Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
1
The American Society of Trial Consultants: 2025...
20 min
2
Better Market Research Insights through Human T...
26 min
3
Customer Insights Under Threat: The Data Qualit...
22 min
4
An Entrepreneurial Approach to Delivering Custo...
19 min
5
Practical Advice for High-Quality Shopper Insig...
25 min
6
Algorithms, Influence, and the Illusion of Control
30 min
7
How Inclusive Research Drives Innovation and Ma...
31 min
8
How to Make Marketing Automation Work with Pers...
38 min
9
Quirks Chicago Conference Flyover Part 2
37 min
10
Quirks Chicago Conference Flyover Part 1
65 min
11
What's Empathy got to do with B2B Content Marke...
25 min
12
Content Creation Shakeup: Thinking Outside the ...
15 min
13
The Bright Future of the Market Research Industry
28 min
14
How Social Selling Skills on LinkedIn Build Pro...
33 min
15
Marketing Strategy and Networking Tips from an ...
20 min
16
QRCA Day 3 Flyover
22 min
17
QRCA Day 2 Flyover
23 min
18
QRCA Day 1 Flyover
24 min
19
Data Privacy Best Practices for Market Research
27 min
20
10 Mental Models for Better Marketing Strategy ...
24 min
21
How Market Insights Drives Competitive Advantage
29 min
22
Data-driven Marketing Strategy with Marketing M...
39 min
23
What to Expect at QRCA 2025
26 min
24
Putting the Human back in Human Resources
19 min
25
10 Mental Models for Better Marketing Strategy ...
30 min