Storylines Live

In today's hyper-competitive business landscape, standing out from the crowd is more important than ever. With countless businesses vying for attention, it's essential for your organization to have a compelling story that sets you apart. This is where the concept of a Capital S Story comes into play. The Capital S Story is more than just a narrative; it is the very essence of your business. It captures your organization’s values, purpose, and unique benefit to those you serve, all while resonating with customers and prospects, employees, investors, partners and other critical stakeholder audiences. How does the Capital S Story do this? By providing a unique, compelling and memorable narrative that answers these fundamental questions: Why someone should buy from, work for, invest in or partner with your business. 

But how do you know what makes a Capital S Story so powerful? Storylines Live is the only podcast that explores the power of this most powerful marketing asset, the most valuable marketing asset that your business owns. Storylines Live is hosted by master storyteller Paul Furiga, chief storyteller and founder of the strategic storytelling agency WordWrite. A veteran of more than two decades each in journalism and marketing agencies, Paul has written, edited, shaped and shared tens of thousands of stories. Through insightful discussions and interviews with industry leaders and marketing experts, Storylines Live reveals the secrets behind successful Capital S Stories. Each episode explores how successful business leaders and marketing experts leverage stories to develop their companies and connect with their most crucial target audiences to achieve the best possible results. 

Whether you're just starting your marketing journey, struggling to help your desired audience see, hear or experience the unique value of your business, or you simply have an appreciation for a well-crafted business story, Storylines Live is tailor-made for you. It’s a valuable resource for organizations seeking to establish or enhance their presence in the marketplace of ideas they serve, by offering practical insights and inspiration. Listeners can gain a deeper understanding of the art of storytelling and how it can be harnessed to elevate their brand and ultimately achieve success in the dynamic and competitive landscape they face every day. 

Join us on Storylines Live as we embark on a journey to unravel the mysteries behind impactful business narratives. Don't miss out on this opportunity to be inspired and empowered by the art of storytelling. Tune in today! 

Business
Marketing
Entrepreneurship
1
Storytelling in Public Service with Jim Hunt
Episode 47
33 min
2
Chapters with Paul: Learning Styles
Episode 46
18 min
3
Finding Balance Beyond the Practice with Jordan...
Episode 45
28 min
4
Helping Small Businesses Shine Online with Rene...
Episode 44
26 min
5
The Business Behind the Exit with Laurie Barkman
Episode 43
32 min
6
Chapter with Paul: AI in Marketing
Episode 42
15 min
7
Chapters with Paul: Changes in PR
Episode 41
17 min
8
Finding Your Center: Mindfulness for Profession...
Episode 40
24 min
9
Chapters with Paul: How WordWrite Started
Episode 39
19 min
10
Building Success through Trust with Natalie Doy...
Episode 38
42 min
11
Chapters with Paul: Story Archetypes
Episode 37
15 min
12
Chapters with Paul: Social Media and Storytelling
Episode 36
14 min
13
The Power of Storytelling in Regenerative Medic...
Episode 35
29 min
14
Revolutionizing Recruitment: A Blueprint for Hi...
Episode 34
29 min
15
How Breaking Barriers Leads to Breakthroughs in...
Episode 33
36 min
16
The Storytelling Strategy for Mission-Driven Br...
Episode 32
27 min
17
Mastering Storytelling to Build Genuine Connect...
Episode 31
33 min
18
AI, Marketing, and the Human Element in Recruit...
Episode 30
25 min
19
Revolutionizing Communications: Strategies for ...
Episode 29
36 min
20
The Key to Lifelong Partnerships: People-Focuse...
Episode 28
38 min
21
Turning Panic into a Plan with Jonathan Bernstein
Episode 27
35 min
22
Navigating the Entrepreneurial Rollercoaster wi...
Episode 26
28 min
23
Building A Better Future: Behavioral Healthcare...
Episode 25
38 min
24
Harnessing Hard Work: The Path to Tech Leadersh...
Episode 24
33 min
25
“Y” Stories Matter in Business with Amy Kienle
Episode 23
32 min