On Brand with Nick Westergaard

On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.

Business
Marketing
Management
51
Talk to Your Customers, Transform Your Brand
Nicole Powell is the founder of HALCON Marketing Solutions and a certified brand strategist with 16 years at Disney, ESPN, and Fox Networks
26 min
52
The Work Talk Show Returns (Kind of)
This week on On Brand, we’re shaking things up with a very special guest—DJ Waldow!
42 min
53
Audience Strategy Hacks from Amazon and MrBeast
Adam Constantine is the Founder and CEO of ACE Creatives, a full-service social media agency helping brands maximize ROI and build meaningful audience connections.
26 min
54
Timeless Leadership and the Power of Clear Comm...
Scott Monty is an executive coach, advisor, and speaker who helps leaders find clarity and drive growth.
27 min
55
From Startup to Standout: Winning in CPG
James Richardson, founder of Premium Growth Solutions, returns to On Brand to share more insights on scaling CPG brands.
27 min
56
Brand Storytelling Takes Flight at Southwest Air
Derek K. Hubbard is Manager of Public Relations for Southwest Airlines.
32 min
57
Context is King: Designing with Purpose and Impact
Todd Bracher, founder of BRACHER, is a leading industrial designer and strategist with 25+ years of experience.
25 min
58
Revolutionizing Brand Storytelling with Superpl...
On this episode of On Brand, Jennifer van Dijk, CEO of Superplastic, shares how the company is redefining entertainment by turning animated characters into cultural icons.
25 min
59
How Crayola Champions Creativity & Connection
In this episode of On Brand, we’re celebrating creativity with Victoria Lozano, Executive Vice President at Crayola.
34 min
60
From President Clinton’s Office to Crisis Commu...
Elie Jacobs is a Founding Partner at Purposeful Advisors.
26 min
61
Pushing Creative Boundaries with Cannabis Adver...
Tommy Means is a Founding Partner & Chief Creative Officer at Mekanism.
26 min
62
Customer-Centric Brand Storytelling
Joe Wright is Co-Founder, Director, and Chief Creative Officer at Sibling Rivalry.
28 min
63
The Naughty and Nice Brands of 2024
This week we have our annual holiday episode of the On Brand podcast with the “Naughty and Nice Brands of 2024.”
35 min
64
Planning Your Media Strategy for the Year Ahead
Justin Goldstein is the Founder and Lead Strategist of PR72, an integrated communications agency.
22 min
65
How to Build a Brand with Soul
Siew Ting Foo is a transformational growth leader who builds businesses and brands with soul.
25 min
66
Why Authentic Brands Question Assumptions
Katie Cabanas has been called the Bilingual Brand Builder.
25 min
67
AI Supported Collaboration & Creativity
Cliff Ettridge is Director at The Team, where he leads their employee experience strand.
28 min
68
Finding Your Brand Archetype
Jane McCarthy is co-author of the new book The Goddess Guide to Branding.
26 min
69
The Value of B2B Brand Building
Chris Eifert is the agency principal at B2B marketing agency TriComB2B.
27 min
70
Building Brands That Move People Emotionally
Jim Pietruszynsk is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move.
30 min
71
The Design Story Behind Beats by Dre
Robert Brunner is Lead Designer for Beats by Dre and the Founder and Partner of design firm Ammunition.
30 min
72
Designing Messages That Can't Be Unheard
Part message designer, part English-to-English translator, part magpie, Tamsen Webster helps leaders craft their case for large-scale change.
31 min
73
BONUS! Productivity Tips from Astronauts (Tippi...
It's launch day for Tippie Leads, my new podcast from the University of Iowa's Tippie College of Business.
28 min
74
Measuring Your Brand Influence
Lida Citroën is a personal branding and reputation management expert and author of the book, The New Rules of Influence.
28 min
75
Sneak Peek of My New Podcast: Tippie Leads
Introducing my new podcast — Tippie Leads from the University of Iowa’s Tippie College of Business
2 min