Ponderings from the Perch
Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
1
Deeper, Richer Customer Insights through Conver...
32 min
2
Customer Insights on Shopping Trends
36 min
3
Closing the Gap Between the CRO and the CMO
26 min
4
A Novel Approach to Data Quality in Consumer In...
31 min
5
4 Pillars of Customer Insights
26 min
6
What an Expert Recruiter Knows about Filling To...
29 min
7
AI's Role in Content Marketing Strategy
21 min
8
Using Customer Insights for Better Customer Exp...
23 min
9
The Interview Glow-Up: A Winning Content Market...
27 min
10
Swag that Slaps: The ROI of Good Promotional Gi...
25 min
11
When Market Research Drives Thought Leadership ...
26 min
12
Workflow Automation to Create High-Quality Link...
23 min
13
Why You Need a Tone-of-Voice Bible For Your Con...
27 min
14
Can a Podcast Create B2B Lead Generation for a ...
28 min
15
What kind of thought leader are you?
27 min
16
Thoughts on Customer Insights and Trend Analysi...
22 min
17
How Great Market Researchers are Valuable B2B B...
29 min
18
Marketing a Premium Brand in Economic Uncertainty
33 min
19
Conference Lead Generation Strategies That Gene...
40 min
20
Thoughts on Consumer Insights Leadership
27 min
21
Important Customer Insights from Rare Disease P...
29 min
22
A Story of Unemployment to Dream Job in Custome...
27 min
23
Website traffic dropping? Expert Advice for Con...
24 min
24
A Growth Strategy Framework for Effective Leade...
29 min
25
Social Media Marketing Strategy: Just a Game of...
20 min