The SaaS Podcast - Real Lessons on Gr...
Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth.
Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't.
New episodes every week.
251
SaaS Lead Generation: 6 PPC Mistakes Burning Yo...
Todd Chambers (Upraw Media) on the 6 most common SaaS PPC mistakes and how to build a full-funnel paid media strategy that works
37 min
252
Self-Serve SaaS: How Shared Notes Replaced a Sa...
Darren Chait (Hugo) on how product-led growth through Slack turned meeting notes into a viral adoption engine with no sales team
45 min
253
SaaS Sales Funnel: Fixing Broken Messaging to H...
Robin van Lieshout (Insided) on cutting 70% of revenue, rewriting the sales deck six times, and shifting to 100% inbound at $10M ARR
48 min
254
SaaS Monetization: YC Rejected, 20 Paid Users i...
Sabba Keynejad (VEED.io) on adding a paywall in 48 hours after YC rejection, doubling prices twice, and reaching $10K MRR at 50% growth
34 min
255
SaaS Customer Acquisition: 2-Week MVP to 8% Dem...
Jaleh Rezaei (Mutiny) on shipping an MVP in 2 weeks at YC, embedding with early adopters, and using ABM to hit 8% cold demo rates
40 min
256
SaaS Customer Discovery: Free App to 1,000 Paid...
Sam Dolbel (SINC) on launching free, learning why free feedback misleads, and finding 1,000 paying customers through organic word of mouth
37 min
257
Non-Technical Founder Built $240K Business With...
Ben Tossell (Makerpad) on bootstrapping to $240K in one year using no-code tools, Twitter content, and word of mouth
53 min
258
SaaS Without Funding: ClickFunnels' Path to $13...
Dave Woodward (ClickFunnels) on selling $997 education bundles, Dream 100 influencer strategy, and building $135M ARR with zero VC
38 min
259
SaaS Pricing: How Charging More Got Better Cust...
Renat Zubairov (Elastic.io) on why giving software away free failed and how $10K/year pricing drove 100% YoY growth to $2.5M
45 min
260
Competitive Differentiation: $5M ARR Serving On...
Jennifer Johnson (CinchShare) on how focusing on direct sellers instead of competing with Hootsuite built a $5M bootstrapped SaaS
45 min
261
SaaS Growth Lessons: One Year Free to $1M ARR
Uri Haramati (Torii) on SaaS growth lessons from one year of free users to landing Pipedrive cold and reaching $1M ARR with 50 customers
44 min
262
Consultative Selling SaaS: The W3 Sales Framework
Amos Schwartzfarb (Techstars) on consultative selling SaaS using the W3 framework - narrow your ICP until you close 100% of deals
36 min
263
SaaS Co-Founder Story: Forum Post to Profitable...
Ryan Bennick and Ward Sandler (MemberSpace) on how two SaaS co-founders taught themselves to code and built a profitable niche SaaS from a Squarespace forum
47 min
264
SaaS Content Marketing: 200K Visitors, Zero Ad ...
JD Trask (Raygun) on how SaaS content marketing grew to 200K monthly visitors over 12 years while $30K in magazine ads produced zero trials
48 min
265
Freemium SaaS Playbook: Typeform's Path to $30M...
David Okuniev (Typeform) on how a freemium SaaS model and product-led growth drove 80% of new business through viral forms to $30M ARR
43 min
266
Failed Software Startup to $1M ARR After 10 Years
Dennis van der Heijden (Convert.com) on how a failed software startup burning $400K in VC money became a profitable bootstrap to profitability story
59 min
267
SaaS Sales Process: 400 Signups but Zero Revenue
Ryan Born (Cloud Campaign) on building a SaaS sales process from 400 free signups and zero revenue to $25K MRR through cold calls and $10 Facebook leads
53 min
268
Startup Traction: $170K in 2 Weeks via AppSumo
Guillaume Moubeche (Lemlist) on getting startup traction through AppSumo ($170K), Product Hunt, and Facebook community to $250K ARR bootstrapped
43 min
269
Selling SaaS Without Sales Experience on LinkedIn
Brynne Tillman (Social Sales Link) on selling SaaS without sales experience using LinkedIn social proximity to turn connections into warm referrals
41 min
270
SaaS Subscription Billing: $19/Year to $30K MRR...
AJ (Carrd) on how a $19/year SaaS subscription billing model grew to $30K MRR with zero marketing as a one-person business
64 min
271
Recurring Revenue Engine: SEO Drives 50% of Leads
Suresh Sambandam (Kissflow) on building a recurring revenue engine with SaaS SEO topic authority that drives 50% of leads after 10 years of pivots
50 min
272
SaaS Churn at 30%: How PayKickstart Fixed the Leak
Mark Thompson (PayKickstart) on how 30% SaaS churn nearly killed growth and how fixing onboarding drove bootstrap to profitability at $1M ARR
45 min
273
B2B Product-Market Fit: 300 Interviews to $60M ...
Alex Yakubovich (Scout RFP) on finding B2B product-market fit through 300 customer interviews before writing a single line of code
45 min
274
SaaS Product Validation: Why Paid Ads Failed Woven
Timothy Campos (Woven) on why Facebook ads failed for SaaS product validation and how influencer outreach and product virality worked instead
45 min
275
Non-Technical Founder to $10K MRR With WordPress
Reilly Chase (HostiFi) on building a bootstrapped SaaS as a non-technical founder using WordPress and Python - from getting fired to $10K MRR
42 min