YES, BRAND with Hersh Rephun

Personal Brand Builder and Strategist Hersh Rephun talks to the brilliant peeps behind the best indie brands going. Diving deep, YES, BRAND also focuses on the Personal aspect of Personal Branding.

YES, BRAND is a companion podcast to TRUTH TASTES FUNNY, which is inspired by his personal development journey through Peak Performance, Meditation, and Quantum Consciousness.

What links these two shows is the fact that no matter the role your play in life or business, or the absurdity of the situation in which you find yourself, you must EMBRACE THE TRUTH in order to SELL THE TRUTH!

Business
Marketing
Entrepreneurship
1
Through the Storm: Holly Porter's Fight and Vis...
Holly Porter, a dynamic force in business and entrepreneurship, boasts a remarkable legacy of 11 successful start-ups spanning 35 years.
26 min
2
Unlocking Creative Potential: Insights from Cla...
Podcaster; audio editor for podcasters; founder Creativity Found website and membership; editor of illustrated non-fiction books; FitSteps (dance fitness) instructor.
27 min
3
Challenging the Hustle Myth: Jeremy Shapiro’s P...
Author, Philanthropist, Serial-Entrepreneur, Advisor, Investor, Mastermind Facilitator, and Cyclist
28 min
4
Curious About Navigating Business Change? Insig...
Jon Bassford is an expert in curiosity-driven leadership. Not your typical operations professional, Jon has put this curiosity to work launching, managing, and improving operations for venture-backed startups to global nonprofits with impact.
20 min
5
Making the Impossible Merely Difficult with Kim...
This Scrappy Management expert is creating leaders on the daily
30 min
6
Building & Scaling with Dame Lady Jen Du Plessis
I've Sailed the Seas with Lady Jen, and Am Better For It
33 min
7
Beyond the Finish Line: Leadership Lessons from...
Lee Povey is a High-Performance Coach, his purpose is to help you unlock your highest potential as a brilliant leader, so you can excel in creating, inspiring, and impacting the world for the benefit of all.
35 min
8
Exploring the World with Linda King: Travel Tip...
Linda King caught the travel bug at an early age. She also grew up in a family of writers. After working in the travel and banking industries—and discovering that there was an appetite for her travel advice—she started The Smart Travelista: a website and series of travel books to help people travel wisely and save money doing it.
23 min
9
A Journey through Indigenous Traditions with Ma...
Integral Performance & Leadership Mentor | Bridging Indigenous Wisdom & Reciprocity with Modern Leadership
24 min
10
You Ain't Seen Nuthin' Jet! Ms. van Wijk's Succ...
Jet van Wijk is based in Bali. She recently spoke at Adcon UK and delivered a TEDx talk in the Philippines, where she shared her insights on social media's impact and the realities of the influencer industry.
31 min
11
Marcel Becker on Professional Branding, LinkedI...
This "social artist" is a Copywriter, LinkedIn Consultant, Poet, and more
24 min
12
Communicate and Conquer: Coaching Insights for ...
Mike Lane-Evans is an International Coaching Federation (ICF) accredited coach and the Founder of Forefront Coaching. With over seven years of experience in helping entrepreneurs and senior leaders enhance their communication, Mike has supported more than 1,000 individuals in achieving impactful pitches, presentations, public speaking, and internal company communications.
31 min
13
It's CrunchGrowth Time! Phil Masiello is Scalin...
Phil Masiello, founder of CrunchGrowth and a seasoned entrepreneur, is known for his revolutionary impact on the e-commerce and business strategy sectors. He embarked on his entrepreneurial journey at 27 and enhanced his expertise with an MBA in Marketing and Finance. Phil's ventures, including his pioneering role in e-commerce for the meal industry and his transformative work with Raw Essentials, showcase his strategic acumen. With 800razors.com, he demonstrated creative and effective PR strategies. His agency, CrunchGrowth, stands out for its innovative, cost-effective approaches to maximizing sales, particularly in food products and personal care. Phil also hosts "Crunching Your Growth" on E360tv, where he interviews leading experts and shares that wisdom on entrepreneurship, inspiring a new wave of business leaders. His story reflects a commitment to transformative thinking in the ever-evolving e-commerce realm.
35 min
14
Behind the Scenes with Zeck: Fun Meets Function...
"I don't play favorites, but let me say that my time with Robert Wolfe and Allison Capaldi ranks right up there," says Hersh of his joint interview with the brilliant minds behind Zeck the company that is revolutionizing, streamlining, and frankly just making tolerable, the process of preparing decks and holding board meetings and presentations. Zeck is a cloud-based software platform that is transforming the board meeting. Zeck creates both time efficiency and qualitative improvement of board dynamics. Basically, after living through miserable and outdated board meetings, as both operators and board directors, we decided to completely reimagine the entire board meeting process. Zeck is co-founded by Edward Norton, an award-winning actor, filmmaker, and entrepreneur, and by Robert and Jeffrey Wolfe, the founders of Moosejaw (acquired by Walmart) and CrowdRise (acquired by GoFundMe). James Zubok, an incredibly experienced software company operator and private equity investor, is a founding partner. Zeck is reimagining the entire board meeting process. Leadership teams are saving a crazy amount of time (Zeck AI is mind blowing) and sending a superior product to their board. But, the ultimate game changer is that Zeck is having a transformational impact on the dynamics between leadership teams and their boards, making the process strategic and forward thinking. You will never again go into a board meeting and scroll through a deck that your board already read. Such a phenomenal waste of everyone’s time.
39 min
15
Understanding the Exchange of Value: Sid Mohass...
Sid Mohasseb is known as the “Entrepreneur philosopher.” Sid is twice best-selling author (“You Are Not Them: The Authentic Entrepreneurs Way” and “The Caterpillar’s Edge: Evolve, Evolve Again and Thrive in Business”), a university professor at both engineering and Business School, a 2 time TED speaker, an advisor to fortune 500 leaders and an innovation thought leader who has built multiple companies and invested in many more. He is a frequent contributor to Forbes, TIME, Newsweek, USAToday, Fox, Independent, Foreign Policy, Globe, London School of Economics, and Harvard Business Review. Connect with Sid at sid@mohasseb.com
46 min
16
Inside the Mind of Thomas Trautmann: Ethical Pe...
24 min
17
Urmi Hossain: Branding, Career Values, and the ...
Urmi Hossain is a woman who wears many hats: self-published author, speaker, blogger, polyglot, mentor, and holder of both the CFA (Chartered Financial Analyst) and CAIA (Chartered Alternative Investment Analyst) designations. She works in the financial services industry in Canada, where she lives. Her first book, Discovering Your Identity: A Rebirth from Interracial Struggle, reflects her journey of being a third-culture kid. Passionate about women’s empowerment, Urmi is the Social Media Lead for Women in Leadership’s Victoria Chapter and the Campaign Manager at Femme Influence. She is a big proponent of learning and self-development; one of her passions is public speaking. She has been part of the Toastmasters club since 2019 where she served as the roles of both VP of Education and President. In her free time, she enjoys reading thriller and mystery books and working out such as boxing, HIIT workouts, and running.
19 min
18
The Magic of Meeting: Referral Diva Virginia Mu...
Hersh met Virginia Muzquiz, the "referral diva," on his first Marketers Cruise in 2024. They've now done two cruises together and Hersh describes his guest as "a flashlight that emits good vibes, bringing your network into focus." Virginia joins Hersh to discuss building and maintaining a personal brand. They explore Virginia's journey, emphasizing the power of relationships and coaching. The episode covers leverage, productivity, and the value of having multiple coaches for different life and business aspects. Virginia shares personal challenges and the importance of a supportive community. They delve into self-awareness, crafting personal narratives, and brand presentation. Virginia also offers insights on content creation, YouTube, and LinkedIn strategies, ending with advice on overcoming branding challenges.
31 min
19
Amanda Cassar: Financial Independence and Leade...
Amanda Cassar is a dynamic financial expert, passionate storyteller, and seasoned speaker who brings a wealth of knowledge and real-world experience to every conversation. With a Master’s in Financial Planning and expertise spanning budgeting, wealth building, insurance strategies, and financial abuse prevention, Amanda offers engaging insights tailored to today’s financial challenges and opportunities.
24 min
20
Roberto Capodiece on Blockchain Basics and Digi...
Roberto Capodiece, a pioneer in blockchain and decentralized systems, joins Hersh to explore the transformative power of blockchain technology. The episode kicks off with an introduction to Roberto's extensive tech background and his dedication to digital innovation. They delve into the fundamentals of blockchain, addressing common misconceptions and highlighting the importance of ownership and value in the digital age through peer-to-peer technology. Roberto shares insights on the historical context of decentralization and its significance today. He also discusses his personal brand journey and lifestyle choices, offering practical tips for blockchain novices and recommending resources to further their understanding.
22 min
21
Jill Lublin on Truth in Publicity, Kindness in ...
Jill Lublin is a 25+ year Media Magnet.  She is a world-renowned publicity expert, international speaker and 4x Best Selling author. She and Hersh met on the 17th Annual Marketers Cruise - and are about to set sail on the 18th Annual Marketers Cruise! Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Barbara Corcoran and Jack Canfield, to name a few. She has worked with over 100,000 clients implementing her signature formula for getting media attention, creating next-level visibility in the marketplace that results in boosted sales.  These lead and profit generating formulas are included in her signature program, the Media Mastery Intensive and her monthly Kindness Circles.
24 min
22
Who Made Lindsey Epperly the Boss? This Leader ...
Lindsey Epperly is the CEO of Jetset World Travel, which she has scaled from a one-person operation into a team of over 80 dedicated members, recently recognized on the Inc. 5000 List of fastest growing companies. She has been named to the Forbes Next 1000 List and was most inspired by navigating her industry’s greatest crisis while expecting her first child, a season she affectionately refers to as the “MBA I never wanted.” Lindsey is dedicated to fighting burnout and imposter syndrome while teaching others how to turn obstacles into opportunities on her podcast, Who Made You The Boss?
26 min
23
Dave Fradin on Building Great Products, Tech Sh...
With over 50 years of experience in the technology industry, David Fradin has trained thousands of managers worldwide and has worked as a product leader at companies like Apple and HP. He has authored several books on product success, innovation, and design and has contributed to multiple publications and podcasts. Dave is on a mission to share his insights and best practices with aspiring and experienced product professionals and to help them build insanely great products and services that delight customers and create value.
34 min
24
Jordan Dugger on Overcoming Addiction, Entrepre...
Jordan Dugger is a former opioid addict, turned 8-figure serial fitness entrepreneur, real estate + angel investor, and physique + human optimization nerd. Alongside his wife, Erin, they founded two 7-figure online coaching businesses that have generated more than $27m in total sales since 2018. Jordan’s journey to success has been nothing short of remarkable. He was born in a small town in rural Ohio, in a broken home that relied on government assistance to feed him and his two siblings. After overcoming a serious pain pill addiction and a long history of mental health battles,, he completely transformed himself first as a physique competitor and later as an online fitness coach. In 2018, he and his wife founded T4E Systems, an online functional health coaching company that generated over $3.5m and helped over 5,000 clients worldwide.
37 min
25
Sandra Possing on the Digital Nomad Life: Balan...
AND BABY MAKES THREE! Sandra Possing, a dynamic speaker, coach, and lifestyle entrepreneur, helps driven millennial women uplevel their finances and manifest their dream lives. When Hersh sat down with Sandra, she was expecting and 3 weeks ago gave birth to Baby Rio! ⁣ Born in Scandinavia, raised in Los Angeles, and currently based in the San Francisco Bay Area, she embodies the digital nomad lifestyle, and runs her personal development company from her laptop wherever she goes. You can follow her adventures with Baby Rio and dad Chris, on her socials.
26 min