What I Know

The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands. 

Business
Technology
News
101
What I Know BEST: How To Deal With Customer Com...
11 min
102
Hint Water’s Kara Goldin: The Outsider’s Advantage
48 min
103
What I know BEST: Securing a Huge Customer with...
6 min
104
Michael Dell: A New Way To Think About Risk
32 min
105
What I Know BEST: How to Sell Anything Face-to-...
4 min
106
Kim and Tim Lewis of Curl Mix: Listen to Your ...
43 min
107
Rosie Mattio of Mattio Communications: Just Say...
43 min
108
Evan Horowitz and Geoffrey Goldberg of Movers+S...
36 min
109
Eren Bali of Carbon Health: Instinct Versus Data
51 min
110
John Christakos and Maurice Blanks of Blu Dot: ...
38 min
111
Cate Luzio of Luminary: Own Your Strengths
49 min
112
Sarah LaFleur: Be The Whole Person
52 min
113
Garry Tan: There is No Normal Path for Starting...
35 min
114
Ryan Petersen: Balancing Order and Disorder
46 min
115
Sallie Krawcheck: Look For Things Others Don’t See
45 min
116
Fawn Weaver: Build a Culture of Confidence
39 min
117
Melissa Bernstein: Existential Fear and Entrepr...
35 min
118
Obé Fitness: Adapting Under Pressure
48 min
119
Matthew Inman and Elan Lee: Invite Everyone to ...
62 min
120
Courtney Newell: Go Extra
38 min
121
Jack Dangermond: Being Interesting is Overrated
47 min
122
Jim Collins Part 2: What ELSE Makes Great Compa...
37 min
123
Jim Collins: What Makes Great Companies Tick
49 min
124
Eric Kinariwala: Connect Your Head and Your Heart
36 min
125
Year In Review
27 min