The SaaS Podcast - Real Lessons on Gr...
Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth.
Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't.
New episodes every week.
101
B2B SaaS Sales: 5 Years to Build What Oracle Sa...
Thomas Cottereau (SightCall) on how B2B SaaS sales through strategic partnerships grew to 200 enterprise customers
56 min
102
Consultative Selling SaaS: 1,500 Demos to $19M ARR
Andrew Guttormsen (Circle) on how consultative selling SaaS through 1,500 founder-led demos and anchor customers drove $19M ARR
55 min
103
Selling SaaS Without Sales Experience: $2K to $25K
Adam Gavish (DoControl) on selling SaaS without sales experience, from Google PM to SDR doing 50 validation interviews
42 min
104
Enterprise SaaS: From Rejection to Raising $72M
Stephany Lapierre (TealBook) on building an enterprise SaaS as a non-technical founder and raising $72M after being told she'd never raise
45 min
105
Scaling SaaS: $52K Investment to $22M ARR With SEO
Jared Brown (Hubstaff) on scaling SaaS to $22M ARR using SEO as the only channel and bootstrapped growth for 11 years
50 min
106
SaaS Retention: How Narrowing Your Niche Reigni...
Brennan Dunn (RightMessage) on recovering from 2 years of SaaS retention decline by narrowing niche positioning and hands-on onboarding
50 min
107
Enterprise Sales: Partner-First Strategy to 4,0...
Simon Taylor (HYCU) on how a partner-first strategy for enterprise sales grew to 4,000 enterprise customers in 78 countries
58 min
108
SaaS Partnerships: $230K MRR With Zero Paid Mar...
Ian Brodie (Levanta) on how SaaS partnerships with affiliate agencies drove $230K MRR and 650 brands without paid marketing
46 min
109
Self-Serve SaaS: From VR Failure to 7-Figure PLG
Vlad Gozman (involve.me) on building a self-serve SaaS to 7-figure ARR with content marketing driving 60-70% of revenue
52 min
110
SaaS Positioning: From 80% Explaining to 4 Minutes
James Evans (Command AI) on how SaaS positioning in an existing category cut sales meetings from 25 minutes to 4
54 min
111
SaaS Retention: From $1M ARR to 40% Monthly Churn
Brett Martin (Kumospace) on pivoting after a churn crisis, TikTok for B2B, and in-product sales
44 min
112
Vertical SaaS: From Race Car Driver to 60 Airports
George Richardson (AeroCloud) on replacing legacy software, conference selling, and raising $18M in venture capital
49 min
113
Scaling SaaS Solo: Two Products, No Funding, $1...
Michael Kamleitner (Walls.io) on content marketing, pandemic pivots, and running two bootstrapped products
55 min
114
Consultative Selling SaaS: Solo Founder to 8-Fi...
Thejo Kote (Airbase) on selling the first 20 deals, validating with mockups, and hiring a VP of sales
68 min
115
SaaS Product Validation: 3 Years of Pivots to $...
Greg Smith (Thinkific) on manual course building, a breakthrough webinar, and the path from $29 to IPO
63 min
116
SaaS Pricing: What AWS Taught This Founder Abou...
John Griffin (m3ter) on building a pricing platform after seeing AWS spend billions on usage-based billing infrastructure
56 min
117
SaaS Positioning: How Picking One Customer Hit ...
Itai Sadan (Duda) on dropping SMBs, focusing on agencies, and competing against Wix and Squarespace
51 min
118
B2B Community Building: Free Pizza to $10M ARR
Lloyed Lobo (Boast.ai) on replacing cold outreach with meetups, a newspaper column, and 120K subscribers
75 min
119
B2B Product-Market Fit: 7 Years of Niching Down
Stefan Debois (Pointerpro) on pivoting from surveys to assessments and reaching $3M ARR bootstrapped
54 min
120
Selling SaaS Without Sales Experience to 7-Figu...
Mang-Git Ng (Anvil) on overcoming cold email failures and finding the right customers through SEO and events
50 min
121
SaaS Content Marketing: Side Project to 7-Figur...
Lukas Fittl (pganalyze) on growing 500+ customers with deep technical content and zero outbound sales
52 min
122
Enterprise SaaS: How Check Raised $119M With 20...
Andrew Brown (Check) on building enterprise SaaS partnerships that power payroll for 3M+ employees
42 min
123
SaaS Sales Process: 116 LinkedIn Calls to $10M ARR
Peter Ord (GUIDEcx) on building a repeatable sales process from founder-led outbound to 500+ customers
52 min
124
Net Revenue Retention: The Metric That Saved Ba...
Joe Davy (Banzai) on surviving 90% revenue loss and making retention the #1 company metric
64 min
125
SaaS Go-to-Market: Why Selling to Startups Failed
Josh Ma (Airplane) on pivoting from tech startups to fintech and healthcare verticals for 7-figure ARR
52 min