Storylines Live

In today's hyper-competitive business landscape, standing out from the crowd is more important than ever. With countless businesses vying for attention, it's essential for your organization to have a compelling story that sets you apart. This is where the concept of a Capital S Story comes into play. The Capital S Story is more than just a narrative; it is the very essence of your business. It captures your organization’s values, purpose, and unique benefit to those you serve, all while resonating with customers and prospects, employees, investors, partners and other critical stakeholder audiences. How does the Capital S Story do this? By providing a unique, compelling and memorable narrative that answers these fundamental questions: Why someone should buy from, work for, invest in or partner with your business. 

But how do you know what makes a Capital S Story so powerful? Storylines Live is the only podcast that explores the power of this most powerful marketing asset, the most valuable marketing asset that your business owns. Storylines Live is hosted by master storyteller Paul Furiga, chief storyteller and founder of the strategic storytelling agency WordWrite. A veteran of more than two decades each in journalism and marketing agencies, Paul has written, edited, shaped and shared tens of thousands of stories. Through insightful discussions and interviews with industry leaders and marketing experts, Storylines Live reveals the secrets behind successful Capital S Stories. Each episode explores how successful business leaders and marketing experts leverage stories to develop their companies and connect with their most crucial target audiences to achieve the best possible results. 

Whether you're just starting your marketing journey, struggling to help your desired audience see, hear or experience the unique value of your business, or you simply have an appreciation for a well-crafted business story, Storylines Live is tailor-made for you. It’s a valuable resource for organizations seeking to establish or enhance their presence in the marketplace of ideas they serve, by offering practical insights and inspiration. Listeners can gain a deeper understanding of the art of storytelling and how it can be harnessed to elevate their brand and ultimately achieve success in the dynamic and competitive landscape they face every day. 

Join us on Storylines Live as we embark on a journey to unravel the mysteries behind impactful business narratives. Don't miss out on this opportunity to be inspired and empowered by the art of storytelling. Tune in today! 

Business
Marketing
Entrepreneurship
1
Chapters with Paul: Changes in PR
Episode 41
17 min
2
Finding Your Center: Mindfulness for Profession...
Episode 40
24 min
3
Chapters with Paul: How WordWrite Started
Episode 39
19 min
4
Building Success through Trust with Natalie Doy...
Episode 38
42 min
5
Chapters with Paul: Story Archetypes
Episode 37
15 min
6
Chapters with Paul: Social Media and Storytelling
Episode 36
14 min
7
The Power of Storytelling in Regenerative Medic...
Episode 35
29 min
8
Revolutionizing Recruitment: A Blueprint for Hi...
Episode 34
29 min
9
How Breaking Barriers Leads to Breakthroughs in...
Episode 33
36 min
10
The Storytelling Strategy for Mission-Driven Br...
Episode 32
27 min
11
Mastering Storytelling to Build Genuine Connect...
Episode 31
33 min
12
AI, Marketing, and the Human Element in Recruit...
Episode 30
25 min
13
Revolutionizing Communications: Strategies for ...
Episode 29
36 min
14
The Key to Lifelong Partnerships: People-Focuse...
Episode 28
38 min
15
Turning Panic into a Plan with Jonathan Bernstein
Episode 27
35 min
16
Navigating the Entrepreneurial Rollercoaster wi...
Episode 26
28 min
17
Building A Better Future: Behavioral Healthcare...
Episode 25
38 min
18
Harnessing Hard Work: The Path to Tech Leadersh...
Episode 24
33 min
19
“Y” Stories Matter in Business with Amy Kienle
Episode 23
32 min
20
From Startup to Success: The Making of a Market...
Episode 22
25 min
21
The Power of Storytelling in Sales with Stephen...
Episode 21
26 min
22
A Lawyer’s Guide to Success: The Importance of ...
Episode 20
26 min
23
Our Capital S Story: Exploring WordWrite’s Jour...
Episode 19
30 min
24
Grit and Growth: Stories of Entrepreneurial Suc...
Episode 18
32 min
25
Passing the Torch: Empowering Future Generation...
Episode 17
35 min