Endless Coffee Cup: Digital Marketing...
To make it in digital marketing, we need grounded knowledge and systems that create order out of chaos. Marketers need confidence in their strategies, knowledge, and skills. Not only to do amazing and exceptional work, but to reduce stress (at work and at home) and achieve career success.
I’m Matt Bailey, join me along with experts and contrarians who give you the tools to think about marketing clearly, logically, and analytically. Instead of being overwhelmed, we reduce the complexity of digital marketing to its essential simplicity, giving you a grounded, educational approach - building a solid and comprehensive knowledge that drives confidence. This is the Endless Coffee Cup.
26
The Cost of Growing Food: Sustainable Agricultu...
Crops, Brands, and Foods in Agriculture Marketing
53 min
27
How to Advance Your Marketing Career
Digital and Social Media Marketing Certifications Establish Your Confidence and Credibility
55 min
28
Google's Antagonistic Relationship with Publishers
Why do publishers continue to play by Google's rules?
51 min
29
Father's Day: Work-Life Balance as a Father and...
Reflections on Being a Dad on Father's Day
11 min
30
Technology in the Classroom: Should Big Tech Be...
How Big Tech Gets Into Your Kid's Classroom
47 min
31
What Does it Take to Be a Rockstar CMO?
What goes into developing digital marketing teams? Hear how CMO's think when hiring, training, and managing for strategic success
49 min
32
Primal Branding: How Brands Build Passionate Fans
An Interview with Patrick Hanlon about the essential elements of successful branding
40 min
33
Cultivating a Book Reading Habit
Books that impacted and shaped my digital marketing career.
21 min
34
Are Social Media Skills Overrated?
Marketers Rate Social Media Skills as being the "Most Overrated" by businesses.
16 min
35
Public Information and Crisis Communications
Public information officials deal with challenges from the public and within their organizations. Get an inside look at the life of PIO.
52 min
36
When to NOT Communicate!
A podcast swap with Tiny Giants
25 min
37
AI is the Genie...What's Your Wish?
After trying more than 100 AI applications, what's the verdict on the possibilities and realities of AI?
25 min
38
How a Mix of Journalism, Anthropology, Mistakes...
Matt is joined by fellow Marketing Podcast Network host, Seth Goldstein, as they talk about the changes in the SEO industry over the years.
43 min
39
LinkedIn's 2023 Most In-Demand Job Skills Report
What are the critical skills in today's digital marketing workplace?
23 min
40
The Nuance of Marketing the News: Digital Marke...
An interview with Johns Shehata, an innovator in international news and media
49 min
41
How to Get Hired: Certification, Education, or ...
Employers are looking for more than you think, and these aren't things taught in school.
12 min
42
Marketing: Space, Technology, and Life in the UAE
Fellow MPN podcaster, Izzy House, stops by to interview Matt about his experiences in the UAE.
52 min
43
What Can We Really Expect from AI?
With the recent hype and excitement about ChatGPT and AI, I chat with an AI expert about the realities (and limitations) of AI technology.
47 min
44
Reporting from the 1 Billion Followers Summit, ...
Greg Jarboe and Matt Bailey ventured to Dubai to attend the 1 Billion Follower Summit.
59 min
45
How Should You Start Your Digital Marketing Car...
Should you start your digital marketing career as a freelancer? Or, should you go work for a brand, business, or agency?
21 min
46
Is Certification Better than a Degree in Digita...
What's the Value of Certification in Digital Marketing? Some hiring managers say that they are considering certifications more than degrees!
17 min
47
Marketing the Metaverse
The Metaverse is coming, but what is it?
49 min
48
Why Don't We Teach History of Digital Marketing?
I'm amazed that the world of digital media, social media and technology tends to be taught without any historical context.
17 min
49
7 Digital Marketing Skills: Skill #7 - Presenta...
Why do marketers use right-brain tactics to reach and persuade an audience, but give boring presentations full of charts, graphs, and data tables? Because they don't treat internal audiences like customers!
15 min
50
How Do You Create Social Media Content for the ...
Mohtab Arabiat managed the social media team at the largest world-wide event in 2021. Hear the challenges and victories of managing a 6-month global event!
46 min