Speakernomics

The speaking industry is constantly evolving. Listen weekly for voices of experience from experts in the speaking industry with tips, insights and knowledge to help you become a better speaker, build a better business, and get paid to speak.

Business
Entrepreneurship
Performing Arts
1
Monetize your Audio with Kanika Tolver
Are you sharing your podcast, showing up on Clubhouse and other “free” audio mediums as marketing, or are you actually getting paid from them? After today’s episode, you’ll realize you’ve been missing out if you’re not monetizing your audio. This week on Speakernomics, we brought on Kanika Tolver to share her experience of her career rehab and how she’s not only growing her business but making money off social audio spaces.
29 min
2
How to Be Known with Daniel Pope
How well known are you within your niche? An important message, a great business structure and an amazing team can only get you so far if no one knows who you are and you’re not bringing in business. This week on Speakernomics, we invited Daniel Pope, the owner and chief story teller of Be Known, an online marketing agency, to share some immediate tactics you can take as a small business owner, entrepreneur, and speaker to make sure that your perfect clients know who you are.
28 min
3
What does the Future Sound Like with Joel Block
How far into the future do you look? Are you watching trends that not only affect you, but what’s coming down the pike that affect your clients as well? This week on Speakernomics we brought in financial advisor and futurist Joel Block, CPA, CSP, to talk about the value and importance of planning for the future and ways you can start doing so for your business.
24 min
4
Speaker Finances with Marquita Miller-Joshua
As we begin 2023 and the third year of Speakernomics, let’s take a moment to talk about money. Do you dread tax time every year? Are you just swiping your card and celebrating when it works each time? This week on Speakernomics, we invited Marquita Miller Joshua to talk the differences between an accountant, a bookkeeper and a tax professional, the importance of regularly checking in on your financial health and steps you can consider to improve your business financials.
26 min
5
Recast: Attention Management with Maura Thomas
How many distractions have you faced today? How much attention did you devote to every little notification and popup that tried to pull you away from working on your business? Don’t worry, you’re not alone if you answered “a lot.” This week on Speakernomics, we’re talking to Maura Thomas, MBA, CSP, an attention-management (not time-management) expert with some tips on making the most of your day.
24 min
6
How to be a Podcast Host with Robert Kennedy III
Have you added a podcast to what you offer in your speaking business? While professional speaking and podcasting seem to go hand and hand, there are significant differences between the two. This week on Speakernomics, we invited Robert Kennedy III back to the show to discuss what it takes to be a good podcast guest. Plus, we have a big announcement about Speakernomics for next year!
30 min
7
Harnessing Your True Self as a Speaker with Cas...
Do you act as your true, authentic self when you’re speaking, or do you have a specially rehearsed version of yourself that you think people would rather see instead? While you do need to know your audience, this week’s guest says its better to be yourself no matter what. This week on Speakernomics, we invited Cassandra Worthy to share how she harnessed her true self and behavior to not only launch a speaking business in 2019 and 2020, but how that also helped her not only succeed as a speaker, but qualify to join NSA’s Million Dollar Speakers Group.
30 min
8
Being An Experienced Expert with Scott Halford
How much are you using neuroscience every day as a professional speaker? Unless you are today’s guest, you probably don’t even think about it. But no matter what your topic is, there is a lot you can learn from neuroscience to reach wider audiences and make sure your message has more impact. This week on Speakernomics we invited Scott Halford, CSP, CPAE, to discuss ways to use research and neuroscience to strength your expertise, message, and impact on your audiences.
30 min
9
Professionalism with Jim Cathcart
How do you demonstrate your professionalism when you’re interacting with clients and prospects? It’s one thing to be an expert and excellent speaker, but at the National Speakers Association and this podcast specifically, we’re focused on professional speaking. This week on Speakernomics, we invited long-time NSA member Jim Cathcart, CSP, CPAE, who originally developed NSA’s professional competencies to the show to discuss what being a “professional” means and how that can benefit your business (and bottom line).
29 min
10
Leaving a Legacy with Lee Robert
What does your legacy as a professional speaker look like? Is your goal to share your message as an enjoyable way to pay the bills, or are you trying to leave your mark for years to come? To celebrate our 100th episode of Speakernomics (and NSA’s quickly approaching 50th anniversary), we invited Lee Robert, the daughter of NSA’s founder, Cavett Robert, to reminisce about NSA’s past and to share how you too can leave a legacy.
31 min
11
Focus with Erik Qualman
How often do you find yourself chasing something new, popular and shiny rather than doubling down and staying true to your focus or niche? While it’s not a surprising or novel idea, sometimes we need to be reminded that that we can’t become an expert on every topic our clients are looking for. This week on Speakermomics, we invited Erik Qualman to remind us the value of focus in our business and how staying true to our expertise will lead to more business.
29 min
12
[Recast] What Meeting Planners Really Want with...
Here’s a hot take from today’s guest, Jay Baer, CSP, CPAE: Your content and presentation skills are probably not that much better than every other professional speaker in your field, which is to say you’re all good speakers. But what can you do to stand out to make sure your message transcends the presentation itself? This week on Speakernomics we invited Jay to share his insights about how to differentiate yourself from other speakers so meeting planners choose to work with you.
24 min
13
Recalculating and Refining Your Message with Ka...
When was the last time you took a moment to pause and reflect on your message? Are you still sharing the same stories and messages and with the same slide deck and presentation techniques? Is this leading to you feeling uninspired by your own platform? This week on Speakernomics we invited Karen Jacobsen to the program to encourage you take a moment to pause, think about your business, and refine it into a business that you can find exciting again.
25 min
14
How to Leverage Social Media For Your Speaking ...
Does the idea of downloading Tik Tok stress you out? Are you overwhelmed trying to come up with new content to post on your social accounts, or wonder if it’s even worth the effort? On this week’s episode of Speakernomics, we’re here to make social media easy. We invited social media pro LaShaundra McCarty to share her best advice on making the most of social media platforms as a busy speaker and how it can actually help you get found and get booked.
28 min
15
Generate More Revenue with Big, Back-End Produc...
Are you spending all of your time working from gig to gig, or do you have a strategic structure in place to use speaking as a funnel into your other products and services? If you don’t have a plan behind getting to your next speaking engagement, this episode is for you. This week on Speakernomics we invited Michelle Villalobos, CSP, to share her philosophy on creating a big, back-end business where speaking is just the first step in a long-term relationship.
26 min
16
Make Your Presentations More Inclusive with Don...
One in four of your audience members are experiencing some form of disability. What are you doing to ensure that you’re spreading your message to everyone in the audience, and not leaving some individuals unable to get the full impact of your presentation? This week on Speakernomics, we invited Donna Mack to the program to discuss how you modify your presentations to include audience members with disabilities
23 min
17
Online Presentations with Robbie Samuels
Are you still giving online presentations? Whether we like it or not, virtual presentations and meetings have become more common and accepted. While face-to-face meetings might be ideal, you’re bound to find yourself delivering virtually even as live meetings return. This week on Speakernomics, we invited Robbie Samuels who successfully rebuilt his business during 2020 to maximize on virtual presentations and networking to share simple things you can do to elevate your virtual performances.
29 min
18
The Power of Relatability with James Robilotta
How do you make sure you audiences don’t just immediately dismiss you and your message as soon as you get on stage? You can have all the accolades and experience necessary to solve a problem, but that doesn’t help if your audience can’t relate to you. This week on Speakernomics we invited James Robilotta to the show to discuss how important relatability is and how you can make sure you’re always relatable to your audiences.
30 min
19
Intentional Collaboration with Joe Fingerhut an...
How often do you collaborate with other professional speakers, not just sharing ideas in masterminds and discussions, but speaking and working together? While some might see other speakers as just “competition,” there can be great value in working with other speakers to help benefit both of your businesses. This week on Speakernomics, we invited both Joe Fingerhut and Frank Kitchen, CSP, to discuss how they built a friendship and partnership through their speaking careers and how their collaboration helps them generate more business than if they worked solo.
28 min
20
Amplifying Your Brand with Kenneth “Shark” Kinney
Is your brand a green apple resting in a pile of green apples, or are you a red apple standing out in the middle of the bunch? If you don’t have a brand that’s unique enough to stand out in someone’s mind years later, this episode is for you! This week, we invited Kenneth “Shark” Kinney to the show to share insights on how to amplify your brand and incorporate whatever your passionate about (like sharks) so you can stick out in someone’s mind and keep getting booked.
26 min
21
Offering your Course as Continuing Education wi...
We’ve spoken often about the value of creating your online course, but what do you do once you’ve created it? Just keep selling it online and rake in the passive income? That’s a great plan to pad your bottom like, but what do you when you want to make an even bigger impact? This week on Speakernomics we invited Rob Pennington, PhD, to discuss how he got his course accredited for continuing education units for several professions and designations and how you can determine if your course can be accredited too.
25 min
22
Confidence in Your Message with Marilyn Sherman
Public speaking takes confidence. There’s no doubt in that. But just how confident are you in your message? How confident do you feel about the impact you’re making on your clients? This week on Speakernomics we invited Marilyn Sherman to the show to help you discover how you too can live in the front row of your life and how to boost your confidence in your business.
29 min
23
Creating Distinction with Scott McKain
How distinct are you from another speaker in your niche? Are you just another speaker who can speak about marketing, sales, human resources, etc., or do you have a truly distinct niche that sets you apart from every other speaker with a similar a topic? On this week’s special live episode recorded in front of the NSA Las Vegas Chapter, we invited Scott McKain, CSP, CPAE, to explore how creating distinction will bring your business greater success and a different perspective on what being distinct really is.
28 min
24
Being Brave with Joe Mull
With public speaking being one of the common fears, we can all agree that getting on a stage and speaking to hundreds, if not thousands, of people requires bravery. But would you say you’re being brave in your business decisions or are you making the same “safe” decisions? This week on Speakernomics we invited Joe Mull, M.ED, CSP, to talk about why taking calculated risks in your business can lead to spectacular results, and a simple ways to practice being brave right now.
23 min
25
How Speakers Can Get PR with Steven Le Vine
When was the last time you were a guest on a media outlet like your local news or a nationally syndicated program? Can you imagine the impact of that appearance on your brand and business? This week on Speakernomics, we invited PR strategist Steven Le Vine to the show to learn more about the business impact of generating PR for your business as well as some actionable guidance on how to land yourself better media appearances.
26 min
26
Working with Speakers Bureaus with Shawn Hanks,...
This episode was recorded live at Influence 2022. The seismic shifts brought by the pandemic tested the bonds of the bureau and speaker relationship. But what are the new rules for speakers and bureaus now that the speaking industry has settled into new norms? Successful partnership with a bureau can be a boom to your business, but is it right for you? What should you expect and does a bureau relationship fit your speaking business model? Find out what bureaus want you to know. Gail Davis, President of GDA Speakers, Shawn Hanks, CEO of Premiere Speakers Bureau, and Tim Mathy, Senior Partner at SpeakInc, will answer your questions and there are no “off limits” topics.
25 min
27
Building a New Speaking Business in a Crowded F...
So you’ve launched your speaking business, but you’re running into the issue every new speaker faces: How do you standout compared to the other experts and titans of your field? It’s not easy, but it’s still well within your reach. This week on Speakernomics we invited Lisa Koenecke, a new speaker – but not new to her DEI field – who launched her speaking business two years ago at the beginning of the pandemic about how you can build your business in a crowded field.
27 min
28
Certification in Your Area of Expertise with Sh...
Do you hold certifications in your field? Certifications are a simple an excellent way to demonstrate to your clients that you truly are an expert and can help solve their challenges. This week on Speakernomics, we invited Sharon Weinstein, RN, FAAN, CSP, to discuss the tremendous benefits of pursing certifications in your field, and the value of applying for the National Speakers Association’s Certified Speaking Professional (CSP) designation beginning in August.
29 min
29
Futureproof Your Business with Crystal Washington
What does the future of your speaking business look like, not your industry but your specific business? Are you still using the same presentation, details, and marketing that you started using years ago? If the longevity of your business keeps you up at night, this episode is for you. This week on Speakernomics, we invited futurist and technology strategist Crystal Washington, CSP, to share simple things you can do to futureproof your business and have a long speaking career.
29 min
30
Thinking Strategically with Ron Adner
How strategic are you? Are you really thinking through your business decisions and how they will impact you and your audiences? This week on Speakernomics, we invited Dartmouth professor Rod Adner, PhD, to share his mindset for strategic thinking and how we as a professional speakers can be more strategic in our businesses.
27 min
31
Becoming a Transformational Speaker with Steve ...
Answer this honestly: Are your audiences walking away with ideas that they’re going to forget immediately, or are you making a true impact on them and helping them transform how they view their work and the world? This week on Speakernomics, we invited Global Speakers Federation President Steve Lowell, CSP, to the show to discuss how you can adjust your presentations to make sure you are always transforming your audience’s lives.
29 min
32
The Business of Voice Actors with Joseph Jones
Every week when we explore professional speaking, we’re typically discussing keynote speaking, training, consulting, and coaching. Now, we’re looking into another form of speaking: voice acting. This week on the show, we invited voice actor Joseph Jones to discuss the similarities between professional speaking and voice acting and how the path to get involved in voice over work aren’t too different from professional speaking.
21 min
33
Going All In On Your Niche with Quinn Conyers
Imagine this: You have your topic of expertise, but a client asks you speak about a similar topic, but it’s not your expertise. What do you do? Do you speak on the topic because it’s similar, or do you decline the request because it’s not your niche? Today’s guest says you should do the latter. This week on Speakernomics, we invited Quinn Conyers to the show to explain why going all in on your niche is a better approach than trying to speak on a variety of topics and how doing so can help you get booked more than speaking on a variety of topics.
23 min
34
Social Media for Those Who Dislike Social Media...
Are you wasting time on social media or are you getting a ton of interactions and speaking engagements from your social media accounts? We’re guessing you’re somewhere in the middle. This week on Speakernomics, we invited Corey Perlman, CSP, to talk about how professional speakers can better use social media and when to decide that you need to take a step back and get help from someone else.
28 min
35
Leveraging Social Media with Daveeed Wagner
How well is social media actually working for your speaking business? Are you throwing away time and money for lackluster results, or are you seeing a massive following of individuals who want to engage and buy from you? This week on Speakernomics, we invited Daveeed Wagner to share how for as little as $2 a day, you can drastically grow your social media following.
29 min
36
Professional Speaking with a Day Job with Samue...
Are you still trying to get started as a full-time speaker while working a day job? Or are you a full-time speaker that went back to traditional nine-to-five job during the past few years and are trying to relaunch your speaking business? This week on Speakernomics, we invited Samuel Jones, PhD, CSP, to discuss how he spends his time both as key leader at Jones College and as a professional speaker, along with insights about how to talk to your employer about branching out.
28 min
37
Using Credit Card Points Effectively with Owen ...
As a professional speaker, you’re always on the go, likely using your credit card to pay for your travel, meals, and hotel stays. But are you using your credit card effectively to make sure you’re getting free trips and benefits no matter where you’re going? This week on Speakernomics, we invited Owen Beiny, The Points Partner, to share incredibly simple insights into how you can travel the world at little to no cost just by using your credit card.
31 min
38
Achieve Massive Success with Think and Grow Ric...
Are you focused every day on what your goals are and making sure each and everything you do for your business is helping you accomplish your goals? We bet there’s a good chance you’re spending time in areas that aren’t benefit you or your business. This week on Speakernomics, we invited Ann McNeill to share how reading the book Think and Grow Rich on New Years even in 1979 helped change her life and how the principals in the book helped her create massively successful businesses.
28 min
39
You’re Using LinkedIn Wrong with Richard Bliss
Are your LinkedIn posts averaging a few likes and comments before all engagement stops? If you’re treating LinkedIn like every other social media platform, you’re wasting your time (and money)! This week on Speakernomics, we invited LinkedIn expert Richard Bliss to share brilliant insights about maximizing the LinkedIn algorithm to generate thousands of views on every post.
35 min
40
Visual Storytelling with John DeMato
With all your experience and research on your topic, no one is questioning that you’re an expert on speaking topic, but do you look like the expert? Do the photos on your website and social media demonstrate the authentic you and show that you are an expert? This week on Speakernomics we invited photographer John DeMato to explain why you need good photography for business, how to make sure you look authentic and a few tips on selecting the right photographer for you.
25 min
41
Using your book to get booked with Jane Jenkins...
Is the book that you poured so much of your expertise and time into helping you get on stages, or is it just a detail you add to your website to try and give yourself credibility as a published author? This week on Speakernomics, we invited Jane Jenkins Herlon, CSP, CPAE, who just published her fifth book to share her strategies for using her books to reach new audiences, reconnect with former clients, and make sure she ends up on more stages sharing her message.
32 min
42
Maximizing your Performance with Peter Katz
So you have your presentation ready with your years of experience and research and you know it can solve the challenges of your clients, but how do you insure that your message reaches everyone in the audience? This week on the show, we invited Peter Katz to share small improvements you can make to your delivery and environment to make sure you instantly create a connection to the audience.
31 min
43
Speaker Burnout with Rachel Sheerin
About a year ago we asked you if you were feeling burned out from the speaking business or if you were struggling talking to burned out audiences. How is it going now? Are you still feeling burned out or interacting with audiences that just don’t want to hear you? This week on Speakernomics we invited back Rachel Sheerin to chat about how we can overcome our own burnout and reinspire our audiences.
31 min
44
Marketability with AJ Vaden
When was the last time you updated your marketing material? Do you have a demo real that is all about what you will do, rather than what the audience gets out of your presentation? If you’re nodding your head, it sounds like it’s time for an update. This week on Speakernomics, we invited AJ Vaden, the CEO of Brand Builders Group and one of the recent experts who spoke at Winter Workshop 2022 about how you can become more marketable in the speaking industry.
31 min
45
Racking Up Your Revenue with Laurie Guest
While speaking can be a lucrative revenue stream, we all learned during the early time of the pandemic that it can’t be your only revenue stream. Or in the case of this week’s guest, maybe you just want to amplify your revenue with much less travel. This week on Speakernomics, brought in Laurie Guest, CSP, CPAE, to share her very different and profitable take on racking up more revenue in your speaking business by doing what’s best for you and your business.
30 min
46
Amp Up Your Revenue with Mimi Brown
You love speaking and sharing your expertise, but do you dread the sales aspect of getting yourself in front of clients? Are you losing out on opportunities simply because you don’t have an effectives sales process? This week on Speakernomics we’ve invited Mimi Brown to share how she uses her sales experience to make sure her business keeps growing.
25 min
47
Being Authentic with Brandon Farbstein
Are you the same person when you take the stage, or do you put on your speaker alter ego and start speaking and behaving in a way that isn’t your most authentic self? This week on Speakernomics, we invited Brandon Farbstein to discuss why you should strive to always be your most authentic self when you’re on stage and how it can actually benefit your speaking business.
27 min
48
Speakernomics How To Sell a Million Books with ...
So you wrote a book. Now what? Is it just sitting untouched on someone’s shelf (or worse, the bookstore), or is your book constantly helping you spread your message, expand your reach and get paid to speak? This week on Speakernomics we invited Phil M Jones to talk about how to change your mind set about your book to reach greater audiences and sell 1 million+ copies.
27 min
49
Showing Up In An Evolving World with Jess Pettitt
The world is constantly evolving, and as a professional speaker you’re speaking to audiences around the world who may not share all the same views as you. How do you prepare yourself to get on the stage and make a genuine connection with every audience? This week on the show, we invited Jess Pettitt, CSP, to discuss some strategies to address unintentional short-sightedness in your presentations.
29 min
50
Run Your Business Like a COO with Patrick Henry
Most speakers start their career in a corporate job before branching out and becoming a paid, professional speaker…and then there’s this week’s guest. After a brief stint in corporate American in his twenties, Patrick Henry, CSP, used the downtime in the speaking industry during the pandemic to help launch an herbicide company as the chief operating officer. This week, he’ll share what he’s learned about working a corporate job again, and how that’s helping him bring better practices to his speaking business too.
27 min
51
Build Trust and Grow Your Business with David H...
You have a well-crafted and researched message and you can deliver that perfectly on stage…but people still don’t want to hire you. What’s going on? This week on the show we invited David Horsager, MA, CSP, CPAE, to discuss how Trust might be the reason meeting planners aren’t booking you, and how professional speakers can make sure they’re always building trust with their clients and partners in the speaking industry.
27 min
52
Get and Stay Booked with Mary Kelly
You’re looking at your calendar and you realize you have no speaking gigs lined up and you’re not getting paid. What’s your next move? Panicking and looking for upcoming meetings and sending in proposals? This week on the Speakernomics, we invited Mary Kelly, PhD, CDR, CSP, CPAE, to discuss how you need to build systems and processes in your business to make sure you get booked and stay booked.
27 min
53
Grow Your Speaking Business with YouTube
Pop quiz: You want to make a YouTube video that will lead to someone hiring you; do you focus on a topic that people search 10,000 times a month, or 200 times a month? Today’s guest Michelle Villalobos, CSP, says the real money is in making videos for 200 people. This week on Speakernomics, Michelle will share highlights from her YouTube strategy that helps her generate substantial revenue with daily or weekly videos.
29 min
54
What Meeting Planners Really Want with Jay Baer
Here’s a hot take from today’s guest, Jay Baer, CSP, CPAE: Your content and presentation skills are probably not that much better than every other professional speaker in your field, which is to say you’re all good speakers. But what can you do stand out to make sure your message transcends the presentation itself? This week on Speakernomics we invited Jay to share his insights about how to differentiate yourself from other speakers so meeting planners choose to work with you.
24 min
55
Future of Your Virtual Studio with Dan Thurmon
Over the past nearly two years, you built up your home studio to adapt to the pandemic, but now what do you do with it when the speaking industry is ramping back up and in-person meetings are starting to return? This week on Speakernomics, we invited Dan Thurmon, CSP, CPAE, who built a vast home studio to discuss what to do with your studio moving forward and why it’s still a valuable tool.
28 min
56
Leverage your Mental DNA with Jeffrey Magee
Are you someone who really focuses on your expertise, or do you adapt your topics whenever a new trendy topic pops up? If you’re the latter, you might be limiting your success. This week on Speakernomics, we invited Jeffrey Magee, CMC, CBE, PDM, PhD, CSP, to the show to discuss why staying in your lane can help you book more business and how to turn all of your experience into different resources for your clients.
27 min
57
Business Models Post-COVID with Randy Gage
After countless hours of practice and experience, you’ve perfected your key stories and their delivery, but what is the audience truly getting from your stories? Are they walking away with true solutions to their challenges, or did they just hear a brief motivational story they’re going to soon forget? This week on the show, we invited Randy Gage, CPAE, to discuss why a good story isn’t enough in the post-COVID market and what you can do to become an indispensable resource to your clients.
33 min
58
One year of Speakernomics with Thom Singer
And that’s a wrap on 2021 and the first season of Speakernomics! Have you listened to every episode? This week on the show, we invited Frank Kitchen to host the episode and put Thom in the guest’s seat to talk about what he’s learned through hosting the show over the past year and what you can expect from Speakernomics next year!
30 min
59
The Mystery of TED Talks with Hayley Foster
You’re a professional speaker with a great message and a perfect delivery; you must be an ideal candidate to give a TEDx talk, right? This week on Speakernomics, we invited Hayley Foster, M.ED, one of the founders of the first TEDx event in 2009, to discuss what it takes to get invited to the TED stage and why professional speakers aren’t always selected.
33 min
60
Hidden Business Deductions for Speakers with Ta...
It’s almost the end of 2021, which means it’s almost time to submit your 2021 taxes. Are you taking advantage of all the options available to you as a professional speaker? This week on the show, we invited Tatiana Tsoir, CPA, MBA, who runs a boutique tax accounting firm to share some lesser-known ideas on saving big for tax time.
24 min
61
Big Event Marketing & Production with Ramon Ray
Instead of waiting for someone to hire you to speak at an event, have you ever considered hosting your own speaking events? This week on Speakernomics, we invited Ramon Ray, CSP, to discuss his experience hosting his own events including how and why you might want to do so, how to market to your prospective attendees, and how to get companies to sponsor your event.
27 min
62
Grow your Network with Podcasts with Lou Diamond
Have you ever been hired to speak after someone listened to your podcast? Do you dread going to “networking events” to try and meet other professional speakers or clients? This week on Speakernomics, we invited Lou Diamond, CSP, to the show to share some insights into how to use your podcast to grow your networking (and even get booked) as both the interviewer and the interviewee.
26 min
63
How to Engage with Introverts with Jennifer Kah...
As a professional speaker, do you think you’re an extrovert? Do you find it difficult at times to engage with the introverts in your audiences who aren’t always excited to join in on your activities and questions? Don’t worry, you’re not alone in this challenge. This week on the show we invited Jennifer Kahnweiler, PhD, CSP, to share some insights into how you can best engage with your more quiet audience members and improve your presentations for everyone.
26 min
64
Add Training and Consulting to your Business wi...
You just delivered your keynote with fabulous ideas; you have the check in hand…now what? How can you evolve your keynote into additional training and consulting work so you can keep delivering your message (and getting paid)? This week we invited Anton, Gunn, CSP, to share massive knowledge bombs on what you can do add training and consulting to your business offerings.
29 min
65
Speaker Negotiations with Lynn Price
Does negotiating your fee and speaking agreements cause your anxiety to spike? If you’re always sticking your head in the sand hoping the perfect deal will just land in your lap, this episode is for you. This week we invited Lynn Price who has negotiated more than 11,000 agreements to share how you can improve your negotiating skills to land better deals (and know when it’s time to walk away).
24 min
66
The Science Behind Building a Speaking Business...
Do you know when your busy season is, and do you charge differently for it? Do you track how many referrals you get every time you get off stage? Are you keeping track of any metrics on your business? This week on Speakernomics, we invited Andrew Davis, co-author of The Referable Speaker: Your Guide to Building a Sustainable Speaking Career­–No Fame Required, to chat about how you can use data to keep your calendar full.
28 min
67
Make More Money with Mark Victor Hansen
Are you making as much money as you’d like as a professional speaker? Are you looking at how other speakers seem to be so financially successful and wonder how you be too? This week on the show we invited Mark Victor Hansen, a founding member of NSA and co-author of the Chicken Soup for the Soul series to talk about what he did to build a long and lucrative career.
30 min
68
Websites That Work with Kristin Pearson
27 min
69
Using Humor with Drew Tarvin
Do you try to impress your audiences with humor, or do you stick to just your expertise? Professional speaking may not be a comedy special, but humor is a valuable tool to connect with your audiences. This week on Speakernomics, Drew Tarvin joins us to talk about different kinds of humor you can use and how to tap into your own funny style.
37 min
70
Build a Business That Works for You with Marque...
Almost all speakers got into the business to share their message and to leave working a normal 9-to-5 job. Now that you’re running your own business, are you running it in a way that works for you, or are you just running it like the large companies you left? This week on Speakernomics, we invited Marquesa Pettway, CSP, to share some powerful insights into how to look at your business differently and how to make it work for your lifestyle.
30 min
71
Attention Management with Maura Thomas
How many distractions have you faced today? How much attention did you devote to every little notification and popup that tried to pull you away from working on your business? Don’t worry, you’re not alone if you answered “a lot.” This week on Speakernomics, we’re talking to Maura Thomas, MBA, CSP, an attention-management (not time-management) expert with some tips on making the most of your day. Key Takeaways
24 min
72
Lessons from Jeanne Robertson with Patrick Henry
Speaking Legend Jeanne Robertson passed away on Aug. 21, 2021, three days before she was scheduled to join us for an episode of Speakernomics. This week on the show, we invited Patrick Henry, CSP, a second-generation speaker who has known Jeanne for much of his life and worked closely with her to share a few things he learned from her.
30 min
73
Look and Sound your Best on Camera with Robert ...
Are you still using your laptop's built in camera and microphone along with your overhead room lamp? Have you been dragging your feet hoping everything virtual would just go away? This week on the show, we invited Robert Kennedy III to share how he upgraded his video and audio set up over the past 18 months to better serve his clients and to stand out from other speakers.
33 min
74
Turning Keynotes into Training Programs with C...
You have an awesome keynote, but what if your clients want more? Do you have a training a program? Does the thought of creating yet another program sound impossible? This week on the show, we invited Cara Silletto, MBA, CSP, to the show to share how (and why) you should turn your keynotes and expertise into longer and lucrative training programs.
30 min
75
Podcasting for Other Companies with Thom Singer
Do you host a show for other any of your clients? Do you want to use your skills as a speaker and an interviewer to work with other companies regularly as a show host, and hopefully get paid doing it? This week, we put our host Thom Singer, CSP, in the guest spot and invited Eliz Greene to interview him on how he became a podcast host for other companies and how you can get started too.
28 min
76
Virtual Tech Mishaps with Amy Climer
Have you lost your internet connection during a virtual presentation? Have your camera or microphone decide not to cooperate right before you were supposed to start a live session? Are you just dreading your first major tech mishap for a virtual presentation? This week, we invited Amy Climer, PhD, CSP, to the show to discuss some solutions for when technology inevitably goes wrong during your presentations and hear about a few crazy situations Amy was able to solve.
26 min
77
How to be an Effective Emcee with Eliz Greene, ...
How often do you emcee events? Is it something you want to add to your skill set but don't know where to get started? This week's episode was recorded live at INFLUENCE 2021 with our four emcees Eliz Greene; Omékongo Dibinga, PhD, CSP; Patty Hendrickson, CSP; and Jeff Civillico. In this episode our four guests discuss what it takes to become an emcee, how to be an extraordinary emcee, and even share a few horror stories.
26 min
78
Next Level Engagement with Rob Ferre
How interactive are you on the stage, whether that's in-person or virtual? Are your games and interactive elements easy and fun, and do they add value? This week we invited Rob Ferre to Speakernomics to share how he makes all of his stage time interactive with his audiences and shares a few ideas of what you can do improve your game and activities.
29 min
79
BONUS: COVID Variants and Professional Speaking...
How has the growing news of the COVID-19 Delta Variant affected your speaking business? This week we asked Romie Mushtaq, MD, ABIHM to join us for a special bonus episode of Speakernomics to discuss some of the science of the Delta Variant and what speakers need to be aware of right now for their health and the health of those around them.
39 min
80
Becoming a Professional Speaker with Larry Long...
Are you considering becoming a full-time professional speaker? Are you dabbling in part-time speaking, but don't know if or when you should make it your career? Leaving the traditional nine-to-five corporate job and becoming an entrepreneur is a massive decision, but it's also an incredibly awarding career. Larry Long Jr. who quit is full-time sales job this year is on Speakernomics to discuss what it takes to build your brand-new speaking career.
27 min
81
Staying Relevant with Patricia Fripp
How does a 44-year (and counting) speaking career sound? Wouldn't you love to have a such a strong, successful, and industry-changing career? This week we invited Patricia Fripp, CSP, CPAE, NSA Past President and Cavett Award winner, to share insights about her tremendously successful speaking career, and how she consistently evolved to ensure she was at the top of her craft and meeting her clients' needs.
30 min
82
Cognitive Tools with Dr. Marie Kaye
Are you using neuroscience in your speaking business? While you may not recognize it, you might be using subtle neuroscience skills to better interact with your clients by helping them trust you more and making sure you get paid. This week, we invited Dr. Marie Kaye to Speakernomics to discuss different cognitive tools can use to help you become a better speaker and build a better business.
27 min
83
Cross Cultural Audiences with Harriet Russell
Has virtual speaking opened up your audience options? Are you speaking to more global, diverse or just new-to-you audiences? Speaking to new audiences can be great opportunities, but it does come with a few challenges when you're speaking to cultures that are not like your own. This week, we invited Harriett L. Russell to the show to discuss how you can make sure you're not alienating others when you speak to diverse audiences.
30 min
84
Speaking for Free with Darren LaCroix
Today we're going to talk about something that often makes speakers uncomfortable: Speaking for free. Are you done cringing yet? Today on Speakernomics, we invited Darren LaCroix, CSP, to share how he uses free webinars – a tactic that he wasn't initially a fan of – to build his list of prospects and how to turn that list into recurring income.
28 min
85
Content people care about with Erin King
How's your social media and online presence? Do you have a large audience that you're able to share your message with (and maybe use to your own business benefit), or all your efforts to try up your online game falling flat? This week, we invited Erin King, one of our MAIN STAGE presenters at INFLUENCE 2021 to share just a few easy changes you can make to drastically how your audience responds to your social posts. Do you want to hear more from Erin? She will share even more about this topic at INFLUENCE 2021!
27 min
86
Closing Sales in Busy Markets with Gerry O'Brion
How do you standout in a crowded marketplaces? What makes you THE expert that businesses need to hire to solve their challenges? This week we invited Gerry O'Brion, CSP, to share some insights into how he helps his clients stands out and how you as a speaker can use these same ideas. Do you want to hear more from Gerry? He'll share even more about this topic at INFLUENCE 2021 in just a few weeks
29 min
87
Increase Brand Value with Jeffrey Hayzlett
Are you a professional speaker, or are you an expert that uses speaking as a way to share your knowledge and solve problems with your clients? This week, we invited Jeffrey Hayzlett, CPAE, to the show to discuss why you need to change your mindset to the latter. Do you want to hear more from Jeffrey? He's doing a FREE bonus session for in-person INFLUENCE attendees. Learn more INFLUENCE2021.com
25 min
88
Must Be Nice with Kim & Jason Kotecki
Wouldn't it be nice if all your clients sought you out and you never had to do any marketing? Or Wouldn't it be nice if you had the perfect podcast to help you establish your brand? Or Wouldn't it be nice if you had the perfect business partner to free up all your time? You probably look at other speakers and think this all the time, but what is your "must be nice" that everyone else says about you? This week on the show we invited Kim Kotecki and Jason Kotecki, CSP, to help you figure out what your "must be nice" is. Do you want to hear more from Kim and Jason? They share even more about this topic at INFLUENCE 2021!
31 min
89
Authenticity with Dr. James Smith
Are you authentically you every time you're in front of an audience? Do you have the same personality and behavior on different stages and when off the stage? This week on Speakernomics, we invited Dr. James Smith, CSP, to talk about why it's so important for you to be authentic when you're speaking, how you can make sure you're always being your authentic self.
31 min
90
Forgiveness in Business. with Candice Mama
Are you overlooking one incredibly valuable resource that can make a huge difference in your business? How often do you practice forgiveness, not only with others, but with yourself? This week, we invited Candice Mama who not only forgave her the man who killed her father, but advocated for his parole, to share some insights into how forgiveness can even be a huge business asset. Do you want to hear more from Candice? She's speaking more about her story and forgiveness at INFLUENCE 2021!
25 min
91
Working with Speaking Bureaus with Tim Mathy
Do you have a partnership with a speaking bureau? Bureaus can be a massive boon to your business, but you can't expect them to be your sole solution to creating a successful speaking business. This week on Speakernomics, we invited Tim Mathy, a senior partner at Speak, Inc., to talk about the benefits of working with a bureau as well as some tips on how you as a speaker can make sure you're being a good partner as well.
26 min
92
Outsourcing and Delegating with Allison Shapira
Are you a solopreneur speaker doing everything yourself, or have you built a team so you can focus on the parts of your business that you are an expert at? Are you using 1099 contractor team members or full-time employees? Build your team (and your company) is an important tasks, but there so many elements to consider. This week, Allison Shapira, CSP, joins us on Speakernomics to discuss when you should consider bringing on additional team members, and the advantages of both contractors and full-time employees.
27 min
93
Speaker Burnout with Rachel Sheerin
After this past year or so, how are you feeling about your business? Are you feeling burned out? If you are, you're among the ranks of professional speakers who are feeling the same. This week, we invited Rachel Sheerin to discuss what burnout is, and how you can relight your flame for speaking and avoid feeling burned out all together.
30 min
94
Speaking to Colleges with David Stollman
Have you thought about speaking to the college market? While it can be a massive opportunity for many speakers, for others, it can be a painful experience. This week on the show, we invited David Stollman who co-founded CAMPUSPEAK over 20 years ago to explain some of the differences between speaking to colleges compared to corporations. Plus David shares some of this perspectives on what speakers need to do to excel in the college market.
25 min
95
Licensing your IP to Corporations with Bill Cates
A few weeks ago, we talked about building your online courses. Once you've built a powerful course, what comes next; how can you use that course to spread your message and easily (and sustainably) bring in additional revenue? By licensing your content to corporations! This week we invited Bill Cates, CSP, CPAE, to share how you can easily start licensing your content to your corporate clients and begin to bring in easy, sustainable revenue, something he calls "printing money legally."
25 min
96
Systems and Sales with Taylorr Payne
How easy are you to do business with? How well do your business systems allow you free up your time and the time it takes for your clients to find you? If you're wincing thinking about all your business systems, don't worry, Taylorr Panye is here to help. This week, Taylorr shares some expert insights on why you should start to systemize much of your daily tasks and how you can get started.
22 min
97
Licensing your IP to coaches with David Horsager
So you're working on, or have built an effective and transformational training or coaching program. Now what? Have you considered licensing your intellectual property to other coaches? This week, we've invited David Horsager, MA, CSP, CPAE, to discuss how he turned his message into a massive platform that other coaches can use, and what you can do to create a similar program that works for you.
23 min
98
Build Your Online Course with Molly Wendell
Are you missing out a massive revenue opportunity that you can get done quickly? This week's expert Molly Wendell, CSP, thinks you are! Online courses are an effective way to help you spread your expertise to your ideal audiences no matter where (or when) they are. Tune in to learn how easy it can be to start your first course if you approach it the right way!
23 min
99
Are you a coach? with Marcia Reynolds
Do you offer coaching as one of your revenue streams? Do you want to get into couching? Are you sure how you can effectively offer coaching as part of your business? If you have questions about coaching, this episode is for you. This week we have Marcia Reynolds explaining the differences she sees between training, consulting, and coaching, and what you can do to start offering coaching in your business.
23 min
100
Let's Talk Sales with Meridith Elliot Powell
Being able to sell is an important part of running a any business, but especially as a speaker. How's your sales game? This week, Meridith Elliot Powell, CSP, is on the show discussing how she successfully operates the sales arm of her business including the easily manageable about of people she calls each day and how makes sure she always closes the sale in the follow up.
22 min