Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
51
10 Mental Models for Better Marketing Strategy ...
24 min
52
How Market Insights Drives Competitive Advantage
29 min
53
Data-driven Marketing Strategy with Marketing M...
39 min
54
What to Expect at QRCA 2025
26 min
55
Putting the Human back in Human Resources
19 min
56
10 Mental Models for Better Marketing Strategy ...
30 min
57
Email Marketing Best Practices Straight from Sa...
21 min
58
How Anthropology and Technology Can Perfect Buy...
31 min
59
Common Misconceptions About LinkedIn
30 min
60
How Sales and Marketing Effectiveness Turns int...
27 min
61
Content Marketing Strategies for the Market Res...
20 min
62
How to Build Your Social Influence in a Trust E...
35 min
63
Best Practices for Successful Account Based Mar...
24 min
64
QuestionPro’s XDay North America 2024: A Little...
44 min
65
Greenbook's IIEX LATAM: A Little Bird Marketing...
54 min
66
Positive Thought Leadership about Your Potential
33 min
67
ESOMAR Congress Flyover
77 min
68
Why Have a System for Effective Content Marketing
15 min
69
How Quality Marketing Research in Healthcare is...
25 min
70
How to Use AI to Improve Your SEO Content Strategy
33 min
71
Digital Marketing Strategies are Nothing withou...
22 min
72
Market Insights: Driving Global ROI Through DEI...
25 min
73
Little Bird Marketing Conference Flyover: Quirk...
64 min
74
Market Research as a Capability and Not a Funct...
27 min
75
Replay of me on Joseph Jaffe's podcast
47 min