6 Figure Creative
6 Figure Creative is a podcast that helps freelance creatives earn more money by doing what they love. If you’re trying to avoid the never-ending grind of a 9–5, or just want to earn more money doing what you do best (creating), 6 Figure Creative is your new favorite show! Join host Brian Hood and his guests as they explore topics such as mental health, finances, sales, marketing, time management, the digital nomad lifestyle, and more.
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#140: Business Basics: Why Cashflow Is Crucial,...
With unprecedented amounts of businesses shutting down worldwide, it’s time for us to talk about business basics. For a business to make it through tough times, they have to have to understand cash flow. Failing to understand why this is important,...
44 min
202
#139: The 4 Most Important Requirements For Nam...
“What should I name my studio? Should it be my personal name or should I pick another name?” People ask me questions like this at least twice per month I’ve answered it dozens of times on group coaching calls inside , and this episode is my...
14 min
203
#138: The 4 Audio Business Models, The Pros And...
Too many audio engineers start off by offering cheap services and are then shocked when their clients leave as they raise prices. Others are so inundated with work that they can’t keep up but are unable to outsource what they need to keep the...
44 min
204
#137: How To DeF*ck Your Marketing Message With...
Think fast: Can you tell me what your business provides in 20 seconds or less, without fumbling your words or pausing to think? If not, how do you think you come across to the person you just met if you can’t even clearly articulate what it is that...
35 min
205
#136: How You Can Make Marketing 10x Easier By ...
Online mixing is a red ocean. Thousands of studio owners are now trying to compete for the same pool of clients online, and only the strongest survive. By creating a business that operates in a blue ocean, you can worry more about providing an...
44 min
206
#135: Why COVID Is The Final Nail In The Coffin...
Every single industry sees the cycle of Life, Death, and Rebirth, and the recording industry is no exception. We’ve been in a cycle of death since 2008, and have slowly been shifting to the cycle of Rebirth in the form of home studios. COVID...
26 min
207
#134: The 5-Step Process For Go-Giver Marketing...
If you’re constantly struggling to find more clients, there’s more to marketing your studio than simply “getting the word out” about your business. Do your leads know you? Do they trust you? Do they like you? If not, this is a major problem...
46 min
208
#133: The Keys To A Six Figure Mastering Studio...
Mastering is a dark art that the average person has no idea how to comprehend. Because of this, it can be a struggle to build a thriving, steady, sustainable mastering business. How do you stand out from the crowd as things get more and...
79 min
209
#132: Turn More Quote Requests Into Clients By ...
You have a solid website, a badass portfolio, and people are starting to show more and more interest in hiring you. Now you need to turn those leads into clients. If you want to start closing sales like a badass, make sure you have five key...
22 min
210
#131: How To Set Up Your Instagram Account For ...
Whether you’re relying on word-of-mouth, cold outreach, organic social media, or paid advertising, the way you set up your Instagram profile can make or break your efforts. That’s why this week we brought on Brandon Brown of Media Whisper to...
63 min
211
#130: My $250,000 Lesson On Marketing
Out of sheer curiosity, I checked the Facebook Ads platform to see how much I’ve spent on advertising so far. $254,336.67 This has all been done with a 2.65x return on ad spend (i.e. I make $2.65 for every $1 spent). Spending that much...
34 min
212
#129: How Mark Eckert Is Running A Thriving Pop...
Right now struggling studio owners have two choices: Choice A: You can stick your head in the sand, complain about the end of the world, and wait around for months until this is all over and things can “get back to normal”. Choice B: You can...
64 min
213
#128: Big Picture | Why Mindset Is The Key To Y...
I’ve seen businesses in similar niches, with similar resources at their disposal, and similar family lives who are in completely different places only 1 month into this quarantine. One is falling apart. They’ve given up on their business, their...
78 min
214
#127: 5 Things Every Studio Should Do NOW To Ta...
Now, more than ever, many studio owners have an abundance of free time on their hands. What you do with that free time is going to separate the winners from the losers when this is all over. Which side do you want to be on? Listen now to learn 5...
57 min
215
#126: How Struggling Studios Can Adapt To The C...
The audio industry has been hit hard by the COVID-19 crisis. Studios around the world have had their bookings wiped out, and everyone’s scrambling to adapt. So, what can we do to make it through this crisis and come out of it stronger than we...
53 min
216
#125: How To Build An Online Recording Studio T...
This virus isn’t going away soon. As things continue, reality becomes bleaker and bleaker. But it doesn’t have to mean the end of your business! Some businesses–like the one Joe Wadsworth has built–are becoming busier than ever because they...
78 min
217
#124: The Virus-Resistant Audio Business | A Fu...
We’re in the middle of an unprecedented time for both lives and businesses around the world. The economy is melting down, people are out of work, anxiety is at an all-time high, and no one knows how long this is going to last. If your business...
78 min
218
#123: Two Idiotic Things We Need To Stop Doing ...
This isn’t a bullshit clickbait episode title. We ALL do these two things, and they’re potentially wrecking our businesses, personal lives, and relationships. This first step to recovery is understanding what these two things are. The second step...
32 min
219
#122: Why It's Time For You To FINALLY Hire Som...
At a certain point, you’ll be working more than you’d like to while earning less than you think you’re worth. As a business owner, there’s no shortage of shit that needs to get done in your business. Some of those tasks are your bread...
50 min
220
#121: How To Double Your Conversion Rates By Tu...
If you’re trying to “win” a customer, there are a few ways to convey pricing to them. You could go down the road butt-rock-Barry would and send a block of plain text in a boring, old fashioned email, which just includes the cost. Maybe you’ll...
69 min
221
#120: Raising Your Rates, Paying For Marketing/...
If you have questions about running your business, you aren’t alone. Even experts don’t know everything and strive to improve their knowledge and skills by constantly investing in their education. To answer some questions you might have, we’ve...
54 min
222
#119: From A Rap Career To A $500m Production C...
Whether it’s because of social anxiety, social awkwardness, or just plain stubbornness, audio engineers have a tendency to play the lone wolf. We’d rather sit in our dungeons and manipulate audio than actually speak to another human. What if I...
79 min
223
#118: Doubling Your Studio's Income From $50k T...
It seems like you’re working every waking hour of every damn day, but your income hasn’t budged. As a matter of fact, your income has been stagnant for the past 3 years. What the hell do you do to fix this? You obviously can’t...
95 min
224
#117: How To Grow Into A Better Niche By Embrac...
Do you struggle with niching down and finding what you’re “made” to do? Maybe it’s just you being a stubborn engineer personality… Some of the most popular businesses in the world almost failed but because they were willing to pivot and...
96 min
225
#116: How To Stairstep Your Way From Local Band...
As an engineer in a small town, sometimes you just hit a wall… You’ve worked with everyone, and even with repeat clients, you can’t earn more money in your current situation. So what do you do?Move halfway across the country and start giving...
48 min