Winfluence - The Influence Marketing ...

Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence - The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There's a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.

Business
Marketing
Management
201
The Fertile Ground that is B2B Influence Marketing
Zeno Group's Michael Brito explains the intricacies of smart B2B influence marketing
27 min
202
Is Influence Marketing an advertising or public...
Onalytica's Alistair Wheate talks about the differences, the balance and the industry of influence marketing
29 min
203
Reverse Engineering Influence Marketing Through...
Sensei Marketing's Sam Fiorella and Jason Falls discuss influencer marketing from a different perspective.
32 min
204
Identifying Influencers by Relevance Not Reach
Tabitha Hawkins of the Association of Influencers and Content Creators (AICC) chats influencer marketing with Jason Falls
40 min
205
Transactional or Relationship? What’s Patron Te...
Patron Tequila Vice-President of Marketing Adrian Parker discusses influencer marketing with Jason Falls
26 min
206
Is Standardization of Influencer Marketing Poss...
Influencer Marketing Association executive director Kristy Sammis and Jason Falls discuss influencer marketing
36 min
207
The Original Industry Software Founder Ted Murp...
IZEA CEO Ted Murphy and Jason Falls discuss the influence marketing industry
41 min
208
How White Castle Feeds the Crave
Winfluence - The Influence Marketing Podcast
50 min
209
Marketing Films that Matter
Winfluence - The Influence Marketing Podcast
48 min
210
Brand Activation Strategy and Customer Identifi...
Winfluence - The Influence Marketing Podcast
41 min
211
Influencers unionizing? Is that good or bad?
Winfluence
46 min
212
How Content Marketing Makes You a Brand Publisher
The Jason Falls Show - A Marketing Podcast
49 min
213
Hiring Freelance Talent to Scale Your Business
The Jason Falls Show - A Marketing Podcast
38 min
214
Rethinking Success with Doug Holladay
The Jason Falls Show - A Marketing Podcast
49 min
215
How Kroger is navigating 2020
The Jason Falls Show - A Marketing Podcast
38 min
216
Will Brands Boycotting Facebook Make a Difference?
The Jason Falls Show - A Marketing Podcast
47 min
217
Can you measure creativity?
The Jason Falls Show - A Marketing Podcast
50 min
218
We are in the Age of Influence
The Jason Falls Show - A Marketing Podcast (now Digging Deeper)
46 min
219
What does making creativity your business advan...
The Jason Falls Show - A Marketing Podcast
47 min
220
Marketing Tips from a Purpose-Driven Marketer
The Jason Falls Show - A Marketing Podcast
49 min
221
Marketing Challenges from the Hemp Industry
The Jason Falls Show - A Marketing Podcast (soon to be Digging Deeper)
29 min
222
The Future of Offline Advertising
The Jason Falls Show - A Marketing Podcast
36 min
223
How to be a Conscious Marketer
The Jason Falls Show - A Marketing Podcast
43 min
224
Insights on Influence and Content Marketing wit...
The Jason Falls Show - A Marketing Podcast
55 min
225
How to Identify Anonymous Website Users
The Jason Falls Show - A Marketing Podcast
46 min
226
The Ratings & Review Marketplace for Agencies
The Jason Falls Show - A Marketing Podcast
37 min
227
Building a Content Performance Culture
The Jason Falls Show - A Marketing Podcast
51 min
228
Managing e-Commerce in a COVID-10 World
The Jason Falls Show - A Marketing Podcast
47 min
229
Danielle-Wiley-Influencer-Agencies
The Jason Falls Show - A Marketing Podcast
24 min
230
Joining the Context Marketing Revolution
The Jason Falls Show - A Marketing Podcast
39 min
231
Crowdfunding a Sit-Com? Toni Deckers is Doing It!
The Jason Falls Show - A Marketing Podcast
31 min
232
Balancing Direct and Retail Channels in an Amaz...
The Jason Falls Show - A Marketing Podcast
53 min
233
Influencer Profile: Whit Honea
The Jason Falls Show - A Marketing Podcast
26 min
234
Everything You Need to Know About Stock Photogr...
The Jason Falls Show - A Marketing Podcast
37 min
235
Brand Marketing and Social Issues with Dove Men...
The Jason Falls Show - A Marketing Podcast
17 min
236
Adventure Brands and Corporate Marketing
The Jason Falls Show - A Marketing Podcast
40 min
237
Influencer Profile: Kentucky Taste Buds
The Jason Falls Show - A Marketing Podcast
33 min
238
Understanding the Buying Brain with Neuromarketing
The Jason Falls Show - A Marketing Podcast
39 min
239
Meltwater Unveils Podcast Monitoring
The Jason Falls Show - A Marketing Podcast
7 min
240
The Most Creative PR Move You Can Make
The Jason Falls Show - A Marketing Podcast
8 min
241
How to Build Influence in B2B Marketing
The Jason Falls Show - A Marketing Podcast
41 min
242
Ideas on Optimizing Podcasts, Campaigns and Con...
The Jason Falls Show - A Marketing Podcast
13 min
243
What can Groupon do for your marketing?
The Jason Falls Show - A Marketing Podcast
42 min
244
Master Your Mornings for Time Management
The Jason Falls Show - A Marketing Podcast
44 min
245
Driving revenue leaps without driving yourself ...
The Jason Falls Show - A Marketing Podcast
44 min
246
The Power of Personal Branding for Business
The Jason Falls Show - A Marketing Podcast
38 min
247
Are You Priced Appropriately?
The Jason Falls Show - A Marketing Podcast
5 min
248
Where is Word-of-Mouth headed in 2020?
The Jason Falls Show - A Marketing Podcast
52 min
249
The difference in branding, marketing and adver...
The Jason Falls Show - A Marketing Podcast
51 min
250
How to Turn Fans Into Customers with David Meer...
The Jason Falls Show - A Marketing Podcast
43 min
251
Beware of Google My Business Scammers
The Jason Falls Show - A Marketing Podcast
10 min
252
What businesses need to know about new personal...
The Jason Falls Show - A Marketing Podcast
45 min
253
What Can the Automotive Industry Teach Us About...
The Jason Falls Show - A Marketing Podcast
48 min
254
New FTC Disclosure Guidance for Influencers is ...
The Jason Falls Show - A Marketing Podcast
11 min
255
Defy Expectations and be a Pink Goldfish
The Jason Falls Show - A Marketing Podcast
45 min
256
Always Build Your Email Marketing List
The Jason Falls Show - A Marketing Podcast
11 min
257
That time I gave Ted Kennedy booze
The Jason Falls Show - A Marketing Podcast
43 min
258
It's Time to Get Into TikTok
The Jason Falls Show - A Marketing Podcast
11 min
259
Building Communications Strategies for Growth
The Jason Falls Show - A Marketing Podcast
48 min
260
How a Dentist Became a Content Marketing Star
The Jason Falls Show - A Marketing Podcast
33 min
261
What is the Self-Reliant Entrepreneur?
The Jason Falls Show - A Marketing Podcast
43 min
262
What If You Can't Update Your Website?
The jason Falls Show - A Marketing Podcast
7 min
263
How Alli Troutman Built Wicked Sheets
The Jason Falls Show - A Marketing Podcast
53 min
264
How to Correlate Website Analytics to Marketing...
The Jason Falls Show - A Marketing Podcast
11 min
265
How to Build a Great Podcast with Kevin Stroud
The Jason Falls Show - A Marketing Podcast
46 min
266
SEO Work is the Ultimate in Reverse Scope Creep
The Jason Falls Show - A Marketing Podcast
12 min
267
Growth Strategies with Scott Monty
The Jason Falls Show - A Marketing Podcast
26 min
268
Video Marketing Research Says Do It
The Jason Falls Show - A Marketing Podcast
53 min
269
A Brand's Role in Helping Influencers Get Better
The Jason Falls Show - A Marketing Podcast
8 min
270
The Feudal System of Our Digital World
The Jason Falls Show - A Marketing Podcast
45 min
271
What Parents Should Know about Teens and Social...
The Jason Falls Show - A Marketing Podcast
29 min
272
The Psychology that Fuels Influencer Marketing
The Jason Falls Show - A Marketing Podcast
8 min
273
The Power and Importance of Community Engagement
The Jason Falls Show - A Marketing Podcast
58 min
274
The Crossroads of Influencer Marketing
The Jason Falls Show - A Marketing Podcast
14 min
275
Understanding IP Targeting for More Effective A...
The Jason Falls Show - A Marketing Podcast
42 min
276
How to get more email responses
The Jason Falls Show - A Marketing Podcast
14 min
277
Everything You Need to Know About Online Reputa...
The Jason Falls Show - A Marketing Podcast
37 min
278
Time for a Social Media Policy Check
The Jason Falls Show - A Marketing Podcast
8 min
279
Corporate Content Strategy and Communications
The Jason Falls Show - A Marketing Podcast
53 min
280
Influencers and Optimization
The Jason Falls Show - A Marketing Podcast
10 min
281
The Power of Infographics
The Jason Falls Show - A Marketing Podcast
58 min
282
Marketing to Gen Z
The Jason Falls Show - A Marketing Podcast
55 min
283
How to Choose a Social Media Management Software
The Jason Falls Show - A Marketing Podcast
11 min
284
An Idea to Curb Distracted Driving
The Jason Falls Show - A Marketing Podcast
9 min
285
Do Small Businesses Need Websites?
The Jason Falls Show - A Marketing Podcast
7 min
286
Influencer Marketing for Sports Teams
The Jason Falls Show - A Marketing Podcast
41 min
287
The Future of Web Development for Marketers
The Jason Falls Show - A Marketing Podcast
54 min
288
Social Media Campaigns & Engagement with Tod Me...
The Jason Falls Show - A Marketing Podcast
58 min
289
Social Media for Business with Mitch Jackson
The Jason Falls Show - A Marketing Podcast
59 min
290
Amazon Marketing with Shannon Roddy
The Jason Falls Show - A Marketing Podcast
54 min
291
Linkedin Personal Branding and Sales with Sandr...
The Jason Falls Show - A Marketing Podcast
46 min
292
Be Limitless with Laura Gassner Otting
The Jason Falls Show - A Marketing Podcast
45 min
293
Video Marketing with Nick Mattingly
The Jason Falls Show - A Marketing Podcast
42 min
294
Jason Falls Q&A
The Jason Falls Show - A Marketing Podcast
30 min