Pet Shop Girls with Sherry (Odyssey P...
Welcome to The Pet Shop Girls. This show is for independent pet pros who want to learn about cool ideas to help their businesses make more money. Each week, hosts Carly and Sherry are sharing tips about marketing, growing and managing a team, how to avoid common mistakes, up-and-coming trends in the pet industry, and so much more.
Sherry, from Odyssey Pets in Dallas, Texas, has been in the industry for 20 years. She has experience in everything from aquatics, to grooming, to boarding, and even retail and has expanded her business to over 10,000 square feet.
And you may know Carly, of House of Paws in Regina, Saskatchewan, from TikTok, where she's amassed over 50,000 followers marketing her pet boutique. She built her business in the midst of the global pandemic, and has found a ton of creative ways to scale her business and engage with her local community.
Running a pet business can be lonely, but you don't have to do this alone. Join the Pet Shop Girls each week for the podcast that's guaranteed to make you sit, stay, and beg for more.
1
Episode 87 - SUPERZOO Survival Guide
It's almost time for SUPERZOO, and we want to help you be prepared to make the most out of this incredible show. This week, we are sharing all kinds of tips including where to stay, using the app, navigating all the vendors without getting overwhelmed, what to pack and what to wear, and so much more.
38 min
2
Episode 86 - 30 Events in 30 Minutes
They're going big with "30 Events in 30 Minutes" — packed with creative and inspiring event ideas for every Pet Pro.
50 min
3
Episode 85 - Unfriendly CX - If Your Policies A...
This week, we're discussing the importance of having customer-friendly policies. From our own personal experiences with unfriendly policies like credit card surcharges, restrictive returns, and hidden fees, to the value of transparent communication, flexible payment options, and an overall positive shopping experience to build customer loyalty, we hope this episode encourages you to eliminate any unfriendly policies and focus on creating a welcoming environment for your customers.
33 min
4
Episode 84 - Addressing Performance - Richard P...
Over the next few weeks, we are excited to introduce our first mini-series of the Pet Shop Girls Podcast, all about Legendary Leadership. In this first episode of the Legendary Leadership Series, Richard Phillips joins us to talk about performance reviews and evaluations, leadership styles, and employee engagement.
42 min
5
Episode 83 - Work Smarter Not Harder Leveraging...
You've heard us talk about how much we love ChatGPT and leveraging AI in our businesses in previous episodes, and we are so excited to dig deeper into these topics in today's episode. Alongside our guest, we are sharing insights about leveraging various AI tools (including ChatGPT) to streamline administrative tasks, generate ideas, and optimize time efficiency.
45 min
6
Episode 82 - Raving Reviews & Relevant Responses
Responding to reviews is crucial for maintaining a positive reputation. In today's episode, we are sharing all our best tips and best practices for acknowledging both positive and negative reviews, addressing concerns in a professional manner, and using reviews as an opportunity to improve business practices.
37 min
7
Episode 81 - Executing Exceptional Events
Planning events for your retail store can be overwhelming, but they are super valuable. When you do it right, events can help you build community and create raving fans. In this week's episode, we are breaking down the ins and outs of planning and executing exceptional events.
35 min
8
Episode 80 - Ways to Have a Super Summer with B...
In this episode, we are thrilled to discuss several ideas to have a super summer, focusing on strategies for pet retailers to maximize this vibrant season.
53 min
9
Episode 79 - Distribution Done Differently with...
We are discussing distribution done differently - from robots, to tablets, to building authentic relationships with partners, and so much more.
44 min
10
Episode 78 - Sizing Up Supplements with Krysta Fox
We are chatting about all things supplements from selecting high-quality supplements, what supplements support specific pet needs, how to help your employees with training and knowledge about supplements, supplement industry standards and red flags, and so much more.
39 min
11
Episode 77 - Your Anti-Social Media is Showing
In this episode, we are breaking down the importance of social media, the different platforms and how to use them, content strategies, responding to negative comments, consistency, and how to get started with your social media marketing.
33 min
12
Episode 76 - Hey Brands, Let's get real here
This week, join us to pull back the curtain on the challenges indie retailers face when working with brands.
52 min
13
Episode 75 - Breaking Up with Bad Apples
Today, we are talking about the importance of maintaining a positive team culture and addressing issues or "yellow flags" before they become bigger problems.
27 min
14
Episode 74 - Chomping into Pet Dental Month wit...
As a leader in canine nutrition, Dr. Conor Brady shares invaluable insights into raw feeding, dental health, seaweed supplements and more.
48 min
15
Episode 73 - Perfect Pricing for Profit
In this episode, we cover a lot of different pricing strategies and techniques to help boost your bottom line in the new year, from charm pricing and decoy pricing to bundling add-ons and case discounts.
33 min
16
Episode 72 - Positioning Premium Pet Food with ...
We had such an insightful discussion with Billy Hoekman from Green Juju in this episode. He provided so much valuable information about the pet food industry, AAFCO regulations, and how Green Juju is innovating with their whole food approach.
40 min
17
Episode 71 - Things I Wish I Knew When I Was New
Today we are sharing our top tips for new pet business owners. We are here to share what we've learned so that you don't have to make all the same mistakes we made when we first started our businesses, from online sales, to inventory selection, to sales strategy, e-mail strategy, and more.
46 min
18
Episode 70 - Spring Break Y'all! See You in the...
In this episode, we’re reminiscing about our favorite guests, the lessons we’ve learned, and how this podcast has evolved over the past year and a half. We’re also getting real about the challenges of juggling business and podcasting—because let’s be honest, it’s no walk in the (dog) park! 🐶
22 min
19
Episode 69 - Your Guide to Ethical Breeders and...
This episode is all about giving you the knowledge and confidence to steer pet parents in the right direction—whether they’re looking to adopt or buy. Because at the end of the day, the goal is the same: happy, healthy dogs in responsible, loving homes.
36 min
20
Episode 68 - 🎙️ Riding the Waves of Change – A ...
It’s just Carly on the mic for this one, and she’s getting real about what it’s like to run a pet business in the middle of change. If you’ve ever felt the pressure of training new staff, managing a small team, or just trying to keep it all together, this episode is for you.
36 min
21
Episode 67 - Paws, Click, Convert: Email Market...
If you’ve been sleeping on email marketing, this is your wake-up call! Hit play and get ready to level up your email game! 🎧🐶💡
42 min
22
Episode 66 - The Dirty Secrets of Pet Food: Wha...
56 min
23
Episode 65 - Getting Back to Global - Replay fr...
Global Pet Expo 2025 is almost here—March 26-28 in Orlando, Florida—and we’re bringing back one of our most valuable episodes to help you prep like a pro!
35 min
24
Episode 64 - Fur-ever Fans: How to Keep Custome...
In this episode of Pet Shop Girls, Carly and Sherry dive into smart strategies to keep customers coming back for more! They chat about the power of unforgettable in-store experiences, understanding shopper behavior, and how your most loyal customers can be the key to boosting profitability.
46 min
25
Episode 63 - Fur Is in the Air: Love Your Pet V...
We're back with all the furry details on how to make your pet store the paw-fect destination for Valentine's Day! From chew-tiful bouquets to a "gamble on puppy love" event, we've got the scoop on irresistible promotions that are sure to have your customers falling head over paws. This episode is packed with so many sweet ideas, you'll be saying "I chew-se you!" all the way to the bank.
33 min