Ponderings from the Perch
Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
1
The Truth about SEO/AEO/GEO/AIO and More
37 min
2
How Customer Insights Drive Smarter Market Segm...
27 min
3
Driving Consumer Insights from Quantitative Res...
26 min
4
The Humanity Gap: What an Expert Content Creati...
16 min
5
IIEX EU Flyover
68 min
6
Better Customer Insights Through Innovation
30 min
7
B2B Content Marketing Strategy that Wins
32 min
8
Customer Insights and the Power of Context
26 min
9
Mastering AI as a Data Quality Tool
31 min
10
The Power of Conversational Research for Custom...
24 min
11
How In-market Testing Delivers Richer Consumer ...
26 min
12
Why Most B2B Content Fails - and It's Not What ...
28 min
13
IIEX Conference Flyover Day 2
29 min
14
IIEX DC Conference Flyover Day 1
33 min
15
Building Influence with a B2B Content Marketing...
29 min
16
Quirks Chicago Flyover
45 min
17
The Leased Land Problem: Expert Advice on Audie...
19 min
18
The Mental Fitness Practice of a World Champion...
32 min
19
Stop Posting, Start Distributing
29 min
20
Deeper, Richer Customer Insights through Conver...
32 min
21
Customer Insights on Shopping Trends
36 min
22
Closing the Gap Between the CRO and the CMO
26 min
23
A Novel Approach to Data Quality in Consumer In...
31 min
24
4 Pillars of Customer Insights
26 min
25
What an Expert Recruiter Knows about Filling To...
29 min