"Some were going to be great no matter what we did, but we try to treat all the players that come through with the idea: Look at your game now and where do you want to go?"

"You’ve got to have everything. That’s not easy. We’ve picked the toughest sport in the world to be professionals at. It is the toughest sport in the world without a doubt.”

“Being Top 100, it’s such a grind physically on tour sometimes, you don’t really need to be a better player you just need to play more tournaments feeling better.”

"I think me and Coco have a good time and we like to separate that. We still are young, we’re still kids, we like to have fun, and not always think about tennis 24/7."

"If I start something I want to finish it and I want to say, 'Look I gave it my all.' And I don't think I was ready to stop. At the end of the day, I do love competing and giving myself a chance."

"It's great tennis. However, it's so much more than tennis. We have dining from all over the area. We have concerts. We have free events. There's just so much going on."

"I think that it does come from reps and that confidence is one thing that’s essential in a performance business, which this is. And I think that confidence is the one thing in life you can’t fake."

"I love it. I still keep all my credentials and I get excited when I get my credential and I think, wow, yeah, they’re paying me this time."

"When I was playing juniors last year it was all Grand Slams and nice tournaments. Now it’s going to be that grind day in, day out, every week, so I’m looking forward to that."

"My memories are about: conflict and how I resolved those conflicts on the court, off the court, relationships that I built, the fun times in the hotels messing around, and friendships that I didn’t enter into the business thinking that I would leave with."

"I can never want it more than the athlete, like it starts and ends there."

"I was doing physical therapy and trying to get range of motion back in my knee, and that was probably one of the most painful things that I’ve been through. I was like, why am I doing this to myself?"

“The pros and the cons of having so many great American players is OK you have a great pool of players to pull from but you can’t take them all. And so I would say when people ask me what the toughest part of the job is, that is it."

"At the end of the year you think back at some of the weeks that maybe you weren’t all there mentally...and you just squander some opportunities. It gets to you; it really, really gets to you. It's something you don’t really expect."

"You better believe in what you're trying to do and the way that you’re trying to deliver it. Time and time again that philosophy has rung true in my mind because I’ve seen the greats do it."

"I would put tennis in front of almost everything. Back in the day that was just that way it was. Now it’s like tennis is third, maybe fourth compared to everything else, happiness is the No. 1 thing."

"I told Micaela the plans for retirement. She actually was crying and she was like, 'You can still go back, if you’re retired you can still come back and play, right?' I'm like, yeah, but it’s pretty final."

"What's a little bit sad now really is that there's pressure to produce a lot, there's the pressure to produce almost on a 24-hour cycle, if you fall into it, certainly during the majors."

"A lot of times it’s like I’m trying to live my best life—whether it’s working out, having a positive approach after matches, before matches, having a positive attitude at tournaments. Because that’s a big thing I feel on tour, your player feeds off of that type of energy."

"I got to my career-high ranking at about No. 120 in the world. Not a lot changed… I just didn’t feel, I say this line all the time, but I didn’t feel—even at that point where I was at my best—that tennis was conducive to happiness." 

"It's just that sort of natural approach that I've always had and, yeah, it's taken some fine-tuning. For the most part, it's just breaking down that fourth wall and letting the viewer feel like they're there with you."

"The business side has been something that I’ve been really educated in. I didn’t go to college, so for me it’s been a real learning curve and a real wonderful one to understand how the world of tennis actually operates."

"The chance to use use 35 years on all sides of pro tennis—the player side, the tournament side, the sponsor side, my Virginia Slims days and then the governing body side—to make a difference and grow the sport, using technology, was just sort of the chance of a lifetime."

“That’s one of the things I learned right away is you have to be willing to go on the court every single day and get fired, and stick up for what you believe in."

"Say yes! If you can’t do it they’ll tap you on the shoulder and get you gone, but just say yes. Experience it and work hard and be curious and do your thing, say yes."