The Modern Retail Podcast
The Modern Retail Podcast is a podcast about all the ways the retail industry is changing and modernizing. Every Saturday, senior reporters Gabi Barkho and Melissa Daniels break down the latest retail headlines and interview executives about what it takes to keep up in today’s retail landscape, diving deep into growth strategies, brand autopsies, economic changes and more
426
Foot Locker's Jed Berger: 'The marketing indust...
29 min
427
Quip's Shane Pittson: Being in physical stores ...
30 min
428
Buffy's Paul Shaked: There's Facebook-first men...
35 min
429
Leesa's David Wolfe: We have to find more effic...
35 min
430
Vuori founder Joe Kudla: You don’t want a VC ru...
33 min
431
DTC furniture brand Burrow’s Alex Kubo: Faceboo...
40 min
432
Patron and Grey Goose CMO Lee Applbaum: We’re f...
32 min
433
Omnicom’s Peter Sherman: We want to connect, no...
31 min
434
Salesforce’s Stephanie Buscemi: Brand purpose i...
29 min
435
Shopify’s Hana Abaza: Direct-to-consumer is a m...
29 min
436
Liberty Mutual’s Emily Fink: Our customer's exp...
The direct-to-consumer era is changing consumer behavior and expectations across categories, be it retail or insurance. Liberty Mutual has felt this shift, and in its new products as well as marketing is attempting to change in line with those...
29 min
437
'We think of our category as comfort': Brooklin...
The direct-to-consumer playbook at this point is well known: Launch online with one product, expand to physical stores, and stretch into new products and even categories. For Brooklinen, the online-born bedding brand, it's no different. The company,...
34 min
438
Athleta CMO Sheila Shekar Pollak: Moving creati...
In the last year, Athleta, the women's workout wear brand owned by Gap Inc., has taken its creative in-house for its content creation efforts. Athleta CMO Sheila Shekar Pollak discusses the marketing mix for the brand that is on its way to becoming a...
31 min
439
Mizzen and Main’s Kevin Lavelle: The DTC space ...
There is no lack of success stories in the direct-to-consumer markets. But there are also questions being asked of how long the industry can sustain itself. With a plethora of new brands launched every day, built on VC money with tall growth targets,...
38 min
440
Visible CMO Minjae Ormes: Phone service can be ...
A few months ago, Verizon launched Visible, a new brand that sits within the multi-billion dollar company. Launched invite-only, Visible is a digital-only phone carrier with no stores and e-commerce only service. And the telco brand is taking cues...
27 min
441
MM. LaFleur's Sarah LaFleur: To grow, you have ...
As DTC brands grow up, they begin to look a lot like traditional brands. The challenge then, is differentiation. The solution: better data management. MM. LaFleur, the “bento box” pioneer of women’s workwear is one of those brands that uses data...
33 min
442
Deloitte Digital’s Alicia Hatch: We are ready t...
Consultancies are turning into agencies as agencies grapple for a seat at the table. Alicia Hatch, CMO of Deloitte Digital, the $1 billion ad agency that sits within Deloitte, has insight into why consultancies are built for the modern CMO. On this...
26 min
443
Gravity Products CEO Mike Grillo: DTC is not a ...
Born online direct-to-consumer brands are increasingly turning to traditional physical retail models to find new places for growth. Mike Grillo, CEO at Gravity Products, thinks DTC is just a launch model and not a sustainable business model for the...
29 min
444
Thirty Madison's Steven Gutentag: DTC brands ri...
Thirty Madison, the parent company behind men’s hair loss treatment Keeps and migraine treatment company Cove, which just raised a little over $15 million in funding, is using the wellness and health momentum in the DTC industry as it looks to...
33 min
445
American Express's Elizabeth Rutledge: Customer...
At a time when brands everywhere are turning to digital marketing to connect with customers, American Express is taking a much more human approach. For Rutledge, her motto has always been, 'Customer first,' so it felt natural to try and find a way to...
32 min
446
Shiv Singh: When it comes to platforms, markete...
For Shiv Singh, most of the industry's current problems come down to trust. That's the focus of the former PepsiCo and Visa marketing executive's new book, co-written with psychologist Rohini Luthra. The book, called "Savvy: Navigating Fake Companies,...
35 min
447
Hims' Andrew Dudum: A DTC shake out is coming
One year old men's healthcare DTC brand is attempting to disrupt healthcare. The company, which is centered around removing the friction from treating common health issues such as erectile disfunction and hair loss, uses a combination of affordable...
33 min
448
Orange Theory’s Kevin Keith: ‘Wellness is here ...
Orange Theory, a fitness company founded in 2010, is now making $1 billion in revenue and is on track to open 2,500 studios by 2024. The brand is riding the wellness wave, which means more than just fitness. Kevin Keith, chief brand officer at Orange...
30 min
449
Ro’s Rob Schutz: Facebook remains the most effe...
Ro, a healthcare direct-to-consumer company that began with a product to treat erectile dysfunction, has a different set of marketing challenges to worry about compared to other DTC brands. Regulation in marketing pharmaceutical products differs from...
32 min
450
'How Hill City affects Gap Inc. is TBD': Eric T...
Late last year, Gap Inc. launched Hill City, an activewear line that is its version of Athleta, but for men. It's also the retail giant's new opportunity to keep growing in activewear. Eric Toda, head of marketing at Hill City, says the advantages of...
31 min