Keeping Score

Sports Business Analyst Rick Horrow talks with the playmakers, deal makers and rule makers in the world of sports. Plus, he gives his take on items in the news using his 30 years of experience doing deals for teams, leagues and players in the $750 billion business of sports. See acast.com/privacy for privacy and opt-out information.

Sports
Business
551
The NFL Draft hits the Windy City
Chicago Sports Commission Executive Director Kara Bachman onwhat hosting the NFL Draft brings to the city. From the free mediaexposure to the tens of thousands of hotel rooms booked, shedetails how Chicago wins from holding the event now in its...
24 min
552
Going to the game? Don’t forget your apps.
YinzCam CEO Priya Narasimhan talks about how she developed mobile apps to keep fans connected to their favorite teams especially when they are inside the arena. She also discusses her other sports-related projects and her love of the Pittsburgh...
1 min
553
Why Twitter matters in the world of sports
Twitter Director of Business Insights Jeff Ma talks about the rising influence of the micro blogging service in the sports world. He also discusses his analytics work for NFL teams and Kevin Spacey’s involvement in the movie based on his...
1 min
554
What you might not know about LeBron James
LeBron James finishes first again in the Horrow Sports/MVPindex Power 100. The list evaluates an athlete’s brand and marketability. In this week’s episode of Keeping Score,  I talk with his lawyer and friend Fred Nance about...
1 min
555
Women in soccer get paid the small bucks
Members of the U.S. women’s soccer team file a complaint with the Equal Employment Opportunity Commission over their pay. They say they’re the driving economic force for U.S. soccer, but get paid less than their male counterparts. Plus,...
37 min
556
What it’s really like to own a pro basketball team
Boston Celitcs Co-Owner Steve Pagliuca discusses the steps the ownership group took to turn the team into a winner again after buying it in 2002. The Celtics won the NBA championship in 2008. He also talks about how Boston benefitted from the failed...
1 min
557
Simply the worst rule in baseball
Baseball historian and statistician Bill James explains why he hates the balk rule. He also discusses the impact of analytics on the game. Plus hear my thoughts on FIFA’s latest moves and the money sponsoring March Madness in this week’s...
1 min
558
Shunning Sharapova
2015 National League MVP and Washington Nationals outfielder Bryce Harper talks about his involvement with sponsors. He also addresses how he maintains his positive reputation in this era of social media. Plus, brands react to Maria Sharapova’s...
1 min
559
Was the $5 million Super Bowl ad worth it?
Taco Bell Chief Marketing Officer Marisa Thalberg on the value of a Super Bowl commercial. She discusses how the TV spot helped launch a new product. The podcast also includes my thoughts on Kobe Bryant’s future and the potential expansion of...
1 min
560
FIFA’s new president keeps Europe in control
FIFA elects Swiss citizen Gianni Infantino its new president, and Reuters European Sports Editor Mitch Phillips tells why European soccer leaders are applauding the decision. Plus, Former Arizona Diamondbacks owner Jerry Colangelo on a potentially...
27 min
561
Tiger Woods’ absence still hurting golf
IMG Golf executive Ken Kennerly on how golf tournaments suffer financially from the absence of Tiger Woods who is recovering from injuries. He also discusses what it takes to manage the Honda Classic tournanment. Plus, hear my thoughts on the latest...
1 min
562
What companies really get out of naming stadiums
Levi Strauss CEO Chip Bergh talks about the why he wanted the Levi’s name on the new San Francisco 49ers stadium which is where Super Bowl 50 took place. He also talks about the benefits to his brand. Plus, hear my thoughts on DraftKings’...
1 min
563
How high can Super Bowl ticket prices go?
Former NFL Commissioner Paul Tagliabue talks about what the Super Bowl means to him and some of the current-day concerns surrounding the game. He also talks about the international growth of the sport and some of the highlights of his tenure with the...
26 min
564
SpongeBob and the Super Bowl
Nicktoons Executive Vice President Keith Dawkins discusses the relationship between Nickelodeon brands and sports leagues. The kid-focused networks have a partnership with the NFL for Super Bowl 50. He also talks about the increased consumption of...
1 min
565
Jordan Spieth may play better golf, but is his ...
You’ve heard of golfer Jordan Spieth, but his father, Shawn, may be even more influential in the world of sports business. His company, MVPIndex, gives companies like Under Armour insights into just how influential athletes, teams, and leagues...
1 min
566
Keys to a successful Super Bowl ad
Former Anheuser-Busch marketing executive Tony Ponturo explains what he learned overseeing Budweiser’s sports advertising for more than a decade, including lessons from running commercials during the NFL’s big game. He also talks about his...
28 min
567
What it takes to host Super Bowl 50
Super Bowl 50 Host Committee CEO Keith Bruce talks about the technological innovations developed for the big game in February, plus the committee’s effort to give away $8 million. He also discusses the work among the various cities in the San...
26 min
568
Expect fewer college football bowl games
Arizona State University Athletic Director Ray Anderson explains why he thinks the number of college football bowl games will decline. Plus, he discusses what he learned from his experience as an NFL executive and agent. Also, hear my picks for the...
1 min
569
You’ve probably never heard of the third-most p...
National Lacrosse League Commissioner George Daniel talks about the success of his league in drawing fans and its effort to broaden its media exposure. He also discusses lessons learned over the NLL’s 30-year existence. Plus, hear my thoughts on...
1 min
570
How Phoenix scores from hosting the Super Bowl
Phoenix Mayor Greg Stanton discusses the economic benefit to his city from hosting events like the Super Bowl. He also discusses the effort to build a new stadium downtown. Plus, hear how some NBA and NHL clubs are hoping The Force is with them and my...
1 min
571
Growing up Andretti
Marco Andretti talks about his famous auto-racing family and his development as a driver and business person. He also addresses the “crash damage budget.” Plus, hear my thoughts on Nike’s big deal with LeBron James and the planned...
28 min
572
Millennials boosting Major League Soccer
MLS Commissioner Don Garber explains how young adults have become the dominant fan base of the American soccer league and not the kids currently playing soccer across the country. He also talks about how the MLS has grown in the United States and...
28 min
573
Want better hockey, build a bigger rink?
Calgary Flames President of Hockey Operations Brian Burke explains why the ice surface should become larger for NHL games. He also discusses his career in the front office of several teams and how his son’s death led his family to start a...
1 min
574
Taxpayers shouldn’t fund stadiums: McCain
Arizona’s senior Republican Senator John McCain says taxpayers shouldn’t have to foot any of the bill for sports stadiums and arenas. He also talks about the role of sports in his life, including when he was a prisoner of war in Vietnam. Plus, why I...
15 min
575
Super Bowl likely returning to Los Angeles soon
Former NFL executive Frank Supovitz on why he expects the league will return to Los Angeles and bring the Super Bowl to the metropolitan area for the first time since 1993. He also discusses the increasing effort sports leagues around the world are...
19 min