Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
1
Why You Need a Tone-of-Voice Bible For Your Con...
27 min
2
Can a Podcast Create B2B Lead Generation for a ...
28 min
3
What kind of thought leader are you?
27 min
4
Thoughts on Customer Insights and Trend Analysi...
22 min
5
How Great Market Researchers are Valuable B2B B...
29 min
6
Marketing a Premium Brand in Economic Uncertainty
33 min
7
Conference Lead Generation Strategies That Gene...
40 min
8
Thoughts on Consumer Insights Leadership
27 min
9
Important Customer Insights from Rare Disease P...
29 min
10
A Story of Unemployment to Dream Job in Custome...
27 min
11
Website traffic dropping? Expert Advice for Con...
24 min
12
A Growth Strategy Framework for Effective Leade...
29 min
13
Social Media Marketing Strategy: Just a Game of...
20 min
14
Decoding the Emotional DNA of Market Research I...
22 min
15
Quirks New York Conference Flyover Day 2
38 min
16
Quirks New York Conference Flyover Day 1
39 min
17
The American Society of Trial Consultants: 2025...
20 min
18
Better Market Research Insights through Human T...
26 min
19
IIEX Amsterdam Conference FLYOVER
80 min
20
Customer Insights Under Threat: The Data Qualit...
22 min
21
An Entrepreneurial Approach to Delivering Custo...
19 min
22
Practical Advice for High-Quality Shopper Insig...
25 min
23
How Inclusive Research Drives Innovation and Ma...
31 min
24
Algorithms, Influence, and the Illusion of Control
30 min
25
How to Make Marketing Automation Work with Pers...
38 min