The SaaS Podcast - Real Lessons on Gr...

Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth.

Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't.

New episodes every week.

Business
Entrepreneurship
Technology
451
SaaS Pricing: From $30/Month to $75K Enterprise...
Patrick McKenzie on pricing lessons from bootstrapping Appointment Reminder solo from Tokyo
51 min
452
Bootstrapped SaaS Startup: Side Project to $14M...
Peter Coppinger on building Teamwork to $14M with zero investors
33 min
453
SaaS Monetization: From 1M Free Users to $500K ...
Maciej Zawadzinski on turning open-source analytics into a profitable SaaS business
43 min
454
SaaS Content Marketing on a $400/Month Budget
Kevin Lee on combining content marketing with retargeting to beat expensive paid search
20 min
455
SaaS Partnerships: 2,500 Merchants and $7.8M Ra...
How Kevin Lee used SaaS partnerships with affiliate networks to connect 2,500 merchants and raise $7.8M for nonprofits
29 min
456
SaaS Marketplace: Collis Ta'eed on Envato's 8-F...
How Collis Ta'eed bootstrapped Envato from $10 on day one to an 8-figure SaaS marketplace paying creators $224M
46 min
457
Inbound Marketing SaaS: Rand Fishkin's $101 CAC...
How Moz used inbound marketing SaaS strategy to cut customer acquisition cost to $101 with zero paid spend for six years
24 min
458
SaaS SEO: Rand Fishkin on Moz's Path to $29M
How Rand Fishkin used SaaS SEO and content marketing to build Moz from $500K debt to a $29M business with 1M+ community members
29 min
459
SaaS Content Marketing: 7 Years of Failure to 7...
How Dan Norris used SaaS content marketing to launch WP Curve in 7 days and grow to 700 customers in 17 months
37 min
460
SaaS Marketplace Pivot: Free to $1M in Revenue
How PlaceFull pivoted from a free marketplace to a SaaS marketplace model, converting 1,000 of 27,000 merchants into paid subscribers
29 min
461
Startup Traction: DuckDuckGo's Bullseye Framework
Gabriel Weinberg shares the Bullseye framework for startup traction - testing 19 channels to find the one that drives growth
29 min
462
Competitive Differentiation: DuckDuckGo vs. Google
Gabriel Weinberg explains how competitive differentiation on privacy and open data built DuckDuckGo to 250M monthly searches
30 min
463
Product-Led Growth: Trello's Path to Millions o...
How Trello used product-led growth with a freemium model targeting 100M users at 1% paid conversion to reach millions
43 min
464
SaaS Content Marketing: Hiten Shah on KISSmetri...
How Hiten Shah used SaaS content marketing to build KISSmetrics into a top blog and primary customer acquisition channel
54 min
465
Product-Led Growth: 70K Downloads in 30 Days
How Boomerang used product-led growth with viral loops and a porous paywall to reach mid-7-figure revenue with 8 people
40 min
466
SaaS Co-Founder Clash: Why He Stepped Down
Martin Novak reveals why two CEO-type SaaS co-founders running one company forced a painful but necessary breakup
45 min
467
Competitive Differentiation That Beat Microsoft...
How LiquidPlanner used one competitive differentiation bet on predictive scheduling to win against entrenched incumbents
33 min
468
Selling a SaaS Business: Why He Left a 7-Figure...
Stu McLaren explains why selling a SaaS business while it was thriving was the hardest but smartest move of his career
27 min
469
Bootstrap to Profitability: $47 Plugin to 7 Fig...
How Stu McLaren turned a WordPress plugin into a 7-figure business by bootstrapping to profitability with no funding and no code
38 min
470
SaaS Pricing Fix: How Charging More Doubled Rev...
How Unbounce fixed its SaaS pricing by dropping $10 and $25 plans, lifting ARPU from $30 to $80, and doubling revenue year over year.
47 min
471
Founder-Led Sales: How Close.io Hit 7 Figures
Steli Efti shares the founder-led sales playbook behind Close.io - from outsourced sales services to a profitable SaaS with just 6 people.
54 min
472
SaaS SEO Strategy: Blog to Six-Figure Software ...
How Spencer Haws used SaaS SEO strategy on NichePursuits.com to grow Long Tail Pro from 100 early sales to a six-figure business.
43 min
473
SaaS Lead Generation: Agency to 350K Users, Zer...
How ShortStack turned repetitive agency work into a SaaS lead generation platform with 350,000 users and seven-figure revenue - with zero ad spend.
50 min
474
Self-Funded SaaS: $85K to Multi-Millions With O...
How Olark grew into a self-funded SaaS with 5,000+ customers and multi-million dollar revenue using just $85K in outside capital.
45 min
475
Bootstrapped SaaS: From a $9.95 Spreadsheet to $5M
How Jesse Mecham grew YNAB from a bootstrapped SaaS spreadsheet to $5M using email courses, live webinars, and education-first marketing.
36 min