback loops, and a 7-person team
50 min
205
SaaS Sales Process: The Narrative Framework for...
Pete Kazanjy (Atrium) on building a SaaS sales process narrative from customer interviews to slide decks using the Founding Sales framework
47 min
206
Selling SaaS Without Sales Experience: Pete's P...
Pete Kazanjy (Atrium) on selling SaaS without sales experience, discovering 40% of expected activity was missing, and building data-driven sales management
48 min
207
Enterprise Sales: 18M Students and $50M ARR via...
Advait Shinde (GoGuardian) on building enterprise sales through channel resellers, capturing a third of K-12 students, and ignoring investors who dismissed the market
54 min
208
Recurring Revenue: From Selling Out of a VW to ...
Suneera Madhani (Fattmerchant) on disrupting credit card processing with a recurring revenue subscription model after being rejected by 12 payment processors
45 min
209
SaaS Retention: How Flow Cut Churn 50% With No ...
Daniel Scrivner (Flow) on reversing a 5% monthly revenue decline by improving SaaS retention through product redesign and cancellation flow optimization
60 min
210
SaaS SEO: From $100K to $2M ARR in Nine Months
Sabba Keynejad (VEED.io) on using SaaS SEO, standalone tool pages, and YouTube tutorials to grow a bootstrapped video editor to $2.2M ARR
45 min
211
SaaS Pricing: Why Higher Prices Increased Conve...
Russ Heddleston (DocSend) on how SaaS pricing experiments, shutting down outbound sales, and going all-in on self-serve drove 80% annual growth
45 min
212
Competitive Differentiation: Speed Over Feature...
Grant Deken (Unstack) on finding competitive differentiation in the crowded CMS market by positioning on speed-to-insight instead of feature comparisons
50 min
213
SaaS Sales Process: Six-Figure Deals From Dorm ...
Sonny Patel (Insurmi) on building a SaaS sales process through accelerators, learning the customer's language, and closing Fortune 100 deals
42 min
214
SaaS Branding: Typeform's Path to 100K Customers
Paul Campillo (Typeform) on building a SaaS brand through early adopters, the 5 Ps copywriting framework, and customer-driven marketing
57 min
215
Niche SaaS: 450 Interviews Before Writing One L...
Shruti Ghatge (Zomentum) on validating a niche SaaS for IT managed service providers through deep customer development and InVision prototypes
40 min
216
SaaS Without Funding: A $20K Pre-Sale Built Chi...
Nicolas Vandenberghe (Chili Piper) on growing SaaS without funding to $5M ARR by pre-selling, doubling conversion rates, and never discounting
43 min
217
Customer Success: How Gainsight Created the Cat...
Nick Mehta (Gainsight) on how building the customer success category from scratch required answering four questions most SaaS founders skip
42 min
218
Founder-Led Sales: $40K Grant to 8,000 Customer...
Jeffrey Tiong (PatSnap) on how founder-led sales and inside sales from London grew a $40K grant into 8,000 customers and $51M raised
53 min
219
SaaS Branding: How Redefining Your Category Gre...
Rob Loewenthal (Whooshkaa) on how SaaS branding as an engagement platform instead of hosting grew to 9,000 podcasts and nearly $5M ARR
58 min
220
Starting a SaaS: 3 Years to First Customers, Th...
Panos Siozos (LearnWorlds) on starting a SaaS during Greece's financial crisis and growing to 40 employees and customers in 70 countries
49 min
221
Self-Serve SaaS: The New Customer Journey by th...
Blake Bartlett (OpenView) on why self-serve SaaS and product-led growth are reshaping how B2B companies acquire and convert users
44 min
222
Launching a Marketplace App: From Failed B2C to...
Baskar Agneeswaran (Vajro) on launching a marketplace app on Shopify after a failed B2C startup, tripling revenue during COVID
41 min
223
Freemium SaaS: Why Free Users Killed Activation...
Mark Tanner (Qwilr) on how a freemium SaaS model cut activation 50%, ballooned the sales cycle to 60 days, and what they did to fix it
54 min
224
First SaaS Customers: 4 Failed Startups Then $1...
Abdullah Alsaadi (Taker) on how pre-selling 5-year deals and landing 15 of 20 target chains got his first SaaS customers after years of failure
42 min
225
Selling a SaaS Business: $0 to $55K MRR to 7 Fi...
Arvid Kahl (FeedbackPanda) on bootstrapping and selling a SaaS business for seven figures with zero employees and 5,000 customers
54 min