Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
151
The Best of the Best with Shopper Insights Expe...
24 min
152
Strategizing for Success with Zach Frantz
24 min
153
Under Pressure? Try a Content Marketing System
18 min
154
Pushing the Boundaries of Insights with Raj Man...
24 min
155
4 Reasons People Are Ignoring Your Emails
21 min
156
4 Questions to Audit Your Website
27 min
157
An Insights Marketing Day Panel: Q&A with the S...
48 min
158
Lisa Wilding-Brown: There's a New CEO in Town
37 min
159
Making a Call for Change with Katja Cahoon
You have permission to lay down on the rug for the amount of time it takes to listen to this podcast. Do it, you'll feel better after.
42 min
160
Bridging the Gap Between Quant and Qual with Ni...
26 min
161
Navigating the Evolution of Ideal Client Personas
27 min
162
The Future Imagined at Mars Wrigley - An Interv...
26 min
163
Red Flags and Quick Tips for Better SEO
22 min
164
Designing for the Human Experience with Michele...
28 min
165
How to Pivot into a Successful Content Marketin...
15 min
166
The Magical World of Market Research with Maya ...
15 min
167
Marketing Collateral for Lead Generation
14 min
168
Applying Behavioral Science for Good: An Interv...
30 min
169
A UX Research Call for More Inclusion with Zoë ...
Priscilla and Zoë Glas of Lyft discuss inclusivity in UX Research.
23 min
170
SEO vs. PPC: Finding the Balance in Your Conten...
27 min
171
A Revenue Driven Approach to Data Science with ...
30 min
172
Making a Fearlessly Authentic Leader with Leade...
Kay Basi, Chief Strategy & Marketing Officer at Leaderology, approaches every initiative and conversation as an opportunity to bring out the fearlessly authentic leader in those around her, regardless of age, gender, occupation or shoe size.
34 min
173
Dana Kim Highlights Entrepreneurship
Momma Bird Priscilla McKinney has an enlightening conversation with the CEO of Highlight, Dana Kim
27 min
174
Why the Buyer's Journey Matters
22 min
175
Dialing into Market Research Personas with Davi...
37 min