On Brand with Nick Westergaard

On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.

Business
Marketing
Management
51
Why Brands Need to Be Entertaining (or Be Ignored)
32 min
52
Where Beer Runs Meet Brand Strategy
Dana Hork is the Founder & CEO of Beers With Friends, an agile creative agency that helps challenger brands solve high-stakes problems in just five days.
24 min
53
H&R Block on Reinventing Relevance for Gen Z
28 min
54
How to Connect with Red and Blue Customers
30 min
55
Growing Your Brand with Referrals & Relationships
Scott Grates is a visionary entrepreneur and expert in strategic relationship marketing, building multiple seven-figure businesses, including top insurance agencies and a real estate portfolio.
26 min
56
Talk to Your Customers, Transform Your Brand
Nicole Powell is the founder of HALCON Marketing Solutions and a certified brand strategist with 16 years at Disney, ESPN, and Fox Networks
26 min
57
The Work Talk Show Returns (Kind of)
This week on On Brand, we’re shaking things up with a very special guest—DJ Waldow!
42 min
58
Audience Strategy Hacks from Amazon and MrBeast
Adam Constantine is the Founder and CEO of ACE Creatives, a full-service social media agency helping brands maximize ROI and build meaningful audience connections.
26 min
59
Timeless Leadership and the Power of Clear Comm...
Scott Monty is an executive coach, advisor, and speaker who helps leaders find clarity and drive growth.
27 min
60
From Startup to Standout: Winning in CPG
James Richardson, founder of Premium Growth Solutions, returns to On Brand to share more insights on scaling CPG brands.
27 min
61
Brand Storytelling Takes Flight at Southwest Air
Derek K. Hubbard is Manager of Public Relations for Southwest Airlines.
32 min
62
Context is King: Designing with Purpose and Impact
Todd Bracher, founder of BRACHER, is a leading industrial designer and strategist with 25+ years of experience.
25 min
63
Revolutionizing Brand Storytelling with Superpl...
On this episode of On Brand, Jennifer van Dijk, CEO of Superplastic, shares how the company is redefining entertainment by turning animated characters into cultural icons.
25 min
64
How Crayola Champions Creativity & Connection
In this episode of On Brand, we’re celebrating creativity with Victoria Lozano, Executive Vice President at Crayola.
34 min
65
From President Clinton’s Office to Crisis Commu...
Elie Jacobs is a Founding Partner at Purposeful Advisors.
26 min
66
Pushing Creative Boundaries with Cannabis Adver...
Tommy Means is a Founding Partner & Chief Creative Officer at Mekanism.
26 min
67
Customer-Centric Brand Storytelling
Joe Wright is Co-Founder, Director, and Chief Creative Officer at Sibling Rivalry.
28 min
68
The Naughty and Nice Brands of 2024
This week we have our annual holiday episode of the On Brand podcast with the “Naughty and Nice Brands of 2024.”
35 min
69
Planning Your Media Strategy for the Year Ahead
Justin Goldstein is the Founder and Lead Strategist of PR72, an integrated communications agency.
22 min
70
How to Build a Brand with Soul
Siew Ting Foo is a transformational growth leader who builds businesses and brands with soul.
25 min
71
Why Authentic Brands Question Assumptions
Katie Cabanas has been called the Bilingual Brand Builder.
25 min
72
AI Supported Collaboration & Creativity
Cliff Ettridge is Director at The Team, where he leads their employee experience strand.
28 min
73
Finding Your Brand Archetype
Jane McCarthy is co-author of the new book The Goddess Guide to Branding.
26 min
74
The Value of B2B Brand Building
Chris Eifert is the agency principal at B2B marketing agency TriComB2B.
27 min
75
Building Brands That Move People Emotionally
Jim Pietruszynsk is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move.
30 min