Personal Injury Mastermind
Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today.
You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.
101
227. James Helm, TopDog Law — Pt.1 Unreasonable...
Learn how TopDog Law rose from scrappy underdog to a household name synonymous with referral marketing success. James shares hard-won lessons on the importance of tracking metrics and building strategic alliances.
48 min
102
226. Darl Champion, The Champion Firm — From D...
Darl explains the calculated process of reducing referral relationships to fuel growth. Learn how implementing selective case criteria, enhancing client experience, and blending case types can help firms expand.
29 min
103
225. Darren Miller, D. Miller & Associates — Dr...
Darren stresses the importance of delegating tasks early so you can spend time on high-dollar activities. He explains how to get started in mass tort cases - from investing to avoiding dual rep conflicts. And shares why you should care less about what the competition thinks.
27 min
104
223. Alreen Haeggquist, Haeggquist and Eck — Fi...
Alreen shares her insights on bootstrapping and hustling for early revenue when launching on your own, retaining talent by finding employees who share your values, and embracing marketing like SEO, branding, and storytelling through books.
22 min
105
222. Jason Melton, Whittel and Melton — Overco...
Jason generously shares his insights on leveraging social media, niche marketing, and relationship building to amplify your professional presence. His proven strategies demonstrate that with dedication and planning, remarkable achievements are possible even in slower growth periods
28 min
106
221. Micha Star Liberty, Liberty Law — Lessons ...
Getting referrals from behind enemy lines. How trauma-informed testimony training strengthens any law firm. Marketing that aligns with vision and mission.
22 min
107
220. Jefferson Fisher, Fisher Firm — Staggering...
Jefferson explains how to appear more human, and really connect with potential clients both on and off line. And why every firm, regardless of size, needs to operate like a business. Hear how he gets it done in this release of a fan favorite!
34 min
108
219. Daniel Morgan, Morgan and Morgan — Explo...
Daniel shares the secrets to their dominance in the P.I. space. Learn from a leader of one of the most successful personal injury firms in America.
33 min
109
218. Joe Sanok, Practice of the Practice — Tool...
In a True Grit culture, Joe explins how attorneys can work less and be more productive, How to supercharge your weekend and bring your best self to work on Monday, How to outsource repetitive tasks and increase efficiencies with AI.
34 min
110
217. Adam Malone, Malone Law — Boutique Firm B...
Adam reveals how he carved out an early niche, why referral fees are marketing costs, and why there's no single way to build a firm's book of business.
21 min
111
216. Lisa Bloom, The Bloom Firm — Toolkit: Hig...
Lisa offers insights on leveraging social media, assembling an outstanding team, and achieving work-life balance for her team.
21 min
112
215. Sean Claggett, Claggett and Sykes — Fear...
Sean shares with us the importance of learning from others, how big data and focus groups predict the outcome of his cases, and why you need to decouple revenue from headcount.
31 min
113
214. Ashley Owens — Toolkit: Strategic Network...
Learn how to create a targeted hit list before an event, nail first impressions, and follow up in a way people appreciate! This game-changer if you dread conferences or want to maximize connections. And Ashley reveals some major announcements here at PIM!
29 min
114
213. Joseph Gates, Gates Law Firm — Solid Found...
Joseph shares the best way to prepare for opening a firm, and how bar associations helped fuel his growth - both as an attorney and a business owner.
19 min
115
212. Best of Toolkit Tuesday: AI and Accelerate...
This episode has actionable tips to leverage AI and supercharge productivity. Join us for this special edition on how to harness artificial intelligence and give your firm THE competitive edge.
18 min
116
211. Christy Childers, Childers & McCaine — Bre...
Christy shares her rule-breaking methods that help attorneys push boundaries and reimagine success .
27 min
117
210. Kyle Roof, Page Optimizer Pro — Toolkit: ...
Kyle explains how simplicity keeps Google happy, the power of nailing your on-page content and internal linking, and best practices for firms with multiple practice areas.
28 min
118
209. Jack Zinda, Zinda Law Group — Purpose and ...
Jack shares his strategic approach to expansion, breaking down how he evaluates new locations. We also hear how he leverages client satisfaction tracking to continuously improve. And he offers advice on thoughtfully developing niche expertise by examining market demand, passion and talent.
24 min
119
208. Gyi Tsakalakis, AttorneySync — Toolkit: Ge...
Whether you're a high-volume pre-litigation firm or a selective litigator, Gyi's insights will help your firm dominate the competition.
39 min
120
207. Allyson Ostrowski, Abir Cohen Treyzon Sal...
Allyson shares her candid advice on today's episode on how to pivot successfully — and feel good about it.
23 min
121
206. Nathan Gotch, Gotch SEO — Relevance Wins: ...
Whether you're new to SEO or want a refresher, this episode has tactics that work in today's evolving landscape. Invest the time. Gain an invaluable edge over the competition
55 min
122
205. Suzanna Abrahamian, Suzanna Abrahamian La...
Learn how she leveraged her sphere of influence for initial clients, identified opportunities in underserved practice areas, and prioritized open communication with clients.
20 min
123
204. Ken Hardison, PILMMA — Toolkit: Shortcut t...
How AI can level the playing field for small firms. What to look for in "A" players. How to set proper KPIs to spur rapid firm growth.
26 min
124
203. Dave Abels, Abels & Annes — Steady Growth...
Dave shares how to adapt your marketing strategies, build strong client relationships that drive referrals, and construct a practice aligned with your ideal lifestyle.
17 min
125
202. Joshua Lisec — Toolkit: Authority Books, S...
Today Joshua breaks down his three-phase system that consistently builds authority.
30 min