Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
26
Customer Insights on Shopping Trends
36 min
27
Closing the Gap Between the CRO and the CMO
26 min
28
A Novel Approach to Data Quality in Consumer In...
31 min
29
4 Pillars of Customer Insights
26 min
30
What an Expert Recruiter Knows about Filling To...
29 min
31
AI's Role in Content Marketing Strategy
21 min
32
Using Customer Insights for Better Customer Exp...
23 min
33
The Interview Glow-Up: A Winning Content Market...
27 min
34
Swag that Slaps: The ROI of Good Promotional Gi...
25 min
35
When Market Research Drives Thought Leadership ...
26 min
36
Workflow Automation to Create High-Quality Link...
23 min
37
Why You Need a Tone-of-Voice Bible For Your Con...
27 min
38
Can a Podcast Create B2B Lead Generation for a ...
28 min
39
What kind of thought leader are you?
27 min
40
Thoughts on Customer Insights and Trend Analysi...
22 min
41
How Great Market Researchers are Valuable B2B B...
29 min
42
Marketing a Premium Brand in Economic Uncertainty
33 min
43
Conference Lead Generation Strategies That Gene...
40 min
44
Thoughts on Consumer Insights Leadership
27 min
45
Important Customer Insights from Rare Disease P...
29 min
46
A Story of Unemployment to Dream Job in Custome...
27 min
47
Website traffic dropping? Expert Advice for Con...
24 min
48
A Growth Strategy Framework for Effective Leade...
29 min
49
Social Media Marketing Strategy: Just a Game of...
20 min
50
Decoding the Emotional DNA of Market Research I...
22 min