The SaaS Podcast - AI, Growth & Produ...
Every week, SaaS founders share how they found product-market fit, got their first customers, scaled to $1M+ ARR, and navigated pricing, sales, churn, and AI.
Host Omer Khan has interviewed 500+ founders and coached 150+ through revenue milestones. Whether you're bootstrapping to $10K MRR or scaling past $1M+ ARR, The SaaS Podcast delivers proven growth strategies - not theory.
Join 5,000+ founders at SaaS Club. New episodes weekly.
251
Consultative Selling SaaS: The W3 Sales Framework
Amos Schwartzfarb (Techstars) on consultative selling SaaS using the W3 framework - narrow your ICP until you close 100% of deals
36 min
252
SaaS Co-Founder Story: Forum Post to Profitable...
Ryan Bennick and Ward Sandler (MemberSpace) on how two SaaS co-founders taught themselves to code and built a profitable niche SaaS from a Squarespace forum
47 min
253
SaaS Content Marketing: 200K Visitors, Zero Ad ...
JD Trask (Raygun) on how SaaS content marketing grew to 200K monthly visitors over 12 years while $30K in magazine ads produced zero trials
48 min
254
Freemium SaaS Playbook: Typeform's Path to $30M...
David Okuniev (Typeform) on how a freemium SaaS model and product-led growth drove 80% of new business through viral forms to $30M ARR
43 min
255
Failed Software Startup to $1M ARR After 10 Years
Dennis van der Heijden (Convert.com) on how a failed software startup burning $400K in VC money became a profitable bootstrap to profitability story
59 min
256
SaaS Sales Process: 400 Signups but Zero Revenue
Ryan Born (Cloud Campaign) on building a SaaS sales process from 400 free signups and zero revenue to $25K MRR through cold calls and $10 Facebook leads
53 min
257
Startup Traction: $170K in 2 Weeks via AppSumo
Guillaume Moubeche (Lemlist) on getting startup traction through AppSumo ($170K), Product Hunt, and Facebook community to $250K ARR bootstrapped
43 min
258
Selling SaaS Without Sales Experience on LinkedIn
Brynne Tillman (Social Sales Link) on selling SaaS without sales experience using LinkedIn social proximity to turn connections into warm referrals
41 min
259
SaaS Subscription Billing: $19/Year to $30K MRR...
AJ (Carrd) on how a $19/year SaaS subscription billing model grew to $30K MRR with zero marketing as a one-person business
64 min
260
Recurring Revenue Engine: SEO Drives 50% of Leads
Suresh Sambandam (Kissflow) on building a recurring revenue engine with SaaS SEO topic authority that drives 50% of leads after 10 years of pivots
50 min
261
SaaS Churn at 30%: How PayKickstart Fixed the Leak
Mark Thompson (PayKickstart) on how 30% SaaS churn nearly killed growth and how fixing onboarding drove bootstrap to profitability at $1M ARR
45 min
262
B2B Product-Market Fit: 300 Interviews to $60M ...
Alex Yakubovich (Scout RFP) on finding B2B product-market fit through 300 customer interviews before writing a single line of code
45 min
263
SaaS Product Validation: Why Paid Ads Failed Woven
Timothy Campos (Woven) on why Facebook ads failed for SaaS product validation and how influencer outreach and product virality worked instead
45 min
264
Non-Technical Founder to $10K MRR With WordPress
Reilly Chase (HostiFi) on building a bootstrapped SaaS as a non-technical founder using WordPress and Python - from getting fired to $10K MRR
42 min
265
SaaS Content Strategy: 62% Organic Traffic Growth
Geoff Atkinson (Huckabuy) on how structured data SaaS content strategy grows customers' organic traffic by 62% in 12 months
42 min
266
SaaS Pricing Shift: From $4K to $32K AOV at Bri...
Derek O'Carroll (Brightpearl) on how switching from per-user to GMV-based SaaS pricing cut churn from 28% to 12% and doubled revenue to $13M ARR
42 min
267
Bootstrapped SaaS Startup: 500 Free Users to $7...
Josh Ho (Referral Rock) on building a bootstrapped SaaS startup - from zero revenue with 500 users to $70K MRR by charging, doubling prices, and founder-led sales
56 min
268
LinkedIn Lead Generation: 1000 Demos on SaaS La...
Shawn Finder (Autoklose) on LinkedIn lead generation that booked 1000 demos on day one - pre-launch buzz, influencer partnerships, and $1M ARR in 18 months
40 min
269
Bootstrapped SaaS Growth: Side Project to 65 Em...
Cedric Savarese (FormAssembly) on bootstrapped SaaS growth over 13 years - how one customer's Salesforce suggestion built a 4,000-customer business
43 min
270
SaaS Lead Generation: The Facebook Ads Framewor...
Aaron Zakowski (Zammo Digital) on SaaS lead generation through Facebook ads - the test-optimize-scale framework behind nearly 1M signups for InVision and DigitalOcean
42 min
271
SaaS Product Validation: 3 Failed Startups to C...
Tope Awotona (Calendly) on SaaS product validation - why 3 failed startups taught him to solve his own problem, leading to $30M ARR and 4M users
43 min
272
AI SaaS: 5 Years and 33M Data Points to Ship a ...
Dennis Mortensen (x.ai) on building an AI SaaS from scratch - 33M labeled data points, 70 annotators, $44M raised, and 5 years to the inflection point
38 min
273
Venture Capital SaaS Alternative: $50K-$3M With...
BJ Lackland (Lighter Capital) on venture capital SaaS alternatives - revenue-based financing that closes in weeks with no pitch deck or personal guarantee
40 min
274
SaaS Pricing: 5 Mistakes Costing You Growth (Wi...
Kyle Poyar (OpenView) on SaaS pricing mistakes - why 98% of companies that change prices see positive results and how to pick the right value metric
42 min
275
SaaS Customer Acquisition: $320K in Debt to $2M...
Chris Ronzio (Trainual) on SaaS customer acquisition through Facebook ads - $100/day minimum spend, LTV math, and growing to $2M ARR in 18 months
53 min