Launch Your Box Podcast with Sarah Wi...

8 years ago I had a dream to start a Subscription Box service full of goodies for women to treat themselves and nurture the importance of self care. It took me a full 18 months to make it happen! I was paralyzed by ‘all the things’ I had to figure out with no one to turn to for guidance. That is why I created Launch Your Box! Maybe you need some direction on how to begin, or you are ready to grow your subscriber base. Either way, it all starts with an idea that can turn into a constant reoccurring revenue, a raving fan base, and a business to love. I will help you... Take your first steps and know where to start. Figuring out the logistics: packing, shipping, boxes, oh my! Learn how to launch, from idea to sales. Scale that box to the next level, go big or go home!

Entrepreneurship
How To
Courses
76
104: Niching Down Your Ideal Customer Can Impro...
“20% of your customer base generates 80% of your revenue.” - Sarah Williams Identifying your ideal customer is not something you do once. It’s something you need to tweak and get clearer about in your business on a daily basis. In this episode,...
27 min
77
103: From the Food Network to Starting a Subscr...
I’ve got some star power for you on this episode of the Launch Your Box podcast! Lauren Jacobs, a.k.a The Cheerful Baker, is a member of Launch Your Box and the creator and curator of a successful cookie decorating subscription box. She’s also one...
42 min
78
102: Sarah’s Strategies to 100 Subscribers and ...
Have you launched your subscription box but found yourself struggling to grow? Launching your subscription box is a HUGE milestone. Celebrate that! The next HUGE milestone for so many of my members is reaching 100 subscribers. Some - those with large,...
19 min
79
101: 5 Reasons Why You Should Start a Subscript...
Did you know the subscription box industry reached 22.7 Billion dollars in revenue at the end of 2021? And it’s expected to more than triple that number by 2027! Why am I telling you this?  Because there IS room for you and your subscription...
23 min
80
100: Year End Review with My Mastermind Ladies
Welcome to the 100th episode of the Launch Your Box podcast!  I talk a lot about consistency on this podcast. And inside Launch Your Box. And on my social media accounts. It’s not because I don’t have anything else to talk about. If you’ve...
61 min
81
099: Creating a One-Thing of the Month Subscrip...
Have you considered starting with a one-thing of the month subscription? You should. Why do I say that? Well, my one-thing of the month subscription is easier to manage and more profitable than my fully curated subscription box. And my one-thing of...
19 min
82
098: Using Mystery Boxes to Reduce Inventory Be...
“Don’t bring that stale inventory into 2023!” - Sarah Williams  Inventory is one of the biggest challenges product-based businesses face. Too much, not enough… and what happens if it doesn’t sell? Now, during this buying season, is the...
21 min
83
097: Busting Through Challenges and Doubling He...
I’m so excited to have Katie Eney of The Literary Book Club back on the podcast. I invited her back so she could bring us up to date on the big things that have been happening in her subscription box businesses.  Katie’s quarterly luxury box,...
34 min
84
096: Changing Direction and Niching Down Genera...
I’m so excited to have Launch Your Box member Julie Harkin of the Pilot Wives Club on the podcast! Julie is an experienced, successful subscription box owner who decided to find out if something I say all the time is true, “The riches are in the...
24 min
85
095: Leveraging Email Marketing to Make the Mos...
“More emails equals more sales!” - Sarah Williams  We’re more than halfway through the 4th quarter. For product sellers, it’s the busiest time of the year. It’s also our best chance to make some serious revenue. You’re probably...
17 min
86
094: How I Generated $20k in Extra Revenue with...
Every year for the last five years I’ve sold a Holiday Gift Box. This year was no different. What was different was that my Holiday Gift Box sold out in only four days! And it brought $20,000 in extra revenue into my business.  Should you offer...
27 min
87
093: Crushing It on Instagram with One Simple S...
“Record everything!” - Betsy Goodman I’m so excited to have Launch Your Box member Betsy Goodman of B Goods Lettering back on the podcast! Betsy was here just about a year ago when she was in the middle of launching her subscription box. A lot...
36 min
88
092: One Change Doubled Their Subscription Inco...
I’m so excited to have Launch Your Box member Jane Wild of Jane’s Agenda join me to share her subscription box journey and to talk about what she did to bust through when she hit a plateau with her subscription.  Jane wasn’t always a...
26 min
89
091: 50% Subscription Growth with One Live Laun...
I’m so excited to have Launch Your Box member Nicola Bird of The Floral Project join me all the way from the UK for today’s episode to share her subscription box journey and the story of her recent, wildly successful live launch.  An...
41 min
90
090: Free Shipping vs Charging for Shipping
You’ve curated a beautiful subscription box. Your website is nearly ready. But there’s one decision holding you back from actually launching. And it’s all about shipping. Should you offer free shipping or charge for shipping?  Of course,...
16 min
91
089: Managing Content Creation and Showing Up O...
I’m so excited to have Dana Bowling of Show Up on Video join me today to talk about practical strategies to create content in a way that is doable and effective as well as ways to conquer feelings around showing up on video.  Dana brings her...
32 min
92
088: What a Mastermind Can Do for You and Your ...
Have you ever wondered what it would be like to sit around a table, geeking out about your business with other people who just “get it?” Have you dreamed of digging in and talking about the parts of being an entrepreneur that are hard? And the...
24 min
93
087: From Registered Nurse to Subscription Box ...
“Hire the help.” - Tiffany Hill  I’m so excited to have Launch Your Box member Tiffany Hill of Queen of My Castle Designs join me for today’s episode to share her journey from Registered Nurse to successful subscription box owner.  A...
27 min
94
086: One Year Later - An Update from a Past Gue...
Launch Your Box member Amanda Stucky of Mandy Lynn Plans joined me for today’s episode to catch us up on what’s been happening since her last visit almost exactly one year ago. You might remember Amanda from episode 33 where we talked about...
27 min
95
085: Build an Audience with a Niche Specific Po...
“If you’ve been thinking about starting a podcast, now is the perfect time.” - Sarah Heeter.  My podcast editor, Sarah Heeter, joined me for today’s episode to talk about all things podcast. We talked about the benefits of podcasting and...
46 min
96
084: The Journey to 3200 Subscribers with Damon...
“Listen to your people.” - Damon Oates  Damon Oates of DecoExchange joined me for today’s episode. Damon serves people who make and sell decorative wreaths, so his customers are themselves businesspeople. Damon started a subscription box...
26 min
97
083: Supersizing Your Audience with Video Views...
“Social media is a place to find our people, gather them up, and then focus only on them.” - Susan Bradley.  My biz bestie Susan Bradley of The Social Sales Girls joined me for today’s episode to talk all things video view ads. Susan shared...
34 min
98
082: Generating Over $20K a Month with a Digita...
“Lean into what your people are loving and asking for. And if there’s a digital option, go for it!” - Stacey Collins Subscriptions aren’t always physical items showing up on your doorstep. Think Netflix, Disney +, or an online newspaper. After...
19 min
99
081: Running a Giveaway to Build Your List
Audience building should always be on your to-do list. Whether you already have a subscription box or you’re just getting started, consistently work to reach and engage new people.  One audience building strategy I teach inside Launch Your Box...
19 min
100
080: 30 Days to Launch
What if you were launching your subscription box in 30 days?  Maybe you’re launching for the first time or you could be operating under a closed model and you’re launching to new subscribers. In order to be ready to launch - and for your...
18 min