Personal Injury Mastermind

Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today.

You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.

Business
Marketing
Entrepreneurship
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77. John Jantsch, Duct Tape Marketing & Podcast...
John Jantsch has spent over 35 years teaching small and local business owners how to make effective marketing a core part of their business. His Duct Tape Marketing method, (now a book, a business, and a consulting network) breaks down how to systematize
29 min
252
76. Steve Pockross, Verblio — The Content Balan...
Steve Pockross is the CEO of Verblio, a company that connects businesses with high-quality, on-demand content. Having cut his teeth in tech and crowdfunding, he’s a newcomer to digital marketing, with fresh ideas on how to make content quick, effective, a
26 min
253
75. James Farrin, GrowPath & The Law Offices of...
James Farrin runs The Law Offices of James Scott Farrin, North Carolina's most preeminent personal injury firm, which has recovered more than a billion dollars for over 50,000 clients. If you’ve been to North Carolina, chances are, you’ve seen a James Far
32 min
254
74. Shaina Weisinger, Repurpose House — How to ...
Shaina Weisinger is the founder and CEO of Repurpose House. She’s pioneering the field of content repurposing, the art of taking the content you make and creating a bevy of microcontent specifically tailored to different marketing channels. In this epi
27 min
255
Welcome to Personal Injury Marketing Mastermind
We’ve got exciting news: we’re rebranding! The Rankings Podcast is now Personal Injury Marketing Mastermind (or PIMM for short.) We’ve heard what you had to say, you want a show that’s 100% focused on Personal Injury Marketing. This is that show. Each wee
1 min
256
73. Neil Patel, Neil Patel Digital — A New Appr...
If you want to know about digital marketing, you go to Neil Patel. He’s the co-founder of Neil Patel Digital and Forbes has called him one of the top 10 marketers in the country. He’s helped everyone from Amazon to Zappos grow their business.In this e
23 min
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72. Michael Rose, Hach & Rose LLP — Customer-Ce...
Michael Rose is a founding partner of Hach & Rose and a leading Manhattan personal injury lawyer for over 25 years. He is a 7-time New York Super Lawyer and was featured in New York Magazine’s Top-Rated Attorneys in the New York Area.We talked about d
22 min
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71. Brian LaBovick, LaBovick Law Group — Sharin...
Brian LaBovick is the founder and CEO of LaBovick Law Group in Palm Beach Gardens, Florida. Since 1991, his firm has won more than $400 Million for clients across a range of practice areas. His tenacity and commitment to being a “Warrior for Justice” has
31 min
259
70. Steven Gursten, Michigan Auto Law — Knowing...
Steven Gursten is managing partner at Michigan Auto Law. Over the past 28 years, Steven has catapulted his and his firm’s reputation to new heights thanks to his laser-like focus on becoming the best auto accident lawyer and legal practice in the country.
37 min
260
69. James Ashcroft, Certified EOS Implementer —...
James Ashcroft is a businessman and certified coach for the Entrepreneurial Operating System, a framework that businesses, including law firms, can use to create healthy workplaces in order to help them achieve their goals. As an EOS coach and implementer
37 min
261
68. Gary Falkowitz, Intake Conversion Experts —...
Gary Falkowitz is a man of many talents. He’s an attorney, author, consultant and the CEO of Intake Conversion Experts, an external phone answering service for law firms that facilitates lead follow-up, mass tort campaign retention, lead resurrection and
40 min
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67. Karl Sakas, Sakas and Company — Going from ...
Karl Sakas is an agency consultant, executive coach and the founder of Sakas & Company. Karl and his company are dedicated to helping digital agency owners grow their businesses through the techniques and practices Karl has learned and developed over his
38 min
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66. David Farkas — The Upper Ranks, Essential L...
David Farkas is the founder and CEO of The Upper Ranks. Specializing in link building, David and his company have been helping clients rank higher and level up their SEO game for over ten years through custom link building strategies.In this episode,
39 min
264
65. Jacob Malherbe: X Social Media, Making the ...
Jacob Malherbe is a mass torts and PI Facebook advertising genius and the founder of X Social Media, an advertising agency specializing in lead generation through Instagram and Facebook. For over ten years, Jacob has been helping clients utilize their soc
29 min
265
64. Steve Ginsberg, Legal Marketing Arm — How ...
Steve Ginsberg is no ordinary online advertising professional! The founder of Legal Marketing Arm is that the top of his game, and he's got more accolades in 15 years than most marketers get in a lifetime. So, who better to share the top tips of the trade
33 min
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63. Joe Fried, Fried Goldberg LLC — How To Beco...
Joe Fried has taken niching down to a whole new level! The acclaimed truck accident attorney has become so entrenched in his many examples of personal injury attorneys that have taken it to the level of today's guest. He has become so entrenched in his ex
32 min
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62. Rick Console, Console & Associates — Tough ...
Rick Console thinks personal injury practice is pretty enlightening! The successful New Jersey personal injury attorney started a firm right out of college, just him and his wife, and they built it from the ground up. But, Console & Associates started to
25 min
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61. Robert May, The May Firm — Tech Tools For A...
Robert May thinks you should make hashtags from your core values! The Californian personal injury attorney and grew The May Firm to 8 offices statewide, and he bought his family along for the ride. Working with siblings can either be a minefield or a tota
26 min
269
60. Harlan Schillinger, Grandfather of Legal Ad...
Harlan Schillinger is a titan in the legal marketing space. He’s best known as the “Grandfather of Legal Advertising” and has helped well over 1 hundred firms exceed their goals. After making a start in television advertising in the 70s and 80s, Harlan qu
44 min
270
59. Mike Morse, Mike Morse Law Firm — Smart Ris...
Mike Morse is the founder of the Mike Morse Law Firm and one half of the duo that brought us the Fireproof method and book. Along with his business partner, John Nachazel, Mike has developed a framework to turn good law firms into great ones. Using their
25 min
271
58. Andrew Finkelstein, Finkelstein & Partners ...
Andrew Finkelstein is legendary in the personal injury attorney space for heading up a grand total of FIVE different firms, from New York to California! From dominating the New Jersey market for catastrophic cases at Finkelstein & Partners, Andrew rose to
24 min
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57. Gordon McKernan, Gordon McKernan Injury At...
McKernan makes giving back to his local community a priority. The hugely successful Louisiana personal injury attorney grew his father's firm from a single site to 10 offices, with over 50 attorneys. But for Gordon, it's not about the numbers, it's about
21 min
273
56. William Denninger, Weitz & Luxenberg — The ...
Bill Denninger wants you to work on the business, not for the business. As the Director of Business Strategy at Weitz & Luxenberg, the biggest plaintiff's law firm in New York, Bill has transformed the firm's processes into the perfect Venn diagram of peo
25 min
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55. Steven M. Levin, Levin & Perconti — Revolut...
Steven M. Levin is a true trailblazer. From his early career in criminal defense, Steven forged his own path in the then little-known area of nursing home litigation. Now, alongside the team at Levin & Perconti, Steven has reached verdicts and settlements
29 min
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54. John Nachazel, Michael Morse Law Firm — How...
John Nachazel has a five-step model to take your law firm from unpredictable to wildly profitable, yes, really! He's half of one of the legal world's most respected visionary-integrator duos, and co-author of the hugely successful *Fireproof* alongside hi
33 min