Set the sci-fi aside. There are serious business implications here.

Edelman's Trust Barometer Reveals Declining Trust in Scientists

Poor communication left investors unaware they couldn't trade new Bitcoin ETFs

From global elections to climate change, disinformation to AI, communicators face challenges

Artificial Intelligence can help you respond faster and better when it hits the fan

Neville and Shel begin their 20th year of producing FIR

A power shift is coming, says Anil Dash, with individuals reasserting their place on the net

The generative AI chatbot doesn't think it'll replace human communicators.

OpenAI has signed a deal with a major publisher to include news in its training set

Media companies are increasingly adopting fediverse protocols

Research finds organizations are targets of increasingly sophisticated attacks

Job postings increasingly list AI skills. Are employees ready to compete for those jobs?

How companies should address the Israel-Hamas conflict with employees

PRSA has released an ethical guide for the use of generative AI

OpenAI has unleashed the ability for anyone to create a custom AI chatbot

When a social media-savvy ex-employee trashes your company

It's not passing information to employees, or even delivering feedback to leaders.

Brands are attacked for taking either side, both sides, or remaining silent

The microblogging platform is shutting down on November 1.

A new study from Edelman reveals how Fortune 500 CCOs spend their time -- and budgets

If a school headmaster can do it, why not a CEO?

Here come synthetic social networks

The Big Four Accounting Firm Has Launched Internal and External AI Portals

The PR Academy assesses the PR industry's early moves to add AGI to its resource mix

When compared to print's lifespan, the internet is in its toddler phase