No, MJ wasn’t singing about Pursuit Spirits, but on today’s episode the boys dive into the upcoming branding/packaging changes coming in 2025.

Ryan, Fred and myself talk about the cardinal sins of bourbon hunting. What are those things you should never do when bourbon hunting to remain a good spot, stay in the graces of liquor store owners, and the proper etiquette when camping for special releases.

This non-age stated is 120.2 proof and $300 MSRP.

Bourbon Pursuit's year-end wrap-up with our Whiskeys of they Year and plans for 2025.

This non-age stated rye is 100 proof and $75 MSRP (375ml).

Their Master Distiller, Bryan Smith, joins the show to talk about their beginnings and how a conversation with Shane and Pat from Wilderness Trail put them on a path to be known as the purveyors of sweet mash rye whiskey.

The collection includes: Eagle Rare 17 Year, William Larue Weller, George T. Stagg, Sazerac Rye 18 Year, and Thomas H. Handy.

More barrel lending programs are becoming available, The Federal Trade Commission and Southern Wine & Glaziers are headed to court, Heaven Hill releases the Fall 2024 edition of Old Fitzgerald.

Here's our follow up from last week's ask me anything episode from PursuitPalooza 2024. This is part 2 that was during a live recording where audience members could ask us anything they want.

This 4 year old bourbon is 100 proof and $53 MSRP.

In this episode of Behind the Pursuit we reflect on the past year, focusing on both growth and challenges. Kenny and Ryan delve into their goals for 2025, including the opening of our new downtown location, the importance of connecting with consumers, and the strategies for direct-to-consumer sales.

For Bourbon Community Roundtable number 101, where we dive deep into the recent news of Stoli and its subsidiary Kentucky Owl filing for Chapter 11 bankruptcy. This important conversation touches on the implications for the bourbon community, the brand's significant history, and our personal connections to its legacy. The group discusses how Kentucky Owl, once a celebrated brand under Dixon Dedman's careful curation, managed to capture the hearts of bourbon enthusiasts with limited releases that truly stood out. We unpack the challenges leading to Kentucky Owl's current predicament, we examine how Stoli's acquisition strategies may have shifted the brand’s identity. Will Stoli choose to sell the brand as part of its restructuring?

This non-age stated bourbon is 92 proof and $75 MSRP.

Stoli and KY Owl file for Chapter 11 bankruptcy. A proposed bill in Ohio could reduce flipping completely and Elijah Craig is releasing their Craig Nog for the holidays.

This year, we decided to do a live podcast recording at our distillery where audience members could ask us any questions they want. I'm not going to ruin it for you but here's part 1 and part 2 will be next week.

This non-age stated bourbon is 98.6 proof and $130 MSRP.

Kentucky will start its first online confiscated alcohol auction this week, New Riff Distilling will deck the halls rerelease of its Winter Whiskey, and we talk a bit about Thanksgiving.

In this episode we discuss the unique aspects of single malt whiskey, the journey of Westward Whiskey, and the blending process with their Master Blender, Miles Monroe. Monroe shares his background in music and how it influenced his path to whiskey, as well as the importance of fermentation and distillation techniques. In this conversation we discusses the intricate process of crafting whiskey, the importance of flavor profiles, and the evolution of consumer perceptions towards American Single Malt.

This 14 year old finished whiskey is 107 proof and $170 MSRP.

Maker’s Mark appointed a new master distiller and lead blender, Still Austin has a new KentuckyFU campaign, and Four Roses introduces the Single Barrel Collection.

It's that time of the year again and you're wondering what you should get that special bourbon lover in your life. There's a lot of gimmicks and bad gifts out there. As somenone who is the receipent of those gifts, I want to make sure the giver isn't wasting their money. Afterall, it's really hard to return bottom shelf bottles back to the liquor store.

This 16 year old bourbon is 130.4 proof and $350 MSRP.

Building on the history surrounding Mellwood that we dove into on Episode 66, today we are talking about the upcoming Mellwood Legacy Collection release which pays homage to the historic Mellwood Distillery.

It's BCR100 and we look at how the last decade of bourbon has changed and what we've learned. Then we discuss the implications of MGP rolling back production. We wrap up the show talking about what producers we feel price accordingly but it quickly changes to those that are pricing aggressively.

This non-age stated whiskey is 88 proof and $90 MSRP.