Personal Injury Mastermind

Law firm marketing and growth strategies that transform personal injury attorneys from local players to market leaders. Each week, successful PI firms share with host Chris Dreyer their exact systems for client acquisition, legal SEO mastery, and sustainable growth – giving you actionable steps to dominate your market. From solo practices to nationwide powerhouses, every episode delivers battle-tested tactics you can implement today.

You'll hear from industry titans like Joe Fried (Fried Goldberg), Alexander Shunnarah, Dan Morgan (Morgan and Morgan), Jennifer Gore (Atlanta Personal Injury Law Group), and John Gomez (Gomez Trial Attorneys), who break down their law firm growth frameworks into steps you can follow. Whether you're launching your first practice or expanding into new markets, PIM delivers the marketing and operational insights you need to accelerate your firm's success.

Business
Marketing
Entrepreneurship
51
266. Bart Benton, Benton and Benton — Battle Re...
You don't need to be based in a big city to deliver big results
20 min
52
265. Gold Medal Moments — PIMCON Keynote Speake...
Learn how to supercharge your lead generation, optimize your intake process, and leverage cutting-edge technology to outpace the competition.
15 min
53
264. Ryan Anderson, FileVine — From Chaos to Cl...
Strategies for implementing data-driven performance management in law firms, using metrics to optimize operations and improve profitability.
29 min
54
263. Gold Medal Moments — GOAT of Top of Funnel...
Learn strategies for permeating any market with the GOAT of Top of Funnel Marketing - James Helm.
21 min
55
262. John Demas, Demas Law Group — Beyond Sett...
How a willingness to go to trial can significantly increase settlement values and overall case outcomes, even for cases that don't go to court.
26 min
56
261. Gold Medal Moments — GOAT of Social Media:...
Jennifer has mastered the art of identifying her target demographic and tailoring her content to their interests and pain points. Press play to learn how you can apply her hard-won lessons to your firm.
12 min
57
260. Dan Martell, Martell Media — Buy Back You...
Dive deep into overcoming the hurdles that keep most firms stagnant, exploring the 'pain line' in business growth and the revolutionary idea of 'buying back your time.
36 min
58
259. Gold Medal Moments — GOAT of Brand Love: E...
Brand recognition isn’t enough to beat the competition. Your firm needs to be so well known and so trusted that clients don’t just LIKE your brand — they LOVE it. How do you get there? Enter Ed Herman, the GOAT of Brand Love.
13 min
59
258. James Helm, TopDog Law — State of Persona...
James shares his unique insights and experiences from the front lines of PI marketing, offering listeners actionable strategies and real-world examples of what works and what doesn't.
40 min
60
257. Gold Medal Moments — GOAT of Content Marke...
To win the rankings game, you've got to show off your Experience, Expertise, Authority, and Trust (EEAT) through your content. Learn how.
10 min
61
256. Hamid Kohan, Legal Soft — Global Talent: T...
Harness the power of on-demand virtual staffing with Legal Soft (@legal.soft). Scale your firm, increase velocity, nail intake, and tap into new p
32 min
62
255. Gold Medal Moments — GOAT of Unique Sellin...
Get the tools you need to discover your own USP.
8 min
63
254. Jon Groth, Groth Law — Art of Acquisition:...
Jon shares everything from crunching the numbers to getting smart about branding and protecting your firm's reputation.
24 min
64
253. Alan Weiss — Toolkit: The Agile Attorney,...
Alan challenges conventional wisdom and offers fresh perspectives that will make you rethink the way you approach your firm
33 min
65
Welcome to Personal Injury Mastermind
1 min
66
252. Joe Fried, Fried Goldberg — Maverick to Mo...
What does it really take to stand out, thrive in a niche, and be seen as the go-to authority?
35 min
67
251. Julian Gray, Julian Gray Associates — Too...
Julian Gray provides comprehensive settlement planning for clients that can make millions of dollars of difference.
27 min
68
250. Steven Gursten, Michigan Auto Law — Thrive...
Steven shares his proprietary game plan for future-proofing your marketing and business model so you don’t get left behind.
37 min
69
249. Chad Celi — Toolkit: Toolkit: Avoid the Ma...
Chad shares his invaluable insights on how to avoid the pitfalls of marketing malpractice. He explains the importance of rebranding your intake team, optimizing your intake language, and leveraging the power of reviews to boost your firm's reputation and attract more clients.
30 min
70
248. Luis Scott, 8 Figure Consulting — Reaching...
Luis is on a mission to guide 100 law firms to 8 figures in predictable yearly revenue. Will you be one of them?
24 min
71
247. Raymond Mieszaniec, EvenUp — Toolkit: Dem...
Ray shares battle-tested strategies for ramping up case velocity, transforming your team into a squad of legal superheroes, and running a lean, mean, profit-generating machine.
27 min
72
246. Ben Whitley, Whitley Law Firm — Legacy Fir...
Ben brings a unique perspective on how to serve the needs of modern clients while staying true to your firm's values.
28 min
73
245. Chris O’Brien, CaptureNow — Toolkit: Captu...
Reimagine your intake process as a hyper-effective, automated growth engine.
28 min
74
244. Brent Wisner, Wisner Baum — The Billion D...
Brent explains why social media is an underutilized tool for pressuring change and how to get into mass torts if you’re just starting out.
29 min
75
243. Micki Love, CJ Advertising — Toolkit: 10 F...
Learn battle-tested takeaways for capturing more cases and scaling your firm.
27 min