The Playbook With David Meltzer

Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.

Entrepreneurship
Careers
Business
1751
The Easiest Way To Increase Your Sales
Hey everyone, today's episode is something a little different. I'm giving you guys almost 2 hours of some of the best pragmatic sales advice I've ever given. If you liked the extended episode, let me know and text me what your biggest takeaway was from today's episode at (949) 298-2905. Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: https://dmeltzer.com/events/
104 min
1752
Jorge Masvidal: UFC Fighter and BMF Titleholder...
On this episode of #ThePlaybook, Jorge Masvidal, UFC fighter and BMF titleholder, chats about:[3:54] How he made all of his 2019 plans into reality, including winning Fighter of the Year [7:29] Why he draws inspiration from seeing his mother putting together necklaces in the middle of the night as a child[10:27] His simple equation for success and why consistency is so crucial in order to perform your best  [16:18] How he did his homework on profit margins in the liquor industry before launching his El Recuerdo Mezcal brand
19 min
1753
Life Is All About Lessons
Life is all about lessons, and you are going to forget every lesson you have ever learned. Luckily, you have the ability to remember each lesson at anytime. What have been some of your most valuable lessons yet? Text them to me at (949) 298-2905 and let me know what your biggest takeaway was from todays episode. Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: https://dmeltzer.com/events/
37 min
1754
Mikael Brandrup: Visual Artist and Entrepreneur...
On this episode of #ThePlaybook, Mikael Brandrup, visual artist, graphic designer, and entrepreneur, shares his thoughts on:[1:03] Why he felt trapped while running a design agency at age 23[6:38] How the “viral” reaction to the first art piece he shared online helped to inspire him to keep going[7:00] His mission to solve the struggle that many artists face in monetizing their passion [21:00] Why his best advice for aspiring artists to help establish their brand is asking others for help
23 min
1755
The Easiest Way To Keep Your Clients
Today's episode is from a meetup I held in San Diego. I talk about guaranteeing value, and how it is the easiest way for you to keep your clients. When you get a client, your number one goal should be to keep that client, and the easiest way to achieve that is by guaranteeing them value.Text me for opportunities to meet up: (949) 298-2905Where I'm speaking: https://dmeltzer.com/events/
7 min
1756
Matt Lombardi and Kevin Moran: Co-Founders beam...
Matt Lombardi and Kevin Moran, co-founders of the CBD company beam, chat about how they discovered CBD due to their injury-shortened athletic careers and what sets their products apart from competitors in the space.Lombardi, Moran, and host of #ThePlaybook, David Meltzer, discuss a range of topics including the stresses that come along with raising capital for a startup, how to stand out from a branding perspective, and why entrepreneurship can be a lonely endeavor. The trio also share their thoughts on the benefits of being a former athlete from a mindset standpoint, as well as how they’ve leveraged their relationships in the sports industry.
23 min
1757
The Power of Your Perception
I forget the lesson of gratitude a lot, almost every day, but this life is all about lessons. You are going to forget every lesson you've ever learned, but you have the ability to remember them at any time. Controlling your perception with a lens of gratitude will lead to freedom. Nobody will ever affect you. Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: https://dmeltzer.com/events/
8 min
1758
Don't Worry About The Next Big Platform
Stop worrying about what the next big platform is. Shift your attention and intention on creating good content and consistently uploading everyday. Capture, amplify and perpetuate. Find your frequency and watch your audience grow. Text me for opportunities to meet up: (949) 298-2905Where I'm speaking: https://dmeltzer.com/events/
9 min
1759
Nick Keller: Founder and CEO of Benchmark | #Th...
On this episode of #ThePlaybook, Nick Keller, Founder and CEO of Benchmark, sits down to share his thoughts on:[5:37] Why sports bring together all aspects of society and creates opportunities to solve local and global issues[14:19] How sports can help promote better mental health for anyone who is willing to be vulnerable[20:00] Why he loves hiring people that are autonomous and restless[22:55] How to take advantage of consumers’ changing preferences for businesses that are ethical
31 min
1760
Don't Attach Your Emotions To The Future
Practice ending fear. Think about what emotions come into play when you think about the future, stop attaching negative emotions to the unknown and stay present. Today's episode is from my weekly live Q&A session, text me to find out when I am going live. Text me for opportunities to meet up: (949) 298-2905Where I'm speaking: https://dmeltzer.com/events/
11 min
1761
Rudy Ruettiger: Inspiration For The Film Rudy ...
On this episode of #ThePlaybook, Rudy Ruettiger, motivational speaker and inspiration for the film Rudy, discusses:[4:51] Why getting inspired is a prerequisite for achieving your dreams and how he was inspired by the movie Rocky[8:29] How to better connect with others by practicing patience and refining your message[9:44] Why he didn’t let getting blown off by screenwriter Angelo Pizzo stop him from making the movie [16:25] How he handled being given 48 hours to secure approval from Notre Dame in order to make the movie
22 min
1762
A Goal I've Had For More Than 10 Years | Conver...
I have been blessed to have Warren Moon as my business partner, and for more than 10 years it has been one of our goals to end the labeling of "black quarterbacks" and change the tone of discussion around evaluating quarterbacks. At the Super Bowl I was fortunate to sit down with one of Warren's mentees Donovan McNabb to discuss this very topic. Let me know if you would like to hear more content like this. changing the tone of discussions around evaluating black quarterbacks Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: https://dmeltzer.com/events/
6 min
1763
Toby Cosgrove: Former President and CEO of The ...
Toby Cosgrove, Former President and CEO of the Cleveland Clinic, shares his thoughts on the challenges of leading a hospital from the viewpoint of a world-renowned surgeon, and talks about how his dyslexia has brought him a unique perspective on life and business. Toby Cosgrove and host of #ThePlaybook, David Meltzer, discuss a variety of topics including how Toby’s wealth of experience in the operating room aided his transition to become CEO of the Cleveland Clinic and why he had to re-educate himself on the ins and outs of running business operations. The pair converse about how Cosgrove discovered that he has dyslexia and why he views the learning disability as one of his gifts.
15 min
1764
Kyle Kiang: Chief Marketing Officer of OnePlus ...
Kyle Kiang, Chief Marketing Officer of OnePlus, shares how he went from a customer to leading the company’s marketing efforts, and discusses some of the lessons he learned while working for other billion-dollar brands like Gatorade and LG. Kyle Kiang and host of #ThePlaybook, David Meltzer, chat about a range of topics including the benefits and drawbacks of a digital-first marketing approach, how to develop your employees as your company grows, and why word-of-mouth can be an excellent driver of sales. The pair also discuss how OnePlus sets itself apart from competitors by focusing on the engagement of their customers, and not just their sheer numbers.
20 min
1765
Manifesting More Money | Interview on The MIMIB...
Today's episode is my appearance on the MIMIBEE Podcast with Mimi Bouchard. Mimi has had a lot of great guests and I was fortunate to be one of them. I've included a link to her show down below. Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: dmeltzer.com/events Check out the MIMIBEE Podcast: https://mimibee.com/podcast
62 min
1766
Wayne Kimmel: Managing Partner of SeventySix Ca...
On this episode of #ThePlaybook, Wayne Kimmel, Managing Partner of SeventySix Capital, provides insights on:[1:49] How a law degree can give venture capitalists an edge on the competition[3:45] Why you can’t find the right people to work alongside without networking[8:44] Why being a coachable entrepreneur is a key for you to get an investment [15:30] His simple morning routine that will help anyone to build their relationship capital
20 min
1767
Your Perspective Is Your Reality
Your perspective is your reality. How you choose to shape your reality is up to you. Today's episode is from a meetup I held in Huntington Beach. Text me for the next meet up date and location: (949) 298-2905
8 min
1768
Josh “The Fat Jewish” Ostrovsky and David “DOC”...
On this episode of #ThePlaybook, Josh “The Fat Jewish” Ostrovsky and David “DOC” Oliver Cohen, co-founders of BABE Wine, shares their thoughts on:[2:01] How talking with their audience inspired the pair to create BABE Wine, despite them not being “wine guys”[9:43] Why social media conversation is more valuable than any “made up” metrics and KPIs[14:14] Why people feel more connected to “Internet personalities” and how people like Kylie Jenner leverage those feelings to generate sales [23:52] Realizing that the Internet is a big, giant liar and not everybody can be an influencer
28 min
1769
Stop Trying To Balance Your Day
Stop worrying about finding a balance, some days will be about others and some days will be about you. The way that I find a "balance" is I give a minimum amount of time to something or someone each day and I prioritize what requires more time. Text Me: (949) 298-2905 Where I'm Speaking: dmeltzer.com/events
13 min
1770
Carlos Gil: CEO And Founder Of Gil Media Co. | ...
Carlos Gil, CEO and founder of Gil Media Co. and best-selling author of The End of Marketing, talks about his career journey, including dropping out of school and selling shoes, before realizing his passion for digital marketing. Gil and host of #ThePlaybook, David Meltzer, chat about why the images that are portrayed on social media give us a false sense of reality, how Carlos uses a “social stalking” approach to connect with the right individuals, and why investing into new social media platforms isn’t always a great idea. The pair also share their best practices for advertising on LinkedIn, Instagram, and beyond.
22 min
1771
How To Build An Audience You Can Monetize
Hey everyone! Today's episode is from my weekly live Q&A. I'm going live to call you and answer your questions at least once a week. Text me your question (949) 298-2905 for a chance to have your question answered next time I go live. Make sure to connect with me on LinkedIn, Instagram and Facebook so you don't miss the next live Q&A session.
12 min
1772
How To Create Good Habits And Be Consistent
Hey everyone! I talk about consistently a lot and today's episode is one my favorite ways I have explained the importance of consistency and creating good habits. Creating a habit requires focusing on something with attention and intention for a minimum amount of time each day. What habits are you trying to create? Text me at (949) 298-2905 and let me know how you are doing on the consistent pursuit of your potential.
7 min
1773
Kathleen Griffith: Founder And CEO of Grayce & ...
On this episode of #ThePlaybook, Kathleen Griffith, Founder & CEO of Grayce & Co, shares her thoughts on:[2:25] The positive impact that one of Nike’s marketing campaigns had on Kathleen’s future[4:22] Why her goals for the first year of a business are always performance-based[13:21] How to build a mindset that will keep you inspired, no matter what challenges you are facing [16:10] Why you should research risk-takers in order to embrace fear as a business leader
20 min
1774
Surrounding Yourself With The Right People
Hey Everyone, Today’s episode is one of my favorite conversations I had at Super Bowl and probably some of the best pragmatic advice I’ve received in a long time. And it came from  the oldest player to ever play in the Super Bowl, Matt Stover. Matt created the Players Philanthropy Fund, his mission is to help athletes such as Ray Lewis and Ed Reed manage charities that are fiscally sound. Don’t forget to text me at (949) 298-2905 and let me know who you would love to hear next on The Playbook.
18 min
1775
Moiz Ali: Founder of Native | #ThePlaybook 191
On this episode of #ThePlaybook Moiz Ali, Founder of Native, shares his thoughts on:[3:44] How he was able to identify the “right product” at the “right time” with Native[10:13] What entrepreneurs can learn from Blockbuster’s failure to acquire Netflix[13:10] Why the M&A process is analogous to a wedding[19:54] How he handled the times when he was losing faith in himself
24 min