Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
1
Customer Insights Under Threat: The Data Qualit...
22 min
2
An Entrepreneurial Approach to Delivering Custo...
19 min
3
Practical Advice for High-Quality Shopper Insig...
25 min
4
How Inclusive Research Drives Innovation and Ma...
31 min
5
Algorithms, Influence, and the Illusion of Control
30 min
6
How to Make Marketing Automation Work with Pers...
38 min
7
Quirks Chicago Conference Flyover Part 2
37 min
8
Quirks Chicago Conference Flyover Part 1
65 min
9
What's Empathy got to do with B2B Content Marke...
25 min
10
Content Creation Shakeup: Thinking Outside the ...
15 min
11
The Bright Future of the Market Research Industry
28 min
12
How Social Selling Skills on LinkedIn Build Pro...
33 min
13
Marketing Strategy and Networking Tips from an ...
20 min
14
QRCA Day 3 Flyover
22 min
15
QRCA Day 2 Flyover
23 min
16
QRCA Day 1 Flyover
24 min
17
Data Privacy Best Practices for Market Research
27 min
18
10 Mental Models for Better Marketing Strategy ...
24 min
19
How Market Insights Drives Competitive Advantage
29 min
20
Data-driven Marketing Strategy with Marketing M...
39 min
21
What to Expect at QRCA 2025
26 min
22
Putting the Human back in Human Resources
19 min
23
10 Mental Models for Better Marketing Strategy ...
30 min
24
Email Marketing Best Practices Straight from Sa...
21 min
25
How Anthropology and Technology Can Perfect Buy...
31 min