The SaaS Podcast - Real Lessons on Gr...
Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth.
Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't.
New episodes every week.
351
SaaS SEO: Free Cheat Sheets to 1,000 Customers
James Gill (GoSquared) on SaaS SEO - how free cheat sheets, real-time metrics pages, and zero ad spend drove 1,000+ customers in a decade
54 min
352
SaaS Growth Lessons: 3 Products, 40-Hour Weeks
Natalie Nagele (Wildbit) on SaaS growth lessons - how Wildbit built 3 products to 100,000+ customers with 40-hour weeks and a team-first culture
50 min
353
Bootstrap to Profitability: One Plan, $350K MRR
Laura Roeder (Meet Edgar) on bootstrap to profitability - $350K MRR with one pricing plan, email-first marketing, and no VC funding
46 min
354
B2B SaaS Sales: Landing 20 Fortune 100 Companies
Grant Miller (Replicated) on B2B SaaS sales - how Replicated landed 20 Fortune 100 companies with on-prem deployment and enterprise features
54 min
355
Niche SaaS: Solo Founder Built to $2M ARR Resta...
Bruno Didier (Trackin) on building a niche SaaS for restaurant delivery to $2M ARR and 2,000 customers through door-to-door sales and Y Combinator
48 min
356
Bootstrapped SaaS Growth: Agency to $160K MRR S...
Russ Perry (Design Pickle) on bootstrapped SaaS growth - $160K MRR with Facebook ads, a simple try-it offer, and no complex sales funnel
50 min
357
SaaS Sales Process: Zero to $20K MRR in 9 Months
Matt Ekstrom (Prospectify) on the SaaS sales process - outbound prospecting, integration partnerships, and founder-led customer success to $20K MRR
52 min
358
SaaS Co-Founder: Conflict That Nearly Killed $3...
Claudiu Murariu (InnerTrends) on SaaS co-founder conflict that destroyed his first startup and what he did differently to avoid repeating the same mistakes
60 min
359
Recurring Revenue: A 12x Price Increase to Fix ...
Antonio Carlos Soares (RunRun.it) on recurring revenue - how raising prices 12x, killing freemium, and adding inside sales reached $2M ARR
69 min
360
SaaS Customer Development: 3 Tactics to 5,000 C...
Stuart McKeown (Gleam) on SaaS customer development - cold outreach, content marketing, and 40+ integrations that drove 5,000 customers and $1M+ ARR
62 min
361
SaaS Pricing: A Step-by-Step Framework That Works
Patrick Campbell (Price Intelligently) on SaaS pricing - a data-driven framework using buyer personas, willingness-to-pay surveys, and price elasticity
58 min
362
SaaS Acquisition: Free Tutorials to a $36M Exit
Gregg Pollack (Code School) on the SaaS acquisition by Pluralsight for $36M after building to $5M ARR through free content and audience-first growth
54 min
363
B2B Product-Market Fit: Replacing a 120-Year-Ol...
Aaron Dallek (Opternative) on B2B product-market fit - building a digital eye exam with 100K+ signups, 0.06% refunds, and $9.5M raised
32 min
364
Startup Funding: Bootstrapped 7 Years Then Rais...
Pini Yakuel (Optimove) on startup funding strategy - bootstrapping for 7 years using consulting revenue before raising $20M from a growth fund
54 min
365
Inbound Marketing SaaS: 500 Posts to 7,000 Cust...
Garrett Moon (CoSchedule) on inbound marketing SaaS growth from a blog post MVP to 7,000 customers and 100K+ subscribers with Blue Ocean strategy
56 min
366
Overwhelmed Entrepreneur? 7 Hacks to Get Unstuc...
Omer Khan (SaaS Club) on 7 science-backed mental hacks to help any overwhelmed entrepreneur reduce stress, regain focus, and make real progress
23 min
367
Bootstrapped SaaS Growth: $9/Month to $1M in 2 ...
Ryan O'Donnell (SellHack) on bootstrapped SaaS growth from an internal tool to $1M in revenue by segmenting customers and tying features to revenue
43 min
368
Product-Led Growth: Chrome Store to $10M ARR at...
Matthew Bellows (Yesware) on product-led growth through the Chrome Store, growing from $5/month to $10M+ ARR and 750,000 users
49 min
369
Finding Product-Market Fit: 9 Doctors Signed Be...
Luke Kervin (PatientPop) on finding product-market fit by selling 9 doctors before writing code, then scaling to 142 employees and $24M
43 min
370
SaaS Pricing: From $50 to $1,000/Month at Socedo
Aseem Badshah (Socedo) on increasing SaaS pricing 20x by listening to customer needs, pivoting from B2C to B2B, and asking for money before building
42 min
371
User Onboarding Framework: 5 Steps to Higher Ac...
Pulkit Agrawal (Chameleon) on a 5-step user onboarding framework covering ownership, motivation-ability-triggers, the aha moment, and iteration
19 min
372
Startup Traction: From 0 to 100 Customers at Ch...
Pulkit Agrawal (Chameleon) on gaining startup traction through coffee meetings, Slack groups, and learning to sell only when pain exists
20 min
373
SaaS Onboarding: 3x Retention by Fixing the Fir...
Pulkit Agrawal (Chameleon) on how fixing SaaS onboarding produced 3x retention, plus raising $1.9M by cold emailing YC startups
18 min
374
Entrepreneurial Mindset: Dropout to 7-Figure Sa...
Shane Melaugh (Thrive Themes) on the entrepreneurial mindset that took him from university dropout to 30,000 customers and seven-figure revenue
21 min
375
SaaS Churn: Why Overdelivering Beats Every Grow...
Shane Melaugh (Thrive Themes) on reducing SaaS churn through the "positive gap" strategy - pricing so customers feel they got far more than they paid
19 min