Toby Cosgrove, Former President and CEO of the Cleveland Clinic, shares his thoughts on the challenges of leading a hospital from the viewpoint of a world-renowned surgeon, and talks about how his dyslexia has brought him a unique perspective on life and business. Toby Cosgrove and host of #ThePlaybook, David Meltzer, discuss a variety of topics including how Toby’s wealth of experience in the operating room aided his transition to become CEO of the Cleveland Clinic and why he had to re-educate himself on the ins and outs of running business operations. The pair converse about how Cosgrove discovered that he has dyslexia and why he views the learning disability as one of his gifts.

Kyle Kiang, Chief Marketing Officer of OnePlus, shares how he went from a customer to leading the company’s marketing efforts, and discusses some of the lessons he learned while working for other billion-dollar brands like Gatorade and LG. Kyle Kiang and host of #ThePlaybook, David Meltzer, chat about a range of topics including the benefits and drawbacks of a digital-first marketing approach, how to develop your employees as your company grows, and why word-of-mouth can be an excellent driver of sales. The pair also discuss how OnePlus sets itself apart from competitors by focusing on the engagement of their customers, and not just their sheer numbers.

Today's episode is my appearance on the MIMIBEE Podcast with Mimi Bouchard. Mimi has had a lot of great guests and I was fortunate to be one of them. I've included a link to her show down below. Text me for opportunities to meet up: (949) 298-2905 Where I'm speaking: dmeltzer.com/events Check out the MIMIBEE Podcast: https://mimibee.com/podcast

On this episode of #ThePlaybook, Wayne Kimmel, Managing Partner of SeventySix Capital, provides insights on:[1:49] How a law degree can give venture capitalists an edge on the competition[3:45] Why you can’t find the right people to work alongside without networking[8:44] Why being a coachable entrepreneur is a key for you to get an investment [15:30] His simple morning routine that will help anyone to build their relationship capital

Your perspective is your reality. How you choose to shape your reality is up to you. Today's episode is from a meetup I held in Huntington Beach. Text me for the next meet up date and location: (949) 298-2905

On this episode of #ThePlaybook, Josh “The Fat Jewish” Ostrovsky and David “DOC” Oliver Cohen, co-founders of BABE Wine, shares their thoughts on:[2:01] How talking with their audience inspired the pair to create BABE Wine, despite them not being “wine guys”[9:43] Why social media conversation is more valuable than any “made up” metrics and KPIs[14:14] Why people feel more connected to “Internet personalities” and how people like Kylie Jenner leverage those feelings to generate sales [23:52] Realizing that the Internet is a big, giant liar and not everybody can be an influencer

Stop worrying about finding a balance, some days will be about others and some days will be about you. The way that I find a "balance" is I give a minimum amount of time to something or someone each day and I prioritize what requires more time. Text Me: (949) 298-2905 Where I'm Speaking: dmeltzer.com/events

Carlos Gil, CEO and founder of Gil Media Co. and best-selling author of The End of Marketing, talks about his career journey, including dropping out of school and selling shoes, before realizing his passion for digital marketing. Gil and host of #ThePlaybook, David Meltzer, chat about why the images that are portrayed on social media give us a false sense of reality, how Carlos uses a “social stalking” approach to connect with the right individuals, and why investing into new social media platforms isn’t always a great idea. The pair also share their best practices for advertising on LinkedIn, Instagram, and beyond.

Hey everyone! Today's episode is from my weekly live Q&A. I'm going live to call you and answer your questions at least once a week. Text me your question (949) 298-2905 for a chance to have your question answered next time I go live. Make sure to connect with me on LinkedIn, Instagram and Facebook so you don't miss the next live Q&A session.

Hey everyone! I talk about consistently a lot and today's episode is one my favorite ways I have explained the importance of consistency and creating good habits. Creating a habit requires focusing on something with attention and intention for a minimum amount of time each day. What habits are you trying to create? Text me at (949) 298-2905 and let me know how you are doing on the consistent pursuit of your potential.

On this episode of #ThePlaybook, Kathleen Griffith, Founder & CEO of Grayce & Co, shares her thoughts on:[2:25] The positive impact that one of Nike’s marketing campaigns had on Kathleen’s future[4:22] Why her goals for the first year of a business are always performance-based[13:21] How to build a mindset that will keep you inspired, no matter what challenges you are facing [16:10] Why you should research risk-takers in order to embrace fear as a business leader

Hey Everyone, Today’s episode is one of my favorite conversations I had at Super Bowl and probably some of the best pragmatic advice I’ve received in a long time. And it came from  the oldest player to ever play in the Super Bowl, Matt Stover. Matt created the Players Philanthropy Fund, his mission is to help athletes such as Ray Lewis and Ed Reed manage charities that are fiscally sound. Don’t forget to text me at (949) 298-2905 and let me know who you would love to hear next on The Playbook.

On this episode of #ThePlaybook Moiz Ali, Founder of Native, shares his thoughts on:[3:44] How he was able to identify the “right product” at the “right time” with Native[10:13] What entrepreneurs can learn from Blockbuster’s failure to acquire Netflix[13:10] Why the M&A process is analogous to a wedding[19:54] How he handled the times when he was losing faith in himself

Today's episode is from my meetup in Chicago in February of 2019. If you would like to come to one of my meetups in a city near you, text me at (949) 298-2905.

Marcus Allen, Pro Football Hall of Fame running back, shares his thoughts on how his parents taught him the value of hard work and why he believes that nothing worthwhile is given, it must be earned. Marcus Allen and host of #ThePlaybook, David Meltzer, discuss a variety of topics including why Marcus’ fashion sense was ahead of the game, how much a “free lunch” can actually cost you, and why Marcus looked forward to the times when his quarterbacks threw an interception. The pair also chat about how to handle fear and why the most important thing is identifying what you want in life.

Today's episode is the first time I shared a personal story about a time that I was kind to my future self. 20 years later I received a gift and it left me in tears. Text me at (949) 298-2905 and tell me about a time you were kind to your future self and how it benefited you later on and how that made you feel.

Sometimes transitioning careers can feel like a death. Athletes for example have two deaths, the first being when they retire. I help people with their transitions, whether it is finishing college or switching careers, these are the steps to successfully owning your transition. Let me know what transitions you have overcome or are currently trying to overcome by texting me at (949) 298-2905.

On this episode of #ThePlaybook, Keven Stirdivant, President and Founder of Kase Real Estate, shares his thoughts on:[6:43] What it took for him to realize that he wasn’t the “bad seed” that others viewed him as[11:31] Why he operates his life focusing on the “seven equities” instead of looking at the financial bottom-line[13:49] The powerful question that his mentor asked him which shifted his perspective on life and business[16:46] His five-step strategy to succeed when prospecting for clients

In order to provide value to someone, you have to find out what they like, what they need, or how you can help them. You achieve that by asking the right questions and asking open ended questions. Once you provide them value, you ask them "do you know anyone that can help me with..." Text me what you want to hear about next at (949) 298-2905.

Nick Guillen and Nick Ajluni, founders of TRUFF hot sauce, and host of #The Playbook, David Meltzer, sit down to chat about: [1:27] - How the pair bonded while competing in business competitions in college and the lessons that they learned through their experiences[9:37] - How securing the Instagram handle @sauce and building out that profile led to the creation of their business[13:08] - Why they spent a year and a half testing over 300 recipe renditions to find the right mix for their sauce[20:15] - Why they try to view their company as a “new version” to be improved each and every year

This is from a meeting I had on August 2nd, 2018 while in Canton for the Pro Football Hall of Fame. I talk about how difficult it could be to give when you don't have much. Having faith that that you have more than enough will give you more than enough. Text me what you want to hear next at (949) 298-2905.

Fear focuses you, it does not inspire you. Learn to practice ending fear and clear the connection to that which inspires you on the pursuit of your potential. Text me what inspires you at (949) 298-2905.

Ramon Castillon, President of Row House, talks about how understanding behavioral economics helps him to better connect with current and prospective clients. Ramon Castillon and host of #ThePlaybook, David Meltzer, discuss some of the struggles Ramon faced being a first-generation college student and how a college economics class helped lead him to entrepreneurship. They pair speak about the importance of mutual respect in business negotiations and provide their most successful strategies for any negotiation. Ramon shares what he believes is the “secret” to capturing the attention of potential consumers and talks about how his business has disrupted the crowded fitness industry by focusing on building and sustaining a team culture.

When you buy a property you lock in your rent for life and each property you buy becomes a savings account. I also tell you what questions to ask when looking at properties so you can avoid being oversold. This episode was filmed at one of my meetups, if you would like to find out when I am hosting a meetup at a city near you, text me at (949) 298-2905.

On this episode of #ThePlaybook, Chris Pfaff, Dee Murthy, and Anand Murthy, hosts of the Group Chat podcast, sit down to discuss:[6:42] Why the Group Chat hosts are never afraid to call each other or their fans out for their opinions[18:54] How marketing a brand has changed due to the growth of internet culture and the adoption of smartphones [21:43] Why establishing deep connections with your audience will set you apart from the “old brands” you might be competing against[27:06] Their belief that 90% of entrepreneurs “don’t want it enough”