Personal Injury Mastermind w/ Chris D...

Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market. ‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.

Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.

Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.

Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)

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Business
Marketing
Entrepreneurship
151
335. 10K Clients in 10 Years: How to Align Lega...
How Josh Schmerling Turned a Bottleneck into an AI Breakthrough—and Built a Blueprint for Growth
27 min
152
334. Law Firm Case Leak: How to Build an Intake...
Uncovering the Intake Problem That Could Be Quietly Draining Your Firm’s Growth
28 min
153
333. BONUS: The 2025 Law Firm Lead Generation G...
54 min
154
332. Unreasonable Success: Why Most Law Firms P...
How Crisp’s Founder Uses Brand, Talent, and Vision to Scale Law Firms at Speed
37 min
155
331. The Making of a Badass Boutique Law Firm: ...
26 min
156
330. Data, Disney, and the Death of a Solo Lawy...
Inside the PI Firm Where Two CMOs, a Culture Officer, and Daily Metrics Drive Everything
31 min
157
329.BONUS: TV Ads Aren’t Dead—They’re Dominatin...
Why Top Law Firms Are Still Betting Big on Broadcast—And How You Can Too in 2025
58 min
158
328. Settle in 60 Days: How Jon Hollan Built Ke...
Why Speed, Specialization, and Semi Justice Are Changing the Game in Kentucky
18 min
159
327. “Get Rude”: Skits, Systems, and Saying No—...
Why This Stand-Up-Turned-Attorney Ditched Politeness for Personal Branding—and Scaled a Firm Faster Than the Competition Could Blink
28 min
160
326. Seven Words or Less: The Secret to Billboa...
The Billboard Queen Returns: Sarah Parisi on Mastering Outdoor Advertising
53 min
161
325. Client First. ROI Forever. How Sam Aguiar ...
From Surprise Billboards to Personal Touches — Why Spoiling Clients at the Start and Finish Drives Million-Dollar Loyalty
23 min
162
324. BONUS: Master Law Firm SEO in an AI Era: T...
48 min
163
323. Small Markets, Massive Returns: Dominating...
35 min
164
322. Grow Your Practice with Mass Torts: A Fram...
From Client Acquisition to Case Resolution: The Systems You Need for Mass Tort Success.
14 min
165
321. Litigation-Level AI (Without the Risk): Ho...
21 min
166
320. Trial Ready (Without a War Chest): Virtual...
The Surprisingly Affordable Way Small PI Firms Can Be Trial Ready: Elizabeth Larrick's Virtual Focus Group System That Doesn't Require a War Chest
15 min
167
319. Starting a Successful PI Practice from Scr...
16 min
168
318. BONUS: Master Law Firm PPC (In Just 10 Ste...
While most PI firms watch their ad costs skyrocket without results, the top 1% are acquiring premium cases at a fraction of the cost. Join the 1%. Listen to this expert session from Rankings.
46 min
169
317. The Secret to Getting 200 Cases in Your Fi...
20 min
170
316. Outperforming Giants: How Lem Garcia's Sma...
When Lem Garcia started his personal injury practice, he quickly discovered that competing with established firms wasn't about having more attorneys—it was about creating better systems.
17 min
171
315. ‘The Usain Bolt of Law School': 0-50 Staff...
Dennis reveals the unconventional methods behind his meteoric rise and shows how breaking from tradition created extraordinary results.
15 min
172
314: Why Traditional Media Still Belongs in You...
If you're struggling to balance your marketing mix between traditional channels and legal SEO or planning your expansion strategy, this episode provides expert insights from someone who's mastered both the media and legal worlds.
23 min
173
313. The Complete Guide to TV Advertising for L...
This comprehensive guide to legal TV ads breaks down exactly how top firms dominate their markets through broadcast television.
48 min
174
312. Law Firm Management Mastery: How Stepping ...
Anthony Lopez transformed Your Insurance Attorney from a 70-person practice into a 275-employee powerhouse by making one pivotal decision: stepping away from the courtroom to focus entirely on law firm management.
30 min
175
311. Auto Product Liability: The Blue Ocean of ...
How Spotting Hidden Product Defects Can Transform Your Catastrophic Injury Practice
19 min