Personal Injury Mastermind w/ Chris D...
Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market. ‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
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281. Law Firm SEO Checklist: Win Better Cases, ...
Chris Dreyer, CEO of Rankings, shares insider SEO secrets from PIMCON 2024
24 min
102
280. Demetrio Rico, Stafi — The Virtual Advanta...
24 min
103
279. Justin Weinstein, Weinstein Legal Team — I...
Marketing with intention and forging genuine community connections long before people even need legal help.
27 min
104
278. RJon Robins, How to Manage a Small Law Fi...
Discover the "Profit First" secret weapon that's transforming struggling law firms into cash-generating powerhouses. Learn the counterintuitive truth about gaining real control over your law firm (hint: it's not about working harder).
50 min
105
277. Gold Medal Moments — GOAT of Traditional M...
Over the past 23 years, traditional marketing has laid the groundwork for his national success. We'll dive into his billboard strategy, which has become the stuff of legend, and get his insights on balancing volume with high-stakes litigation.
33 min
106
276. Michael Mann, Scale Marketing — Data-Drive...
How to orchestrate a perfect harmony of traditional and digital channels for maximum impact.
31 min
107
275. Gold Medal Moments — GOAT of Uniqueness: A...
By working backward from her ideal clients, Amanda has crafted a brand that's impossible to ignore.
23 min
108
274. Greg Sobo, Sobo & Sobo — Hush Money: Down...
Why avoiding splashy settlement numbers might be your best bet.
22 min
109
273. Gold Medal Moments — GOATs of Personal Bra...
Your personal branding extends beyond marketing- permeating every aspect of your practice. It’s not just about social media—it's about standing out in clients' minds before they even step into your office.
17 min
110
272. Gary Yordon, SP Media — Shouting to Storyt...
Gary brings unparalleled insights to the world of legal marketing. He breaks down how brain science, authentic storytelling, and strategic audience targeting are reshaping the landscape of PI advertising.
28 min
111
271. Gold Medal Moments — GOAT of Grassroots Ma...
Law Tigers is turning traditional outreach on its head. Learn from the GOA of grassroots marketing himself.
8 min
112
270. Frank Azar, Franklin D. Azar & Associates ...
Frank's journey from a family of lawyers to becoming Colorado's most recognizable legal brand is a testament to his innovative approach and unwavering commitment to clients.
36 min
113
269. Gold Medal Moments — GOAT of Networking: B...
Discover how Justice HQ is turning solo practitioners and small firms into legal superheroes, empowering them to punch above their weight and compete with Goliath-sized firms. This is your chance to learn from the master networker himself.
8 min
114
268. David Arato, Lexicon Legal Content — Cont...
Your law firm's website might be costing you cases. Simply having a website isn't enough - learn what you need to do about it.
17 min
115
267. Gold Medal Moments — GOAT of Marketing Pla...
To dominate an entire state, you need two key ingredients: captivating creativity that attracts leads, and razor-sharp data to manage them as they flow through your system. Mike Morse and John Nachazel show you how.
7 min
116
266. Bart Benton, Benton and Benton — Battle Re...
You don't need to be based in a big city to deliver big results
20 min
117
265. Gold Medal Moments — PIMCON Keynote Speake...
Learn how to supercharge your lead generation, optimize your intake process, and leverage cutting-edge technology to outpace the competition.
15 min
118
264. Ryan Anderson, FileVine — From Chaos to Cl...
Strategies for implementing data-driven performance management in law firms, using metrics to optimize operations and improve profitability.
29 min
119
263. Gold Medal Moments — GOAT of Top of Funnel...
Learn strategies for permeating any market with the GOAT of Top of Funnel Marketing - James Helm.
21 min
120
262. John Demas, Demas Law Group — Beyond Sett...
How a willingness to go to trial can significantly increase settlement values and overall case outcomes, even for cases that don't go to court.
26 min
121
261. Gold Medal Moments — GOAT of Social Media:...
Jennifer has mastered the art of identifying her target demographic and tailoring her content to their interests and pain points. Press play to learn how you can apply her hard-won lessons to your firm.
12 min
122
260. Dan Martell, Martell Media — Buy Back You...
Dive deep into overcoming the hurdles that keep most firms stagnant, exploring the 'pain line' in business growth and the revolutionary idea of 'buying back your time.
36 min
123
259. Gold Medal Moments — GOAT of Brand Love: E...
Brand recognition isn’t enough to beat the competition. Your firm needs to be so well known and so trusted that clients don’t just LIKE your brand — they LOVE it. How do you get there? Enter Ed Herman, the GOAT of Brand Love.
13 min
124
258. James Helm, TopDog Law — State of Persona...
James shares his unique insights and experiences from the front lines of PI marketing, offering listeners actionable strategies and real-world examples of what works and what doesn't.
40 min
125
257. Gold Medal Moments — GOAT of Content Marke...
To win the rankings game, you've got to show off your Experience, Expertise, Authority, and Trust (EEAT) through your content. Learn how.
10 min