Personal Injury Mastermind w/ Chris D...
Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market. ‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
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329.BONUS: TV Ads Aren’t Dead—They’re Dominatin...
Why Top Law Firms Are Still Betting Big on Broadcast—And How You Can Too in 2025
58 min
102
328. Settle in 60 Days: How Jon Hollan Built Ke...
Why Speed, Specialization, and Semi Justice Are Changing the Game in Kentucky
18 min
103
327. “Get Rude”: Skits, Systems, and Saying No—...
Why This Stand-Up-Turned-Attorney Ditched Politeness for Personal Branding—and Scaled a Firm Faster Than the Competition Could Blink
28 min
104
326. Seven Words or Less: The Secret to Billboa...
The Billboard Queen Returns: Sarah Parisi on Mastering Outdoor Advertising
53 min
105
325. Client First. ROI Forever. How Sam Aguiar ...
From Surprise Billboards to Personal Touches — Why Spoiling Clients at the Start and Finish Drives Million-Dollar Loyalty
23 min
106
324. BONUS: Master Law Firm SEO in an AI Era: T...
48 min
107
323. Small Markets, Massive Returns: Dominating...
35 min
108
322. Grow Your Practice with Mass Torts: A Fram...
From Client Acquisition to Case Resolution: The Systems You Need for Mass Tort Success.
14 min
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321. Litigation-Level AI (Without the Risk): Ho...
21 min
110
320. Trial Ready (Without a War Chest): Virtual...
The Surprisingly Affordable Way Small PI Firms Can Be Trial Ready: Elizabeth Larrick's Virtual Focus Group System That Doesn't Require a War Chest
15 min
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319. Starting a Successful PI Practice from Scr...
16 min
112
318. BONUS: Master Law Firm PPC (In Just 10 Ste...
While most PI firms watch their ad costs skyrocket without results, the top 1% are acquiring premium cases at a fraction of the cost. Join the 1%. Listen to this expert session from Rankings.
46 min
113
317. The Secret to Getting 200 Cases in Your Fi...
20 min
114
316. Outperforming Giants: How Lem Garcia's Sma...
When Lem Garcia started his personal injury practice, he quickly discovered that competing with established firms wasn't about having more attorneys—it was about creating better systems.
17 min
115
315. ‘The Usain Bolt of Law School': 0-50 Staff...
Dennis reveals the unconventional methods behind his meteoric rise and shows how breaking from tradition created extraordinary results.
15 min
116
314: Why Traditional Media Still Belongs in You...
If you're struggling to balance your marketing mix between traditional channels and legal SEO or planning your expansion strategy, this episode provides expert insights from someone who's mastered both the media and legal worlds.
23 min
117
313. The Complete Guide to TV Advertising for L...
This comprehensive guide to legal TV ads breaks down exactly how top firms dominate their markets through broadcast television.
48 min
118
312. Law Firm Management Mastery: How Stepping ...
Anthony Lopez transformed Your Insurance Attorney from a 70-person practice into a 275-employee powerhouse by making one pivotal decision: stepping away from the courtroom to focus entirely on law firm management.
30 min
119
311. Auto Product Liability: The Blue Ocean of ...
How Spotting Hidden Product Defects Can Transform Your Catastrophic Injury Practice
19 min
120
310. PIMCON Returns: 3 Talks That Changed PI (A...
30 min
121
309. Joe Fried Reveals: The Truth About B2B vs ...
The father of trucking litigation shares how total commitment to mastery built an entirely new field of law.
22 min
122
308. Local Events to Million-Dollar Cases: How ...
She reveals how authentic community engagement built her thriving practice, and why staying true to your purpose creates sustainable growth.
17 min
123
307. Don Worley: How Monthly Case Updates Turne...
Don Worley runs one of the nation's largest mass tort practices, with over 400 law firms sending him cases. But he's never bought a TV ad or danced on TikTok. Tune in to hear how he did it.
17 min
124
306. Speed + Tech: How Kurtz Riley Built an Exp...
Brian Riley reveals Kurtz Riley 's blueprint for explosive growth by showing how they merged speed and technology into scalable systems, from three-click complaint filing to aggressive pre-litigation strategies that transformed their startup into a powerhouse in just 12 months.
16 min
125
305. Is Your Firm Bleeding Marketing Dollars? A...
John Schroeder analyzes PI firms spending $5K-100K monthly on marketing to uncover where they're bleeding money. After auditing firms across the country, he reveals why most don't discover their marketing failures until they're $50K in the hole.
16 min