On this episode of #ThePlaybook, Jerry Jones Jr., Executive Vice President/Chief Sales and Marketing Officer for the Dallas Cowboys, shares his ideas on: [2:47] His father’s approach to leveraging the brand of the Dallas Cowboys [9:20] Why making major investments is like “dancing with the devil” and the challenges of building AT&T Stadium [14:38] Why their new business endeavor, Formation, is about brand association and relationship building [18:03] How his father creates an “uneven playing field” by attaching products to the famous Star logo [21:50] The unusual request that Emmitt Smith made when signing a big contract Jerry Jones Jr., Executive Vice President/Chief Sales and Marketing Officer for the Dallas Cowboys, discusses the evolution of the Cowboys’ branding efforts as well as the development of a better business community through their newest endeavor, Formation.

Humans are creatures of habit. We tend to repeat the same activities over and over. This repetition can work for us -- or against us. It's important to stop and ask yourself: "Are my habits truly helping me do my best work? Or are they setting me up to fail?" Do this and you won’t just have better habits; you'll be habitually successful! Key Moments: [1:30] - Why are obsessions and addictions are hard to break? [3:00] - "Lower The Bar" strategy [5:45] - Healthy is my #1 Habit over family [7:44] - 1 minute per day rule

Happy Sunday! There's only one thing that controls our perspective and that's gratitude. Today's episode is a mashups of some of my favorite moments from speeches and meetups over the past few months. Tweet me @davidmeltzer what you're most grateful for. P.S - I'm doing a lot more Q&A meetups, please make sure you text me 1-949-298-2905 to get notified when I'm in your city! Key Moments: [1:10] - Gratitude controls your perspective [3:00] - Appreciate every experience [4:20] - Say "thank you" for 30 straight days [5:35] - Live in a world of "more than enough" [6:55] - Focus on what you do have [7:25] - Learn to love "no"

Today’s episode is an interview with Bryan Neale (Sales Trainer & NFL Official) on the Advanced Selling Podcast. I shared my perspective on subjective value, growth, the ego, mentorship and how they all contribute to your success in sales. Learn more about Bryan here: https://advancedsellingpodcast.com Key Moments: [2:10] - Busy vs Productivity [4:32] - Perspective dictates subjective value [6:40] - Being aware of your gifts & values [7:50] - Talent isn't enough [8:50] - Why Rocky is my favorite movie [15:40] - Getting out of your own way [17:20] - Best sales lesson I've learned

Today's episode takes you inside my decision-making process and provides you with strategies which you can implement to have a superior decision-making process for yourself. Sometimes all it takes to make a decision is to ask someone for help! When we make a decisions that's aligned with our values, there are no failures, just successes. Please text me your feedback and thoughts 1-949-298-2905 Timestamps: [1:09] - Using your values [3:15] - Be more interested than interesting [5:24] - Advice is like a handful of sand [7:32] - 4 Values that determine my decisions [10:53] - Create "coincidences" [16:02] - Ask 1 person a day for help [17:23] - Take action now [20:08] - Study Your Calendar

Trevor Moawad, Co-founder and CEO of Limitless Minds, provides insights on the relationship between behavior, mindset, and performance.

This is from a talk with college students giving them career advice on pursuing their dream jobs and if they should have a backup plan.

Mike Stud, hip-hop artist and former relief pitcher at Duke University, talks about his creative process and how he balances partying and productivity in everyday life.

Every "overnight success" is the result of years and years in the making by understanding the power of exponential growth and acceleration.

Knowing what makes you different gives you a competitive advantage that cannot be matched.

Earlier this year I was in Toronto, Canada for Collision Conference and met with 4 young entrepreneurs

Today's episode is critically important to our decision-making process. This is a lesson I wish I knew earlier in life and I hope it challenges you to consider the assumptions you make in your personal and professional life.

Fred Roggin, sports anchor & radio host, shares his thoughts on the evolution of new media and how to capture an audience’s attention.

Ja Rule, entertainment mogul and entrepreneur, talks about the importance of having a strong vision in entrepreneurship, as well as how he strives to learn from his mistakes.

If you believe in scarcity and your own self-interest, then that is what you will manifest. But if you truly believe in the universe, if you truly believe in abundance, then there is enough of everything for everyone, you will attract what you desire more accurately and rapidly.

On this episode, I gave a talk to the University of California, Irvine Sports Business Association on how to get your dream job. This episode will resonate with a lot of you who are just starting their career, or those who are looking to transition to a different profession or industry. Don't limit your point of entry, careers are built on a combination of skills and knowledge, not the industry or vertical you currently sit in.Timestamps:0:49 - when know what you want, it instantly becomes a possibility3:07 - when you attach your happiness to an outcome based on time, that time will never come7:57 - if you don't want it bad enough, somebody else does11:17 - jobs vs industries13:22 - live your life with passion, purpose, and profitability

When you understand how to combine traditional and digital media and create emotional connections through your content, you will be able to build a brand that stands out from the rest.

Mike Massimino, Senior Advisor at the Intrepid Museum, shares the knowledge he’s gained through his experiences in space.

Campbell McLaren, CEO of Combate Americas and co-founder and co-creator of the UFC, discusses how the MMA league is reaching an untapped Hispanic audience and how their team is working to scale their digital sports content.

Hey podcast listeners! Today's episode is a response to the question "how do you deal with the fear of the unknown?" Don't forget to text me 949-298-2905 to be the first know when I'm in your city hosting open session Q&A meetups. Timestamps: [1:44] - Look for the positive perspective in everything [6:26] - Why I was afraid to ask for help

Four strategies you can immediately implement to maximize your side hustle or increase revenue streams for multiple businesses.

Scott Allan, SVP & Global General Manager of Hydro Flask, shares how he uses his engineering education to inform the way that he helps to grow the company’s brand.

Daina Trout, Co-Founder and CEO of Health-Ade Kombucha, discusses the brand’s beginnings as well as how their team has handled challenges as the company has grown.

Scott Deviney, President and CEO of Chicken Salad Chick, talks about the restaurant chain’s focus on purpose and how it instills team-first values.

Today's podcast is a conversation I had with my new "neighbor" Gary Vaynerchuk. If you take one thing away from this episode, I hope it's making the right decision to be happy. We don't have to do anything, we get to do everything.