The SaaS Podcast - AI, Growth & Produ...
Every week, SaaS founders share how they found product-market fit, got their first customers, scaled to $1M+ ARR, and navigated pricing, sales, churn, and AI.
Host Omer Khan has interviewed 500+ founders and coached 150+ through revenue milestones. Whether you're bootstrapping to $10K MRR or scaling past $1M+ ARR, The SaaS Podcast delivers proven growth strategies - not theory.
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226
Niche SaaS: From CRM Extension Nobody Wanted to...
Jeroen Corthout (Salesflare) on how finding a niche SaaS positioning in the crowded CRM market grew the business to 2,000 paying companies
45 min
227
Startup Traction: 5 Signups to $2M ARR With Con...
Jacob Eiting (RevenueCat) on how writing content 6-12 hours per week and usage-based pricing created startup traction from nothing
48 min
228
B2B Community Building: From Blog to 4,000-Pers...
Alex Theuma (SaaStock) on how B2B community building through content and meetups grew into a global SaaS events business with 4,000 attendees
55 min
229
SaaS Content Marketing: Help Docs to $2M ARR Wi...
Udit Verma (Trackier) on how SaaS content marketing through repurposed help docs and forum distribution grew a bootstrapped startup to $2M ARR
54 min
230
Finding Product-Market Fit: 4 Years of Failure ...
Romain Dardour (Hull) on how a lunch meeting led to finding product-market fit after a 4-year struggle, building a prototype in 5 days
50 min
231
SaaS Churn: Why Letting 50% of Revenue Go Grew ...
Rachel Liaw (Fuse Inventory) on how letting wrong customers churn and using cold email with 20% response rates grew contract values 5x
59 min
232
Competitive Differentiation: 5 Components That ...
April Dunford (Ambient Strategy) on how SaaS positioning and competitive differentiation turned a dying product into a billion-dollar business
72 min
233
Free Trial Conversion: MOAT Framework for SaaS ...
Wes Bush (Product Led Institute) on choosing between free trial, freemium, and hybrid models using the MOAT and Bowling Alley frameworks
52 min
234
SaaS Growth Lessons: 12 Failures Then $5M ARR D...
Paul Joyce (Geckoboard) on failing a dozen times, using SaaS metrics education as a growth engine, and reaching $5M+ ARR with 4,500 customers
56 min
235
SaaS SEO Strategy: Side Project to $10K MRR Par...
Luke Thomas (Friday) on building early traction to $10K MRR with SEO blog posts, HBR comments, and a simple product hook - all while working full-time
56 min
236
Startup Traction: Ferry Videos to 40K Users Wit...
Matt Barnett (Bonjoro) on how viral personal video, organic influencers like Pat Flynn, and advocacy grew a $15/month side project to 40K users
47 min
237
Founder-Led Sales: 9 Demos a Day to 8-Figure ARR
Jafar Owainati (Loopio) on beta interviews, Capterra ads, and running 9 demos daily to grow from bootstrapped to 800+ enterprise logos
50 min
238
SaaS Content Marketing: 7 Years of Blog to 8 Fi...
Ryan Carson (Treehouse) on how 7 years of blogging launched an 8-figure online school with 650K students and 84 NPS
38 min
239
Finding Product-Market Fit: Two Pivots Then $10...
Sandi Lin (Skilljar) on pivoting twice - from Yelp for learning to enterprise training - and using founder-led sales to reach $10M ARR
47 min
240
SaaS Lead Generation: 6 PPC Mistakes Burning Yo...
Todd Chambers (Upraw Media) on the 6 most common SaaS PPC mistakes and how to build a full-funnel paid media strategy that works
37 min
241
Self-Serve SaaS: How Shared Notes Replaced a Sa...
Darren Chait (Hugo) on how product-led growth through Slack turned meeting notes into a viral adoption engine with no sales team
45 min
242
SaaS Sales Funnel: Fixing Broken Messaging to H...
Robin van Lieshout (Insided) on cutting 70% of revenue, rewriting the sales deck six times, and shifting to 100% inbound at $10M ARR
48 min
243
SaaS Monetization: YC Rejected, 20 Paid Users i...
Sabba Keynejad (VEED.io) on adding a paywall in 48 hours after YC rejection, doubling prices twice, and reaching $10K MRR at 50% growth
34 min
244
SaaS Customer Acquisition: 2-Week MVP to 8% Dem...
Jaleh Rezaei (Mutiny) on shipping an MVP in 2 weeks at YC, embedding with early adopters, and using ABM to hit 8% cold demo rates
40 min
245
SaaS Customer Discovery: Free App to 1,000 Paid...
Sam Dolbel (SINC) on launching free, learning why free feedback misleads, and finding 1,000 paying customers through organic word of mouth
37 min
246
Non-Technical Founder Built $240K Business With...
Ben Tossell (Makerpad) on bootstrapping to $240K in one year using no-code tools, Twitter content, and word of mouth
53 min
247
SaaS Without Funding: ClickFunnels' Path to $13...
Dave Woodward (ClickFunnels) on selling $997 education bundles, Dream 100 influencer strategy, and building $135M ARR with zero VC
38 min
248
SaaS Pricing: How Charging More Got Better Cust...
Renat Zubairov (Elastic.io) on why giving software away free failed and how $10K/year pricing drove 100% YoY growth to $2.5M
45 min
249
Competitive Differentiation: $5M ARR Serving On...
Jennifer Johnson (CinchShare) on how focusing on direct sellers instead of competing with Hootsuite built a $5M bootstrapped SaaS
45 min
250
SaaS Growth Lessons: One Year Free to $1M ARR
Uri Haramati (Torii) on SaaS growth lessons from one year of free users to landing Pipedrive cold and reaching $1M ARR with 50 customers
44 min