Personal Injury Mastermind w/ Chris D...
Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market. ‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
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101
324. BONUS: Master Law Firm SEO in an AI Era: T...
48 min
102
323. Small Markets, Massive Returns: Dominating...
35 min
103
322. Grow Your Practice with Mass Torts: A Fram...
From Client Acquisition to Case Resolution: The Systems You Need for Mass Tort Success.
14 min
104
321. Litigation-Level AI (Without the Risk): Ho...
21 min
105
320. Trial Ready (Without a War Chest): Virtual...
The Surprisingly Affordable Way Small PI Firms Can Be Trial Ready: Elizabeth Larrick's Virtual Focus Group System That Doesn't Require a War Chest
15 min
106
319. Starting a Successful PI Practice from Scr...
16 min
107
318. BONUS: Master Law Firm PPC (In Just 10 Ste...
While most PI firms watch their ad costs skyrocket without results, the top 1% are acquiring premium cases at a fraction of the cost. Join the 1%. Listen to this expert session from Rankings.
46 min
108
317. The Secret to Getting 200 Cases in Your Fi...
20 min
109
316. Outperforming Giants: How Lem Garcia's Sma...
When Lem Garcia started his personal injury practice, he quickly discovered that competing with established firms wasn't about having more attorneys—it was about creating better systems.
17 min
110
315. ‘The Usain Bolt of Law School': 0-50 Staff...
Dennis reveals the unconventional methods behind his meteoric rise and shows how breaking from tradition created extraordinary results.
15 min
111
314: Why Traditional Media Still Belongs in You...
If you're struggling to balance your marketing mix between traditional channels and legal SEO or planning your expansion strategy, this episode provides expert insights from someone who's mastered both the media and legal worlds.
23 min
112
313. The Complete Guide to TV Advertising for L...
This comprehensive guide to legal TV ads breaks down exactly how top firms dominate their markets through broadcast television.
48 min
113
312. Law Firm Management Mastery: How Stepping ...
Anthony Lopez transformed Your Insurance Attorney from a 70-person practice into a 275-employee powerhouse by making one pivotal decision: stepping away from the courtroom to focus entirely on law firm management.
30 min
114
311. Auto Product Liability: The Blue Ocean of ...
How Spotting Hidden Product Defects Can Transform Your Catastrophic Injury Practice
19 min
115
310. PIMCON Returns: 3 Talks That Changed PI (A...
30 min
116
309. Joe Fried Reveals: The Truth About B2B vs ...
The father of trucking litigation shares how total commitment to mastery built an entirely new field of law.
22 min
117
308. Local Events to Million-Dollar Cases: How ...
She reveals how authentic community engagement built her thriving practice, and why staying true to your purpose creates sustainable growth.
17 min
118
307. Don Worley: How Monthly Case Updates Turne...
Don Worley runs one of the nation's largest mass tort practices, with over 400 law firms sending him cases. But he's never bought a TV ad or danced on TikTok. Tune in to hear how he did it.
17 min
119
306. Speed + Tech: How Kurtz Riley Built an Exp...
Brian Riley reveals Kurtz Riley 's blueprint for explosive growth by showing how they merged speed and technology into scalable systems, from three-click complaint filing to aggressive pre-litigation strategies that transformed their startup into a powerhouse in just 12 months.
16 min
120
305. Is Your Firm Bleeding Marketing Dollars? A...
John Schroeder analyzes PI firms spending $5K-100K monthly on marketing to uncover where they're bleeding money. After auditing firms across the country, he reveals why most don't discover their marketing failures until they're $50K in the hole.
16 min
121
304. Quality Over Quantity: The New Economics o...
Jake Soffer and Scott Hardy reveal two revolutionary approaches to premium case acquisition in today's saturated legal market. While Soffer demonstrates how FirmPilot's AI platform helps firms target ideal clients with surgical precision, Hardy shares how he built Top Class Actions into a 1.5-million-visitor platform and leveraged Arizona's new rules to create his own law firm, capturing premium cases directly.
19 min
122
303. Depth Over Scale: How Bill Umansky Built ...
Bill Umanssky, owner of Umansky Law Firm shares how his leadership transformation - from focusing purely on numbers to prioritizing deep connections with every team member - led to an even more successful practice.
21 min
123
302. Toolkit: The Uber of Legal Funding: Breaki...
ClaimAngel’s CEO Jeremy Alters is dragging a shadowy litigation funding industry into the sunlight by capping interest at 27.8% and building a transparent marketplace where speed and fairness win.
15 min
124
Bonus - 301. Early Settlement Planning + Expert...
Jason Lazarus and Brian Adair reveal why specialized experts save time and money - transforming client satisfaction and driving better reviews.
16 min
125
300th Episode Special: The Gift of Dan Morgan’s...
When Dan took over Morgan & Morgan's referral operations in 2020, they were generating $15 million in referral revenue. Today, they're on track for $63 million, with projections of hitting nine figures next year. He explains how in this special keynote talk from PIMCON.
24 min