The SaaS Podcast - Real Lessons on Gr...

Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth.

Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't.

New episodes every week.

Business
Entrepreneurship
Technology
376
First Customers: How 20K Subscribers Became a L...
Shane Melaugh (Thrive Themes) on getting first customers by building a 20K email audience over 5 years, then launching to immediate revenue
16 min
377
SaaS Content Strategy: Stories That Convert to ...
Ian Harris (Gatehouse) on using the hook-bridge-point storytelling framework as a SaaS content strategy to turn emails into a six-figure client pipeline
67 min
378
SaaS Without Funding: $80K Mistake to $500K ARR
Jay Gibb (CloudSponge) on building SaaS without funding by pivoting a failed $80K product into a profitable startup doing $500K ARR
50 min
379
Finding Product-Market Fit: 3 Failed Versions F...
Zvi Band (Contactually) on finding product-market fit by iterating through 3 failed CRM versions and using lean pricing tests
43 min
380
SaaS Go-to-Market: 80% Traffic Sparked a New Model
Kreg Peeler (SpinGo) on SaaS go-to-market - how one website metric evolved into a platform serving 200,000 event makers
49 min
381
Failed Software Startup to $350K With Lucep
Zal Dastur (Lucep) on how a failed software startup taught him the lessons that led to SaaS product-market fit and $350K revenue
54 min
382
First Customers: 130 Cold Emails to 8-Figure Re...
Daniel Ha (Disqus) on getting first customers by emailing 130 websites, then growing to a billion users through product virality
50 min
383
SaaS Lead Generation: From 2 Demos to 60 a Month
Jerrod Bailey (Tallwave) on SaaS lead generation using LinkedIn Boolean search, automated outreach, and 4-step email cadences
63 min
384
SaaS Sales Funnel: 3-Stage Framework for Revenue
Jeremy Reeves on the SaaS sales funnel framework that generated $75K in one week from upsells and boosted conversions 50% with phone calls
60 min
385
Founder-Led Sales: 36 People With Zero Salespeople
Marcelino Alvarez (Uncorked Studios) on founder-led sales through coffee meetings, volunteering, and relationship-driven growth
54 min
386
SaaS Positioning: Niche Down to $55K MRR Bootst...
Mogens Moller (Sleeknote) on SaaS positioning - how niching down to e-commerce after a wasted year targeting every website hit $55K MRR
54 min
387
B2B Product-Market Fit: 72 Licenses in 24 Hours
Ryan McKay-Fleming (Chalk.com) on finding B2B product-market fit when a Texas school requested 72 licenses and revealed schools were the real buyer
39 min
388
SaaS Fundraising: Pitch Investors Using the 5+5...
Judy Robinett (Golden Seeds) on SaaS fundraising - how to build networks, pitch angels, and raise startup funding as an introvert
44 min
389
Product-Led Growth: Let the Product Sell Itself
Alexandra Keating (DWNLD) on product-led growth - how DWNLD simplified from complex CMS to one-click app builder and raised $14M
37 min
390
Enterprise Sales: Cold Email Framework for $20M...
Alex Berman (InspireBeats) on enterprise sales - the cold email framework behind $20M in leads with 7-8% conversion rates
42 min
391
Vertical SaaS: $0 to $70K/Month for Music Teachers
Brandon Pearce (Music Teachers Helper) on building a vertical SaaS from hobby project to $70K/month while traveling 30 countries
50 min
392
Go-to-Market Strategy: 124K Sites by Going Deep
B Byrne (Clef) on the go-to-market strategy that grew Clef to 124,000 websites by targeting small communities instead of going broad
45 min
393
Selling a SaaS Business: $400 to a $43M Exit
Stuart Crane (Definitive Homecare Solutions) on selling a SaaS business he bootstrapped from $400 to a $43M acquisition over 20 years
59 min
394
One Person SaaS Business to $10M ARR Without VC
Aaron Fulkerson (MindTouch) on building a one person SaaS business from open source to $10M+ ARR by pivoting from on-premise to cloud
49 min
395
SaaS Growth: 10 Lessons from 99 Founder Interviews
Omer Khan distills the best SaaS growth advice from 99 episodes featuring founders from WP Curve, Zapier, Drip, Teamwork, and Close.io.
29 min
396
B2B Community Building: 5 Steps to Free Press C...
A former VentureBeat writer shares a B2B community building PR playbook to get coverage on TechCrunch and Forbes without an agency
40 min
397
SaaS Product Validation: 8 Failed Pivots Then P...
How Tom Leung spent $1.5M on a failed startup before achieving SaaS product validation with a one-page HTML form on the ninth try
49 min
398
Launching a Marketplace: From Excel to 14K Deve...
How Diego Oppenheimer went from building Microsoft Excel to launching a marketplace for algorithms that reached 14,000 developers
42 min
399
Building Multiple Businesses: Profitable in 2 M...
How George Palmer went from building multiple businesses as side projects to a profitable self-funded SaaS in under 90 days on less than $50
42 min
400
SaaS Growth: 3 Hacks That Tripled Cold Email Re...
How Vincent Cassar used 3 SaaS growth hacks to reach 40% cold email response rates and convert 35% of Quora visitors into free trials
54 min