Ponderings from the Perch
Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
1
Conversational Research Panels for the Win!
31 min
2
The Truth about SEO/AEO/GEO/AIO and More
37 min
3
How Customer Insights Drive Smarter Market Segm...
27 min
4
Driving Consumer Insights from Quantitative Res...
26 min
5
The Humanity Gap: What an Expert Content Creati...
16 min
6
IIEX EU Flyover
68 min
7
Better Customer Insights Through Innovation
30 min
8
B2B Content Marketing Strategy that Wins
32 min
9
Customer Insights and the Power of Context
26 min
10
Mastering AI as a Data Quality Tool
31 min
11
The Power of Conversational Research for Custom...
24 min
12
How In-market Testing Delivers Richer Consumer ...
26 min
13
Why Most B2B Content Fails - and It's Not What ...
28 min
14
IIEX Conference Flyover Day 2
29 min
15
IIEX DC Conference Flyover Day 1
33 min
16
Building Influence with a B2B Content Marketing...
29 min
17
Quirks Chicago Flyover
45 min
18
The Leased Land Problem: Expert Advice on Audie...
19 min
19
The Mental Fitness Practice of a World Champion...
32 min
20
Stop Posting, Start Distributing
29 min
21
Deeper, Richer Customer Insights through Conver...
32 min
22
Customer Insights on Shopping Trends
36 min
23
Closing the Gap Between the CRO and the CMO
26 min
24
A Novel Approach to Data Quality in Consumer In...
31 min
25
4 Pillars of Customer Insights
26 min