<p>In this episode, we have the privilege of hosting Matthew Zachary, Founder and CEO at Stupid Cancer, and the founder of OffScrip Media. &nbsp;Matthew shares the genesis of Offscrip Media and Stupid Cancer and how Offscrip is providing conversation at the granular level of human dignity. He talks about the vision of the company, how they hope to impact behavior change that can be measured clinically so it can become a covered benefit one day. He also talks about setbacks and challenges. Matthew is passionate about what he does, and he is loud and funny, so this is an episode you shouldn't miss!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/matthew-zachary/2021/04/">outcomesrocket.health</a></p>

<p>Today, we are excited to feature Bruce Brandes, the Senior Vice President of Consumer Centered Virtual Care at Teladoc. Bruce discusses consumer-centric healthcare, the value of trust, and working with local health systems. He shares his thoughts on remote monitoring and submits "whole person, consumer-centered virtual care" as the nomenclature way of expressing the one-to-many model. He also dives deep into the different intricacies of remote patient monitoring and suggests components needed from digital health to support consumer-centered virtual care. Get a wider look at the future of virtual care in this interview with Bruce, so please tune in!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/teladoc/2021/02/">outcomesrocket.health</a></p>

<p>In this episode, we are privileged to host Dr. Adrian Ponce, the Manager of the Higher Education Office at NASA's Jet Propulsion Laboratory. He is also the founder and Chief Science Officer of Verrix, a medical device company leveraging cutting edge technology to help protect patients from healthcare-associated infections. &nbsp;Dr. Ponce talks about how his company is seeking to ensure health care facilities are using sterile products. He shares about his fascinating work in NASA, his company's current stage in the developing process, the need for improved infection and disease prevention, and the fun and challenging aspects of working in a business of microbiology. &nbsp;It's a great interview, one you shouldn't miss. Tune in and learn more about the fascinating work Dr. Ponce and his team at Verrix do!</p> <p><a href="https://outcomesrocket.health/verrix/2020/08/">https://outcomesrocket.health/verrix/2020/08/</a></p>

<p>Hereditary cancer is a topic that’s been top of mind for physicians for the last 40 years. In this episode, we catch up with Dr. Jeffrey Weitzel, Natera’s vice president of medical affairs, hereditary cancer, as he reflects on his life’s work, his passion for teaching and onco-genetics, and the innovative work Natera is doing in the hereditary cancer space.</p> <p>Through genetic testing, individuals can learn if they have inherited genes that increase their chances of developing cancer. Dr. Weitzel shares how people can get more involved and proactive with their health and offers advice to clinician-teachers on the cost-effectiveness of prevention.</p> <p>Tune in to this episode to listen to one of the onco-genetics masterminds in the field!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/the-megafactory-of-healthcare/2021/05/" rel="ugc noopener noreferrer" target="_blank">outcomesrocket.health</a></p>

<p>In this episode, I have the privilege of hosting the amazing Etan Walls, COO at OnSite Medical Solutions and author of the book "The Mega Factory of Healthcare: Retooling The Machine To Create A Healthier World".</p> <p>Etan shares how his book educates people on how healthcare works, to help consumers understand that we need to make incremental changes understand how things work for us to be able to understand which big changes we should be making. He also discusses how OnSite is helping improve healthcare through its concierge services and by providing COVID testing where you are.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/the-megafactory-of-healthcare/2021/05/">outcomesrocket.health</a></p>

<p>In this episode, Pam Caputo, Associate VP of Media &amp; Engagement at Precisioneffect, the nation's only health care advertising agency dedicated to working with companies seeking to change the standard of care.</p> <p>Pam discusses how her company's understanding of the audience's behavior and perspective helps them create media that drives behavior change. She shares her thoughts on behavioral mapping, measuring results, leveraging digital technology in the healthcare and pharmaceutical space, evidence-based healthcare marketing, and more. Find out how you can make an impact with precisioneffect. This is one great conversation you don’t want to miss! Please tune in for my full interview with Pam Caputo!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/precisioneffect/2021/02/">outcomesrocket.health</a></p>

<p>With the two COVID vaccines already available and one more on the way, vaccination and fear of needles is one of the major points of conversation right now.</p> <p>In this episode, we welcome back to Outcomes Rocket one of our favorite guests in the shoW, Dr. Amy Baxter, Founder and CEO at Pain Care Labs. Dr. Baxter is raising awareness on the fact that how we vaccinate kids causes adults to stay afraid of needles. &nbsp;She talks about needle fear, needle pain, a little bit of vaccination history, the psychological and actual pain factor, how Buzzy responds to alleviate pain, and how it can help the second dose COVID patients. &nbsp;Dr. Baxter shares tips on how to make vaccinations easier as well as how to help those who experience needle trauma, so please don’t forget to tune in.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/pain-care-labs/2021/02/">outcomesrocket.health</a></p>

<p>In this episode, we are excited to host the outstanding Naveen Kathuria, CEO at eFamily Care. eFamilyCare is a digital platform that connects family caregivers with professional care advisers. Naveen discusses how his company supports the family caregiver, reduces cost, and improves patient outcomes. He also shares his insights on opportunities, overcoming challenges, and the things he is excited about. This is a great conversation about family care, and there's plenty of things to learn about caring for our mature adults, so please tune in!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/efamily-care/2021/05/">outcomesrocket.health</a></p>

<p>Healthcare can be pretty expensive, but what if we told you there’s affordable access to it in the market? In this episode, we chat with Itzik Cohen, a serial entrepreneur, co-founder, and CEO of PayZen, about how he’s creating more opportunities to access care for families and patients, how they’re encouraging people to get services without the fear of not having enough to pay it,</p> <p>Through a B2B2C business model, PayZen gives families affordable options to avoid medical debt. Itzik shares the challenges they face as a company, the different models and ways to pay providers for care throughout the patient journey, and how they’ve come to a healthy midpoint where everyone wins.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/curebase/2021/05/" rel="ugc noopener noreferrer" target="_blank">outcomesrocket.health</a></p>

<p>In this episode, we are excited to host the amazing Adam Samson, Director of Clinical Operations at Curebase. Curebase is focused on decentralizing the clinical research solution and getting drugs to market faster. Adam discusses how his company partners with contract research organizations or CROs as well as sponsors to offer the most flexible solutions for decentralized trials. He differentiates centralized vs decentralized trials and explains and explains how Curebase improves the participant experience. Curebase re-envisions what clinical trials can be and how it can be improved using technology.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/curebase/2021/05/">outcomesrocket.health</a></p>

<p>In this episode, I have the privilege of hosting the amazing Elad Luz. Elad is the Head of Research at Cyber MDX, an IoT security leader dedicated to protecting the quality care of health delivery worldwide.</p> <p>Elad discusses how he and the team at Cyber MDX are adding value to the health care ecosystem, supplying cybersecurity solutions to help hospital challenges. Elad explains three points his company is unique from others and shares his thoughts on safeguarding devices that stay within hospitals and those that patients can take at home. He also talks about how his company improves outcomes and business security. If you are a provider hospital buying devices, wanting to keep patients in your facility safe, or if you're a med device company looking to increase the safety profile of your devices, this is the episode for you.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/cybermdx/2021/05/">outcomesrocket.health</a></p>

<p>In this episode, we are privileged to feature Tim Reilly, CEO of Zettaset, a data protection provider that is transforming encryption for leading organizations. Tim discusses how his company delivers solutions to ensure the protection of data within the healthcare vertical no matter how or where it is stored. He shares clear examples of how data security works and the market perspective of it. It has been an insightful and definitely exciting conversation, so please tune in.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/zettaset/2021/05/">outcomesrocket.health</a></p>

<p>&nbsp;How secure is your information? What's your organization's level of risk preparedness?</p> <p>In this episode, we are privileged to host Etay Maor, Senior Director of Security Strategy at Cato Networks. Etay discusses how his work is adding value to the security space. He also shares what are some of the things that's happening as well as tips on what we should be doing to increase security. We also cover malware and what it does to data collected by the organization, and we can protect our business. Etay also busted a cybersecurity myth and shared interesting stories in his class in Boston College.</p> <p>Click this link to the show notes, transcript, and resources:<a href="https://outcomesrocket.health/cato-networks/2021/05/"> outcomesrocket.health</a></p>

<p>In this part of the SONSIEL series, we have the privilege to host two magnificent nurse leaders with us. We have Roxanne McMurray, inventor of the McMurray Enhanced Airway and also the co-founder of McMurray Medical Group, and Noah Hendler, a nurse practitioner, health care technologist, strategist and co-founder of SONSIEL. Noah dives into the importance of nurses in healthcare, and the value of nurse innovators. Roxanne discusses the McMurray Enhanced Airway, how the innovation came about, and some of her challenges in putting the product on the market. These two nurse leaders also share their insights on the role of nurses in improving outcomes and being persistent despite setbacks. It's a great interview and there are many things to learn about nurse anesthetists and some of the work that SONSIEL does, so please tune in.</p>

<p>We use AI to get shopping and movie recommendations; why not empower better care management for people with chronic conditions? In this episode of the Outcomes Rocket, we are privileged to feature the amazing Bettina Hein, Founder and CEO of Juli.</p> <p>Juli is an AI-powered app that helps people manage their chronic conditions by surfacing behavioral triggers that encourage healthy decisions. Bettina shares the genesis of Juli, how it supports people with chronic health conditions, and how tracking and giving recommendations help people receive the best treatment 24/7.</p> <p>If you’re looking for a better way to manage health and deliver care to a broader audience, Juli could be what you are looking for!</p>

<p>In this episode, I have the privilege to host the extraordinary Michael Dillhyon, entrepreneur, health tech strategy nerd, and CEO of SpectroFlow, a patient-friendly med device to preclinically detect &amp; help lessen the effects of lymphedema. Michael's health care dream is for patients to become better consumers and drive improved outcomes.</p> <p>Michael shares his inspiration for working in the healthcare space and how his company is leveraging existing technology to help patients detect lymphedema. He also talks about the retail side of healthcare, the manufacturing side where we can optimize R&amp;D and dramatically reduce the cost of R&amp;D through optimizing the operations piece, ways to revolutionize the health system, prioritizing patient needs, and many more! Michael has a lot of great insights innovators and health care leaders need to hear, so tune in!</p>

If you're struggling or frustrated with your funding, want to improve your fund-raising technique, and hit off the park, this is an opportunity you shouldn't miss! In this episode, we are excited to host the amazing Beth Susanne, an international pitch coach based in Silicon Valley. Beth explains how she helps clients fine-tune their pitch so it becomes compelling and it has all the signals investors are looking for.  She shares tips on what should be included in the pitch, verbal and visual cues needed for online presentations to catch the investor's attention, how to make and maintain a great impression, and more. If you're wanting to pitch for those difficult to get appointments, like trying to get in to see a payer or a pharma company and you have only one shot and you can't mess it up, this podcast episode with Beth Susanne can help you have ideas on what to say, how to say, and when to say it. Click this link to the show notes, transcript, and resources: outcomesrocket.health

<p>In this episode, I have the privilege of hosting the outstanding Dr. Mark Fendrick, a founding Partner of VBID Health and Director of the University of Michigan Center for Value-Based Insurance Design.</p> <p>Dr. Fendrick educates us on VBID (Value-Based Insurance Design), what his center is doing to improve value-based care and the dilemma of how procedures are being paid vs engaging with health care consumers. He shares his insights on the impact of high-value services and low-value services, having a system that incentivizes routine care, and more. Dr. Fendrick also talks of policies he and his team helped create, and one of them resulted in getting free COVID shots for everyone in the U.S! &nbsp;There are many things to learn about VBID so please tune in!</p>

<p>What happens when social media meets education meets healthcare? In today’s episode, we hear from Figure 1’s CEO, Josh Wieldstein, sharing how the company is democratizing medical knowledge and sharing information from real cases.</p> <p>Access to information has been a topic widely discussed recently, and when it comes to medical knowledge, sharing it may help solve cases faster. Josh shares how Figure 1 is creating a network worldwide, their on-demand services and products, the importance of peer-to-peer support, and</p> <p>Join Figure 1 today, be part of a community that constantly wants to learn, and tune in to this episode to learn more about them!</p>

<p>In this episode, we have the privilege of hosting the amazing Elad Walach, co-founder and CEO of Aidoc.</p> <p>Elad discusses how his company leverages deep learning in imaging to increase efficiency, improve quality of care and reduce variability. Aidoc looks at digital images and does risk stratification, making a big difference in outcomes. Elad also talks about the importance of showing downstream impact in ROI, looking at the broader care continuum, understanding the clients’ pain points, and more.</p> <p>AI adoption is increasing and we're going to be using this in healthcare. Learn more about Aidoc and the impact of deep learning in imaging in this conversation. Please tune in!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/aidoc/2021/07/">outcomesrocket.health</a></p>

<p>In this episode, we are excited to feature Werner Voster, the co-founder and CEO of Vitls. Werner shares the genesis of his company. He also discusses how Vitls innovative wearable device improves access to better, accurate, and more reliable data in and out of the hospital. He educates us on the advantages of the Vitls device especially for pediatric care and gives a long term perspective on the use of the device.</p> <p>Click this link to see the show notes, transcript, and resources: <a href="https://outcomesrocket.health/vitls/2020/12/">outcomesrocket.health</a></p>

<p>All patients should have access to affordable and highly effective therapies.</p> <p>In this episode of Outcomes Rocket Pharma, we are excited to feature Dr.Jay Weaver, Vice President and Chief Pharmacy Officer of Blue Cross Blue Shield of Kansas City. Dr. Jay discusses how his company increases access to healthcare and ensures patients have access to highly effective therapies. We cover the cost of having a positive medical impact without going bankrupt, working with the different stakeholders to deliver the best outcomes while lowering costs, innovation, finding curative therapies that truly change the disease burden and not just make patients feel better, and more! This is a great conversation you shouldn’t miss, so please tune in!</p> <p>Click the link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/blue-cross-blue-shield-of-kansas-city/2021/09/" target="_blank">outcomesrocket.health</a></p>

<p>In this episode, I have the privilege of hosting the amazing Dr. Kristin G. Anderson, a Research Associate at the Fred Hutchinson Cancer Research Center in Seattle, Washington. Kristin talks about her research in ovarian cancer, in the defensive strategies of the tumors and engineering it into the therapies. She shares the improvements happening in the research, ways to improve survival, key learning in her studies, how she is helping mentor the next generation of scientists, and more. This is a great interview, and there are fascinating things to learn about T cells and research, so please tune in!</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/" rel="ugc noopener noreferrer" target="_blank">outcomesrocket.health</a></p>

<p>Financial well-being is an integral part of our health. That will be the focus of today’s conversation. In this episode of Outcomes Rocket, we are privileged to feature Kevin McKechnie, a nationally recognized expert in insurance, Executive Director of the Health Savings Account Council, and a Senior Vice President at the American Bankers Association.&nbsp;</p> <p>Kevin discusses the importance of financial wellness and its impact on the quality of life, the benefits of getting a Health Savings Account, and how it can also be used as a wealth creation tool. He also shares a little bit of its history and genesis, which you will find interesting. Please tune in and find out how you can use the HSA as a vehicle to benefit you and your family’s health care and financial wellness.&nbsp;</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/" rel="ugc noopener noreferrer" target="_blank">outcomesrocket.health</a></p>

<p>Non-invasive prenatal testing sounds a bit complicated. But with it, we have an advantage: to check on a baby’s health before birth.</p> <p>You’re in for a treat in this episode because we have Natera’s Senior Medical Director of Women’s Health, Dr. Russ Jelsema. With an impressive background as a doctor, he explains what NIPT (non-invasive prenatal testing) is, who should get it, and how it works. He shares how the testing accuracy works and when to be reassured. Dr. Jelsema also dives into what Natera is doing right now and new results from the largest NIPT study to date.</p> <p>Dr. Jelsema shares how easy and beneficial it can be to have non-invasive prenatal testing and improve babies’ outcomes and quality of life.</p> <p>Click this link to the show notes, transcript, and resources: <a href="https://outcomesrocket.health/" rel="ugc noopener noreferrer" target="_blank">outcomesrocket.health</a></p>