Ponderings from the Perch
Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
126
Dana Kim Highlights Entrepreneurship
Momma Bird Priscilla McKinney has an enlightening conversation with the CEO of Highlight, Dana Kim
27 min
127
Why the Buyer's Journey Matters
22 min
128
Dialing into Market Research Personas with Davi...
37 min
129
7 Critical Website Mistakes Most B2B Businesses...
19 min
130
Mission Leadership: Errol Doebler is Out for Su...
How does battlefield and FBI experience translate to the boardroom and all other aspects of your life? Find out in this episode!
38 min
131
Collaboration is the New Competition: Collabor...
Momma Bird Priscilla McKinney recaps and Insights Marketing Day with Anne Brown of Gazelle Global Research, Kristin Luck of Scalehouse and Brian Peterson of EMI Research Solutions.
43 min
132
Biz 417's Women Who Mean Business
These women mean serious business! Priscilla McKinney, Michelle Billionis, Stephanie O'Connor, Carrie Richardson and Melody Savley share their leadership lessons with 417 Magazine in this tell-all Q&A.
50 min
133
Collaboration is the New Competition: Panel wit...
Priscilla McKinney invites three of her fellow podcast hosts to discuss how competitors can work together to raise the bar.
51 min
134
Bringing Order to Chaos: The Power of Systems a...
Priscilla talks with January Khoshnood, Senior Vice President Research Solutions at Screen Engine/ASI
22 min
135
Prove You're a Pro on LinkedIn
In this episode, Priscilla McKinney and Ashley Le Blanc provide practical and actionable tips to celebrate your achievements and gratitude on Linkedin.
14 min
136
Carlos Martinez Knows What the Pandemic Did to ...
On this episode of Ponderings from the Perch, Little Bird Marketing CEO Priscilla McKinney speaks with Fieldwork's Carlos Martinez.
14 min
137
Leading the Change with Julia Eisenberg
Little Bird Marketing's Momma Bird Priscilla McKinney welcomes Julia Eisenberg to this week's podcast.
20 min
138
Lisa Wilding Brown for ESOMAR Council
Priscilla has a conversation Lisa Wilding Brown, Chief Research Officer at Innovate MR regarding her current campaign as a candidate for ESOMAR Council
29 min
139
Kristin Luck for President of ESOMAR
Priscilla is joined by Kristin Luck who is currently campaigning to be the next president of ESOMAR, a global membership organization for market, social, and opinion researchers.
21 min
140
Michelle Gansle: Connecting the Research Dots f...
This episode is an insightful conversation between Mama Bird Priscilla McKinney and the Global Senior Director of Insights at Mars Wrigley Michelle Gansle
23 min
141
Digital Transformation & What it Means for Soci...
Digital transformation when it comes to social media offers unprecedented scale.
23 min
142
Unlocking the Magic in Others with Julie Kurd
Priscilla is joined by the head of enterprise relations at CMB, Julie Hurd
28 min
143
BREAKING NEWS: Behaviorally Rebrand with Alex Hunt
Priscilla and Alex Hunt discuss the fundaments that drove the Behaviorally rebrand.
10 min
144
Branding in 2021: Intrinsic Marketing, Ethics a...
Priscilla has a lively discussion with the co-founders of Root and River Emily Soccorsy and Justin Foster on intrinsic branding and other timely topics.
41 min
145
Growing Up in Market Research
In this episode, Priscilla McKinney showcases the unique perspectives of three 2nd generation market research professionals; Belinda Brown of Gazelle Global, Colson Steber of Communications for Research and Ag Access, Kai Fuentes of Ebony Marketing Systems
30 min
146
The 5th Annual Holiday Spectacular! Spectacular!
The whole flock joins Priscilla for the 5th Annual Little Bird Marketing Holiday Spectacular! Spectacular! Tune in for special recipes, musical merriment and the quest to find out what really is in figgy pudding.
30 min
147
Priscilla and Jon Bostock Want to Break Free
Priscilla discusses positive change and innovation with Truman's co-founder and CEO Jon Bostock
30 min
148
Insights Marketing Day 2020 Recap from Intellicast
Brian Lamar and Producer Brian discuss IMD 2020
23 min
149
Advocacy and Growth - A look at the Insights As...
2020 had a lot of lessons for everyone, and Insights Association is no exception. Melanie Courtright talks with Ashley Le Blanc about how they are moving forward to work on rebuilding and improving the world of insights.
20 min
150
Ashley and Juliana Wood Play the Long Game
Ashley Le Blanc and Juliana Wood discuss how standards help create reliable and repeatable results and less rework in the market research space.
25 min