Ponderings from the Perch

Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.

Business
Technology
Arts
226
Priscilla and Jackie Rousseau-Anderson Climb Ev...
Priscilla and Jackie Rousseau-Anderson talk about business growth and scaling, measuring social metrics, and preparation for convention season!
44 min
227
Priscilla and Jeffrey Hayzlett Dance on iTunes'...
iTunes is going away and nobody seems to give a crap. But there's a reason for that, and Priscilla discusses the ramifications/lack of ramifications with C-Suite Network Chairman Jeffrey Hayzlett
42 min
228
Priscilla and Bob Ferro Have a Very Particular ...
Momma Bird Priscilla McKinney talks about the intricacies of recruitment in the market research field
31 min
229
Priscilla and Shelly Bouren Dunk On 'Em!
Momma Bird Priscilla McKinney and Detroit Pistons Research Manager Shelly Bouren execute a perfect alley-oop slam dunk of a podcast, wherein they discuss persona development and targeting, research and data, and b-ball fans! It's literally nothing but net.
36 min
230
Priscilla Discusses Contagious Content with Eng...
Little Bird Marketing President Priscilla McKinney and Dialsmith CEO David Paull geek out on podcasts, market research, and GaryVee.
39 min
231
Priscilla and Wendy Yellen Talk About Transform...
Priscilla McKinney speaks with Eidetic Image Therapy expert Wendy Yellen about mental and emotional transformation
42 min
232
Priscilla and Anese Cavanaugh Spread the Good V...
Priscilla McKinney and Anese Cavanaugh discuss contagious workplace culture, intentionality and authenticity
50 min
233
Priscilla and Nikki Darré Hold The Field
Priscilla talks with Fieldwork Denver President Nikki Darré about the role the Fieldwork plays in market research, the importance of MR industry events, employee longevity, and bangs.
32 min
234
The Priscilla and Tricia Houston Experience - F...
Priscilla and Tricia Houston, of MMR Live, discuss the importance of experience, and how it can be designed from start to finish.
42 min
235
Priscilla and Nicholas Holland Talk Hubspot
Priscilla and Nicholas discuss the innovations of the CRM, trajectory of content marketing, and how ads don't have to be annoying.
42 min
236
Flock Stars WIRe Miniseries 2 - Episode 2: Note...
Priscilla McKinney interviews a selection of the amazing attendees of the WIRExec Retreat
27 min
237
Priscilla and Andy Crestodina Are Risktakers!
Priscilla and Andy discuss a mostly-controversial blog, the purpose of which is to cast a shadow of doubt in the direction of Wordpress as a hosting service.
39 min
238
Flock Stars WIRe Miniseries 2: Notes From the W...
Priscilla McKinney interviews a selection of the amazing attendees of the WIRExec Retreat
21 min
239
Priscilla and Michael Roderick Have Unrestricte...
Momma Bird Priscilla McKinney and Small Pond Enterprises CEO Michael Roderick talk all about relationship skills, packaging, and doing things you're genuinely interested in.
40 min
240
Priscilla and Kahlief - Shoe Shopping Under the...
Priscilla McKinney and Google Ads Specialist Kahlief Steele discuss the nuts and bolts of Google Ads, why to use them, and how to use them.
26 min
241
Priscilla and Rachael O'Meara Press Pause
Priscilla and Ponderings from the Perch alumni Rachael O'Meara discuss intentionality, incremental mindset changes, and Rachael's new coaching program.
37 min
242
Priscilla and Ashley Teach Robots to Chat
In this episode of Ponderings from the Perch, Priscilla McKinney and Ashley Le Blanc talk all about the different ways you can use chatbots to deliver messages, offer sweet deals, and share pertinent information to your obviously interested customers!
39 min
243
Priscilla and John Lee Dumas Fell into a Burnin...
Priscilla talks with John Lee Dumas, host of the award-winning daily Entrepreneurs on Fire podcast about both entrepreneurship and podcasting - the best things!
21 min
244
Priscilla and Andrew Kuiler Will Only Be Impres...
In this episode, Priscilla and Andrew discuss how The Silk Initiative - brand insight, strategy and innovation firm - uses their specialized knowledge and custom research to provide detailed consulting for the international food and beverage industry.
34 min
245
Priscilla, Ashley and Emma in Bird On The Stree...
You’d have to be pretty stone cold not to miss Austin as soon as you got to the city limits. That’s how Priscilla, Ashley and Emma felt when IIeX North America was over.
42 min
246
Priscilla and Carliz Sotelo Moore Flip Their Wigs
In this episode of Ponderings from the Perch, Momma Bird, Priscilla McKinney, talks with Carliz Sotelo Moore, the founder of Wigs.com about the adventures of entrepreneurship
34 min
247
Priscilla and Andy Crestodina Get Super Specifi...
In this episode, Andy and Priscilla talk about the multifaceted nature of content marketing, including SEO and influencer marketing - taking an in-depth look at several tactics businesses can use to improve their ranking and levels of engagement.
40 min
248
Priscilla and Ashley Go to Quirk's Chicago
In this episode of Ponderings from the Perch, Priscilla and Content Marketing Manager, Ashley Le Blanc, discuss their favorite parts of Quirk's Chicago, including: networking events, the MR Jam Band and eating french fries in bed after a long day.
52 min
249
Priscilla and Jamin Brazil Show How the Sausage...
This week on Ponderings from the Perch, Priscilla and fellow podcaster Jamin Brazil keep things real by pulling back curtains you weren't even supposed to know existed.
47 min
250
Priscilla and Ashley Demystify LinkedIn
In this episode of Ponderings from the Perch, Momma Bird Priscilla McKinney, and Content Marketing Specialist Ashley Le Blanc pop the hood of LinkedIn to reveal tips for authentic interaction.
44 min