Personal Injury Mastermind
Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today.
You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.
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151. Eric Gang, Veterans Disability Lawyer - Do...
Eric explains how niching down can accelerate your business and how writing a book helps make you the authority figure in your field.
28 min
177
150. Joe Nazarian, Pathway Law Firm — Winning I...
From hiring new staff to intake and even marketing, empathy is at the core of every decision Joe makes. To secure cases, your intake team needs to have a high EQ. Joe oversees nearly every hire and never misses an opportunity to improve.
25 min
178
149. Greg Star, Carvertise — Branded Rideshare ...
Carvertise takes rideshare vehicles and wraps them in ads. These cars geotag nearby consumers with the right demographics and retarget ads directly to their cell phones.
23 min
179
148. John Phillips, Phillips and Hunt — Fight ...
Today, we discuss jury selection and how to tell a winning story. Why representing high-profile clients should not come with the requisite of kevlar vests. How earned media and traditional media have bolstered his nationwide presence. And how an empath can change the world for the better.
25 min
180
147. John DeGasperis, Basch & Keegan Personal I...
A great trial attorney, John brings each case he takes on to life - often using over 50 exhibits per trial. He shares with us his wisdom from years in the courtroom.
31 min
181
146. Joe Volta, Chandler Volta Personal Injury ...
Joe explains how anyone can break the ice before meeting in person and how to stay top of mind. He also gets into his social media strategy that keeps followers coming back for more.
27 min
182
145. Chris Vander Kaay, Brain Trust Legal Group...
Today, Chris shares how to make your brand memorable and the mechanics of identifying your "why". We also address the gap of disappointment in marketing and how to get past it. And how to know when your marketing strategy should invest in quality or quantity on social media.
35 min
183
144. Neama Rahmani, West Coast Trial Lawyers - ...
We sat down for a second interview to dive into how each team plugs into the vision and goals of the business, how the firm has evolved, the importance of intake, and why hiring non-revenue-generating positions will accelerate your growth.
33 min
184
143. William Umansky, Umansky Law Firm - Purpos...
Today, William digs into the power of accountability, why purpose will outlast passion, and why the people make the practice.
34 min
185
142. Wendy Lieber, ContentBacon — Content Optim...
Today she shares how to get the most from your inbound content to generate quality leads and fill your pipeline.
27 min
186
141. Steve Fretzin, Be That Attorney — Business...
Steve is here to help give you insight and practical tools to help your business grow. He covers best practices for business development and how to stay accountable to your own priorities.
41 min
187
140. Nicole Barnett, Case Barnett Law — The Ho...
Today we cover how fear hinders growth and her recently launched 'done for you' content membership - Law Prophet. We also discuss how a firm's business model should inform social media strategy.
31 min
188
139. Joe McCarthy, JEM Social — Instagram Mini-...
Today we cover the step-by-step actions to take for explosive growth, how to build impressions and credibility, and how to use the DM method to get the best ROI.
29 min
189
138. Kyle Newman, James Newman, PC — How to Win...
Today Kyle, Senior Associate at James Newman Law, offers practical advice on how to meet your jury where they are.
35 min
190
137. Benny Gold, Lawyer Stories — Getting Perso...
Benny discusses organic growth on social media, why a humanizing story is necessary for any personal brand, and the foundations of starting your own podcast.
20 min
191
136. Ilya Frangos, Galine, Frye, Fitting & Fran...
Today we discuss his time as a JAG officer and what the military taught him about running a firm, establishing trust with clients and employees, and how to replicate an excellent client journey. We also discuss getting ahead by giving back.
29 min
192
135. Stacey Brown Randall, Stacey Brown Randall...
Today we get into building trusted networks, the importance of managing expectations, and what most people get wrong about referrals.
30 min
193
134. Darryl Isaacs, Isaacs & Isaacs — The Hamme...
Today, we tap into the mind of this marketing genius who reminds us to step out of our comfort zones and give the audience what they want. We discuss the perseverance necessary to play the long game, adjusting your targets and maintaining forward momentum.
36 min
194
133. Jennifer Gore-Cuthbert, Atlanta Personal I...
Today, we discuss how a personal brand will differentiate you and your firm, building digital assets that convert, and what makes a great referral partner.
35 min
195
132. Paul Faust, RingBoost — Vanity Phone Numbe...
Today we catch up with vanity phone number guru and marketing expert Paul Faust. President at RingBoost, Paul offers practical advice on brand consistency across all client-facing assets.
29 min
196
131. Michael Mogill, Building a Brand: Event Ma...
Today, we dig into creating transformative experiences through event marketing, why operations are the foundation of any successful business, and how to hack human behavior with Michael Mogill.
37 min
197
130. Tighe Wilhelmy, Velawcity — Law Firms of t...
On today's episode, I discuss the future of the legal industry with Tighe Wilhelmy, CEO at Velawcity. We get into building a strong foundation of systems to operate with increased velocity and diversification in mass tort cases.
33 min
198
129. Robert Ingalls, LawPods — Podcasting for ...
Robert Ingalls, Chief Podcast Strategist at LawPods, shares with us his passion in hopes that it will help you improve your business and connect with your audience. We discuss how to get the most out of branded content, podcasting best practices, and how extreme ownership can really take your firm to the next level.
48 min
199
128. Mark Kull, Capitalis Planning Partners — B...
Mark Kull, founder at Capitalis Planning Partners at Northwestern Mutual, explains the benefits of over-funded whole-life policies and "infinite banking" for litigating firms.
57 min
200
127. Logan Quirk, Quirk Accident & Injury Attor...
Today, we cover business development on any budget and how to leverage the resources you do have for maximum return. We also dive into seeing challenges as opportunities to refocus your vision and come out on top.
23 min